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Bryant Jaquez Profile
Bryant Jaquez

@BryantJaquez

1,409
Followers
1,151
Following
173
Media
4,807
Statuses

CEO BuddyLove // Married to a superstar. ๐Ÿงข Father of 6. // Frmly: Caden Lane + The Adventure Challenge + Bethel Music. // โค๏ธ DTC +DFW

Fort Worth, TX
Joined May 2011
Don't wanna be here? Send us removal request.
@BryantJaquez
Bryant Jaquez
1 year
@pmarca @LTF_01 The problem isn't AI. The problem is an outdated education system that values memorization over critical thinking. #chatgpt #educationreform
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@BryantJaquez
Bryant Jaquez
11 months
@jordanbpeterson @TheDemocrats @RobertKennedyJr I was disappointed that he interpreted your and @lexfridman question as an attempt to slander the party. The question isnโ€™t about the DNC. โ€œThe Leftโ€ as a set of values, can produce positive and negative outcomes. So the question is really; โ€œwhat behaviors should we avoid, as a
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@BryantJaquez
Bryant Jaquez
5 months
Iโ€™m excited to share some big news. ๐Ÿ’ฅStarting in January, Iโ€™ll be leaving my role as CMO of Caden Lane and joining a successful DTC brand as their new CEO. Iโ€™ve thoroughly enjoyed my time at this fast-paced baby brand. It has a killer founder, an incredible team, and Iโ€™m
@BryantJaquez
Bryant Jaquez
5 months
New Year - New Beginnings. Big things are in store for 2024.
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@BryantJaquez
Bryant Jaquez
1 year
@RobertKennedyJr @CherylHines @MikeBinderjokes The concentration of wealth isnโ€™t my concern. The concentration of power isnโ€™t necessarily even the issue. Itโ€™s unaccountable power thatโ€™s terrifying, and the thing that will ultimately fail.
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@BryantJaquez
Bryant Jaquez
11 months
@VivekGRamaswamy That was hard to watch.
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@BryantJaquez
Bryant Jaquez
5 months
Without further ado โ€ฆ..๐Ÿฅ I am happy to announce that I am the new CEO of the up-and-coming DTC fashion brand, Buddy Love. Iโ€™ll be joining AMAZING founders Buddy and Grayson DiFonzo, and their kick-ass team! Together, we plan on building something pretty spectacular. Youโ€™re
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@BryantJaquez
Bryant Jaquez
5 months
Iโ€™m excited to share some big news. ๐Ÿ’ฅStarting in January, Iโ€™ll be leaving my role as CMO of Caden Lane and joining a successful DTC brand as their new CEO. Iโ€™ve thoroughly enjoyed my time at this fast-paced baby brand. It has a killer founder, an incredible team, and Iโ€™m
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@BryantJaquez
Bryant Jaquez
8 months
Today at Caden Lane. Weโ€™re getting love from Gigi Hadid and Bobbie Altohoff! It blows me away when celebrities share photos of Caden Lane. Even without being asked. โค๏ธโค๏ธ
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@BryantJaquez
Bryant Jaquez
2 months
๐Ÿคฏ People in DTC are crazy. I donโ€™t know any other vertical where industry leaders give away so much advice for free. ๐Ÿ™๐Ÿฝ This was fun! I canโ€™t wait for the next episode. @codyplof @ecom_con @ecom_con
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@BryantJaquez
Bryant Jaquez
4 months
The DTC summit was a lot of fun. @abhishekshah173 knows how to throw an event.
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@BryantJaquez
Bryant Jaquez
6 months
Guess who's talking about Caden Lane today, just 7 days before Black Friday? โค๏ธ
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@BryantJaquez
Bryant Jaquez
1 year
@ShellenbergerMD Not controversial. The gov, by law, should not suppress free speech. If they use private companies to limit speech, that's fascism and is bad. This is not about red vs blue, it's about red white & blue. We need checks & balances against the gov use of its power for censorship.
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@BryantJaquez
Bryant Jaquez
1 year
@VivekGRamaswamy @TheDemocrats They wonโ€™t. Robots will be picking our vegetables before we know it. But more importantly, I think we need a positive vision for immigration. Fix the border but then move on. We need to be the country that attracts top talent. We need to be the place where the next Einstein,
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@BryantJaquez
Bryant Jaquez
4 months
Week one is off to a good start. @BuddyDiFonzo and I are working on a couple of fun projects!! Just wait till everyone sees whatโ€™s happening.
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@BryantJaquez
Bryant Jaquez
4 months
Riddle me this. Meta forces founders to authenticate business accounts with personal IDs, proof of ownership, and legal documentation. So why does it take DAYS to regain access to an account after it's been hacked? ๐Ÿ˜ 
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@BryantJaquez
Bryant Jaquez
1 year
Our marketing team is too good. The warehouse asked us to chill because weโ€™re 13k orders over quota, ๐Ÿ˜… oops.
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@BryantJaquez
Bryant Jaquez
4 months
Tough Friday. I just did a round of layoffs for financial reasons. Unfortunately, I let some talented people go. If anyone needs help with social, influencer management, events coordinating (especially DFW), or ecom merchandising, LMK. I'm happy to make a reference.
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@BryantJaquez
Bryant Jaquez
1 year
@VivekGRamaswamy Iโ€™m not sure if I like it, but itโ€™s interesting. The only thing most 18-year-olds are good at is being a child. Itโ€™s the only thing they have experience doing. Against popular opinion, I think a mandatory draft to service (civic not military) is a good idea. People should
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@BryantJaquez
Bryant Jaquez
1 year
My wife texted me a PDF and asked me to pay the handy man. While typing the phone number into square cash, I realized I was sending money to my wife. ๐Ÿ˜…
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@BryantJaquez
Bryant Jaquez
10 months
This is going to crush.
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@BryantJaquez
Bryant Jaquez
6 months
Am I the only one binge-watching @TaylorHoliday YouTube channel like it's a hit Netflix series? These videos are incredibly helpful.
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@BryantJaquez
Bryant Jaquez
4 months
Itโ€™s been a good first weekโ€ฆ
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@BryantJaquez
Bryant Jaquez
2 months
โ€ข Real-time manufacturing. โ€ข Negative cash conversion cycles. โ€ข Efficient acquisition. โ€ข High AOVs. โ€ข Clear differentiation. These are the non negotiable priorities of every DTC brand.
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@BryantJaquez
Bryant Jaquez
4 months
The most important CEO lesson Iโ€™ve discovered in the last 4 weeks. 1. Financial: Get profitable. Stay lean. Avoid debt. Keep money in the bank. 2. Culture: Move fast. Communicate candidly. Hold high expectations. Running a brand is harder than it looks. But if you pull it
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@BryantJaquez
Bryant Jaquez
1 year
@iamshackelford Profit is better than revenue, but having revenue without profits is better than having neither. This rarely applies to DTC brands, but companies like Amazon couldnโ€™t have operated with profit while also capturing 40% of the Ecom market in less than 10 years.
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@BryantJaquez
Bryant Jaquez
9 months
I had no idea... In Texas, wholesale happens inside a 15-story building with thousands of retailers, selling products out of pop-up booths. This was wild!
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@BryantJaquez
Bryant Jaquez
4 months
The pressure is different, but having more agency and responsibility is unmatched. CEO is a better fit for someone with my personality. Iโ€™ve spent my career working with talented founders and CEOs, with no complaints, but I always found myself running into the
@JaiDolwani
Jai Dolwani
4 months
@BryantJaquez So excited for you. Can't wait to hear how CEO life is vs. CMO!
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@BryantJaquez
Bryant Jaquez
1 year
I don't know how anyone does this job without Twitter... The amount of value I've found in this community is unmatched. โ™ฅ๏ธ I appreciate everyone on this app who shares openly and freely!
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@BryantJaquez
Bryant Jaquez
1 year
I need to hire a creative director for a baby apparel company in south texas. The perfect person is a graphic designer, and ideally, she has experience leading creative projects at other DTC companies. Whoโ€™s interested?
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@BryantJaquez
Bryant Jaquez
1 year
๐Ÿ˜… Apparently all you have to do to turbo-charge your growth is launch a @tapcart_app app. I thought our growth was aggressive before, but now I won't settle for anything lower than 7,000% year/year. #winning
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@BryantJaquez
Bryant Jaquez
5 months
What are the best DTC events in โ€˜24? I want to attend 2-3 but there are too many. How am I supposed to pick?
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@BryantJaquez
Bryant Jaquez
4 months
WFH is a competitive advantage for scale. Working from an office is a competitive advantage for the speed of communication. We shouldnโ€™t overcomplicate this. Brands should optimize for whichever suits the needs of their situation.
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@BryantJaquez
Bryant Jaquez
7 months
@thesamparr It's almost impossible to eat healthily in America. It doesn't matter if you shop at Whole Foods. A tomato can be grown organically in Mexico and when it comes to California, the Agricultural Commissioner requires the truck be sprayed with pesticides. Most vegan foods are made
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@BryantJaquez
Bryant Jaquez
6 months
The @9operators pod today was SO INTERESTING. I've never considered the strategy of focusing locally.
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@BryantJaquez
Bryant Jaquez
1 year
@GovAbbott Why is everyone so adamant about protecting a school system thatโ€™s not working anyway? Maybe a little market competition is exactly what we need to shake things up. At the very least it introduces more skin in the game to incentivize schools to compete.
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@BryantJaquez
Bryant Jaquez
10 months
This is how SaaS support is supposed to look. @jfudem is constantly analyzing our SMS program and proactively sharing ideas and strategies for us to test.
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@BryantJaquez
Bryant Jaquez
1 year
Caden Lane just had their first 2,000,000 day ever.
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@BryantJaquez
Bryant Jaquez
11 months
@RobertKennedyJr I know this is completely unrealistic, but I'd love to see a cross-over ticket with you and Vivek Ramaswamy. In a perfect world, Tulsi Gabbard would join your cabinet. All three of you seem to care more about America than party politics, or partisanship.
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@BryantJaquez
Bryant Jaquez
9 months
My wife just sent me this. My son asked me to get him a blue hat and a gold chain. He saw me wearing one, and heโ€™s still young enough to think his parents are cool. This is him showing off to his cousin, who also wants a hat & necklace. ๐Ÿคทโ€โ™‚๏ธ I guess Iโ€™m an influencer now.
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@BryantJaquez
Bryant Jaquez
2 years
@mrsharma Marketing is a sail. Itโ€™s not the fucking wind. It canโ€™t save a failing product, but if the product has momentum, it can help things move a lot faster. โ›ต๏ธ
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@BryantJaquez
Bryant Jaquez
3 months
If were to start a DTC brand today Iโ€™d hire Louis Litt from Suits to structure the entity in a way that kept the brand name, supply chain, staff, IP, and Opex incorporated as separate entities. Iโ€™d protect each of them individually from debt liability or predatory contracts.
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@BryantJaquez
Bryant Jaquez
9 months
@DylanAnder just met with my team and it legitimately blew my mind ๐Ÿคฏ. I wouldnโ€™t be surprised if every DTC site ends up using his heatmap tool.
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@BryantJaquez
Bryant Jaquez
5 months
New Year - New Beginnings. Big things are in store for 2024.
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@BryantJaquez
Bryant Jaquez
10 months
For anyone wondering if product seeding works. It 100% does. Daniella Monet just posted this video of her kids wearing Caden Lane swimsuits. Shoutout to @Cody_Wittick because following him on Twitter taught me how to use this strategy to scale our influencer strategy.
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@BryantJaquez
Bryant Jaquez
1 year
Vintage ads hit different.
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@BryantJaquez
Bryant Jaquez
5 months
@JaiDolwani Airbnb hosts are job security for the hotel industry.
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@BryantJaquez
Bryant Jaquez
7 years
@SeanEllis Best book I've read in a long time! I Can't wait to buy more for my team.
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@BryantJaquez
Bryant Jaquez
1 year
My family is the best part of my day.
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@BryantJaquez
Bryant Jaquez
7 months
The best leaders replace themselves as often as possible. This is a killer opportunity with a great brand.
@codyplof
Cody Plofker
7 months
Huge news! I'm firing myself as director of growth and hiring a Senior Director of growth for @jonesroadbeauty . Great opportunity for the right person to help grow a ๐Ÿš€ 1/2
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@BryantJaquez
Bryant Jaquez
5 months
This is how weโ€™re kicking off the new year. If you have any good recommendations for the Breckinridge area, LMK.
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@BryantJaquez
Bryant Jaquez
3 months
Business Update. Buddylove is growing! My team is kicking ass. Digging out of debt is hard, avoid it if you can. Working with people like @BuddyDiFonzo makes all the difference. Every week this guy pulls off another impossible task. Itโ€™s pretty impressive to witness.
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@BryantJaquez
Bryant Jaquez
8 months
"You know, Bernard, I don't know if my iPhone will still be a success in 50 years, but I can tell you, I'm sure everybody will still drink your Dom Pรฉrignon." - Steve Jobs when speaking to Bernard Arnault, CEO of LVMH. One of the chief tenets of luxury is permanence. Permanence
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@BryantJaquez
Bryant Jaquez
10 months
I just saw an ad for this product. I feel like @obviceo could crush this space. ๐Ÿ„
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@BryantJaquez
Bryant Jaquez
4 months
๐Ÿ˜‚ This might be the best text Iโ€™ve ever read. ๐Ÿ‘๐Ÿฝ @trueclassictees
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@BryantJaquez
Bryant Jaquez
11 months
In case anyone on this app was under the mistaken impression that my life is fancy. Hereโ€™s a day in my life. My daughterโ€™s puppy needed a new doghouse, and unfortunately we have a minivanโ€ฆ just making it up as we go.
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@BryantJaquez
Bryant Jaquez
8 months
Reportedly Loui Vuitton burns their unsold merchandise to control the supply & demand of their products, and to avoid discounting. Thereโ€™s a lesson here for DTC brands. First, donโ€™t try to be a luxury brand unless youโ€™re willing to put your unsold inventory in the ground โ˜ ๏ธ.
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@BryantJaquez
Bryant Jaquez
10 months
Taking some much needed R&R. One week in Florida and then back to DTcmo life.
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@BryantJaquez
Bryant Jaquez
7 months
This is going to be a fun conversation.
@OneText
OneText
7 months
Our first webinar will be tough to top - the one and only @BryantJaquez will be alongside @jfudem . Bryant is the CMO of Caden Lane and a world class operator. Happening almost exactly a week from right now - Thursday 11/2 @ 2 pacific Link to reserve a spot is in our bio now ๐Ÿฅณ
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@BryantJaquez
Bryant Jaquez
11 months
@eliweisss We have a team of CX agents that live chat over SMS and offer shopping advice. Usually, moms ask us to help them put together newborn outfits, and mix and match colors. We also use automations to run survey-like experiences in our campaigns. Our welcome flow asks moms if
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@BryantJaquez
Bryant Jaquez
11 months
Finding the DTC community on Twitter has been the most unexpected upside to 2023!
@JaiDolwani
Jai Dolwani
11 months
๐ŸŽ‰ Hit 1K yesterday (yay) Instead of โ€œreintroducingโ€ myself to everyone, I wanted to take a moment to express the gratitude I have for this community. Putting aside our opinions on things like - Attribution tools - Cost caps - Brand marketing - UGC etc, etc. Everyone on here
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@BryantJaquez
Bryant Jaquez
7 months
How long until DTC brands start using these in their 3pls?
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@BryantJaquez
Bryant Jaquez
1 year
๐Ÿ‘€ Lacoste brand experience.
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@BryantJaquez
Bryant Jaquez
1 year
DTC help. How do I pull a Shopify report to see what product skus are frequently bought together?
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@BryantJaquez
Bryant Jaquez
4 months
Iโ€™ll be in NYC next week with one free day. Where should I eat.
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@BryantJaquez
Bryant Jaquez
11 months
I love to see DTC brands winning!!!! Congrats Bobbie and team.
@ChereneAubert
Cherene Aubert
11 months
Massive day for @bobbiebabyco . We just acquired the most innovative infant formula manufacturer in the U.S.
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@BryantJaquez
Bryant Jaquez
1 year
One Text is the future of SMS.
@_dvniel_
daniel
1 year
. @onetext is performance-driven like you, with no attribution models to hide behind:
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@BryantJaquez
Bryant Jaquez
1 year
A new friend is looking for an SVP of marketing for a baby brand (not apparel, more in the toys/decor space). They're a mid-8 figure company that's PE-backed and they have a great brand. Who here knows a talented marketer that's looking to make a move or elevate their career?
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@BryantJaquez
Bryant Jaquez
1 month
I love to see good people and good companies winning!! Check out @jfudem and @OneText getting a a shoutout from Harley!!!
@harleyf
Harley Finkelstein
1 month
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@BryantJaquez
Bryant Jaquez
1 year
@KeithJBarry @pmarca @LTF_01 Thatโ€™s a valid objection. My POV is that critical thinking & logic can be taught & creatively can be fostered. Obviously we shouldnโ€™t outsource 100% of our memory to the cloud, but a majority of test queries are easily replaced with google. Thereโ€™s definitely room to improve.
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@BryantJaquez
Bryant Jaquez
11 months
@lexfridman @RobertKennedyJr This is my take on the issue. What do you think?
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@BryantJaquez
Bryant Jaquez
1 year
Grass was touched.
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@BryantJaquez
Bryant Jaquez
1 year
All my favorite podcasters talked me into itโ€ฆ introducing the new @Caden_Lane_Baby x @tapcart_app app โ™ฅ๏ธ๐Ÿ˜๐Ÿผ @codyplof @eliweisss @mrsharma @moizali
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@BryantJaquez
Bryant Jaquez
7 months
Please send recommendations for Holiday Gifts. What Christmas gifts should we give to the men at Caden Lane? DTC Twitter, do your thing.
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@BryantJaquez
Bryant Jaquez
1 year
@patrick_oshag It's probably the most important answer. Kids are the only people we'll serve for life, regardless of the outcome, without pay, recognition, and no matter what goes wrong. You just live for someone else until you're dead. It's also the only reason the human species survives.
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@BryantJaquez
Bryant Jaquez
1 year
This made me chuckle. Perkโ€™s team does a great job at copy. ๐Ÿ‘๐Ÿฝ
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@BryantJaquez
Bryant Jaquez
8 years
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@BryantJaquez
Bryant Jaquez
8 months
Today I saw a demo for an Ai driven MMM. The current version of their MMM platform is very impressive. But their potential and future roadmap is incredible. This was the first time I saw a clear example where automation and AI could replace significant responsibilities in a
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@BryantJaquez
Bryant Jaquez
6 months
@auren @DavidSacks I second this. The X advertising product needs to be rebuilt for DTC brands (high CTRs, low CPMs, good cost controls). Small businesses are less likely to engage in shenanigans because we donโ€™t care about Media Matters or their boycotts, weโ€™re fighting for every sale and weโ€™ll
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@BryantJaquez
Bryant Jaquez
8 months
Brandside Creative Director Job Opportunity. Hey DTC friends, please share this with qualified candidates. Caden Lane is hiring its first Creative Director. This role is unique because it's going to take on some of the responsibilities that our founder, Katy Mimari, has owned
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@BryantJaquez
Bryant Jaquez
2 months
@TaylorHoliday @bgyeah I just made the jump from CMO to CEO. This conversation was super insightful.
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@BryantJaquez
Bryant Jaquez
1 year
I just spent my morning browsing through startups listed on (thanks @Jason for a great interview). I wish there were more communities and high-traffic blogs for sale. That could be an insane unlock for a lot of DTC and lifestyle brands.
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@BryantJaquez
Bryant Jaquez
11 months
@SLewkowict This is ๐Ÿ”ฅ
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@BryantJaquez
Bryant Jaquez
11 months
Can AI please take over my email inbox? Thank you.
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@BryantJaquez
Bryant Jaquez
4 months
CRO experts. Has anyone tested the RPS impact of a 1 product card design vs 2 or 3 side-by-side product cards?
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@BryantJaquez
Bryant Jaquez
6 months
Caden Lane is looking for someone to come on board in Q1 of '24 and help us launch an Amazon strategy (I AM NOT looking for an agency - please don't pitch me). I know many talented Amazon marketers/operators looking for work post-Thrasio/aggregator shut-downs. If anyone wants to
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@BryantJaquez
Bryant Jaquez
10 months
@SarahLevinger was right. This is one of the best marketing books Iโ€™ve ever read! Do yourself a favor and check it out.
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@BryantJaquez
Bryant Jaquez
1 year
Hey DTC crowd. I know a jr. media buyer with a year of experience looking to grow in that field. He's trained in Northbeam, and he helped manage a 17M budget. Does anyone know of a company or agency hiring jr-level positions?
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@BryantJaquez
Bryant Jaquez
5 months
@stevenborrelli It was such a killer conversion. Iโ€™ve been a remote CMO for 3 years and Iโ€™m over the remote thing. Iโ€™m moving into an in-person role in January. I canโ€™t wait.
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@BryantJaquez
Bryant Jaquez
11 months
@VivekGRamaswamy I donโ€™t think people should be required to serve in the military, but I do support a short term draft to public service. IMO a local civil service would be an appropriate option. That provides the opportunity to serve others without pitting citizens in harms way.
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@BryantJaquez
Bryant Jaquez
7 months
๐Ÿ˜‚๐Ÿ˜‚ IDK who made this ad but they deserve a round of applause ๐Ÿ‘๐Ÿฝ this made me laugh.
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@BryantJaquez
Bryant Jaquez
1 year
Touching grass today and sipping wine, in Fredericksburg at a mardi gras party ๐Ÿฅ‚
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@BryantJaquez
Bryant Jaquez
1 year
@thedanielokon Daily email campaigns.
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@BryantJaquez
Bryant Jaquez
1 year
In 20 years, the desert of Dubai turned into a metropolis. It took Singapore 50 years, but they transformed a jungle village into a global hub. Before them; Mumbai, St Petersburg, and Hong Kong were built surprisingly fast.The Roman army built bridges to cross rivers in 10
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@BryantJaquez
Bryant Jaquez
1 year
Tik Tok loves our ads โ˜บ๏ธ
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