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Mike Shake Profile
Mike Shake

@MikeshakeYT

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Building cool things

Joined August 2019
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@MikeshakeYT
Mike Shake
5 months
My channel grew from 2k subscribers and 500 views/video to 3.19M subscribers and multiple millions of views/video, in about 3 years. And I don’t think it’s because I make great videos… I believe 70% of the success I get, is thanks to the things I love doing the most: titles
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@MikeshakeYT
Mike Shake
1 year
I absolutely love making thumbnails, and this was fun 😂 But I need some help so, here’s the challenge: if you’re a thumbnail designer looking for a job, and you can prove me you can recreate this thumbnail or make a better version of it, you got a job.
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@MikeshakeYT
Mike Shake
3 years
A dream come true. Thank you for the amazing support, you are my motivation. And thanks @YouTube for allowing me to transform a passion into a career. 10%
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@MikeshakeYT
Mike Shake
2 years
I think this is the best thumb I've ever made 🥲 new vid online
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@MikeshakeYT
Mike Shake
11 months
3M subscribers :) I made the first video in 2018. So if you think about it I'm still in elementary school lol. The best thing about all this is that I'm genuinely doing it for 2 reasons: 1 I love it, and 2 I love to help people out by sharing a message. And the goal will
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@MikeshakeYT
Mike Shake
2 months
Easiest thumbnail concept I've ever come up with, and how I did it:
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@MikeshakeYT
Mike Shake
5 months
Packaging Tip #1 - Don’t Reinvent the wheel Want to get millions of views on every video? Start with a good idea. Great packaging will 10x your good ideas, but it would be useless on bad ones. This thread is going to be about ideas/channel direction, and it's going to be a
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@MikeshakeYT
Mike Shake
2 years
First 10M video⚡🙏 I genuinely have no idea how we managed to get to this point being just me and a friend in the team. Next step is consistenty! We spent 6 months experimenting with content, and now we're building a team. We're almost there 📈
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@MikeshakeYT
Mike Shake
2 years
2M. I'm so grateful for this, I really am. But I swear I'm just about to start. The road to improvement is endless and I'll forever ride with a smile on my face⚡ New vids very soon!
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@MikeshakeYT
Mike Shake
1 year
Guys!! I’m looking for a VIDEO EDITOR. The main and only editor for the channel. We are gonna work together on all the videos, and I’ll teach you everything I know with the goal of finally producing bangers on a consistent basis.
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@MikeshakeYT
Mike Shake
23 days
Here’s my GENIUS STRATEGY to get millions of views: There’s no strategy. There’s no shortcut, or stuff you can summarize in a 10 minute breakdown video. I don’t think about a specific structure or analytic plan while making my videos. I just work on them a second at a time,
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@MikeshakeYT
Mike Shake
4 months
Thumbnail for the new video! Reply with your most recent thumbnails, I’d love to check them out!
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@MikeshakeYT
Mike Shake
4 months
As a creator, you should aim for simplicity. A confused viewer is not an interested viewer. That's why I try to keep each thumbnail/title I make as simple as possible, by picking the right few elements first and improving them later. I'm gonna use my whip video as an example
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@MikeshakeYT
Mike Shake
1 year
New passport photo
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@MikeshakeYT
Mike Shake
2 years
I've been editing my own vids the past 3 months, we got really cool views but boy I'm slow this way, it takes me 3 full weeks to make a video. Basically what I'm saying is that I need an editor to help me out.
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@MikeshakeYT
Mike Shake
4 years
1 year ago I wrote this story on Reddit. I had 900 subscribers. Today my channel crossed 121.000 subscribers. Believe in your dreams.
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@MikeshakeYT
Mike Shake
4 months
My latest video has the slowest pace of any of my videos, and no music at all. I simply focused on doing stuff the way I liked them. Interesting to see that it's performing really well! (2/10) As a reference for a long-term view: video n.1 is now at 6.6M views and video n.10 is
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@MikeshakeYT
Mike Shake
4 months
I really appreciate this coming from @ColinandSamir . The n.1 creators for the creators, and they also have fantastic thumbnails. Thank you!
@ColinandSamir
Colin and Samir ✌🏼✌🏾
4 months
This is just a @MikeshakeYT thumbnail appreciation post. These are so good.
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@MikeshakeYT
Mike Shake
2 years
We can learn a lot from failures. We shot the last vid months ago, while experimenting with content. Only by doing so you can understand what works and what doesn't. But failure has always my biggest source of motivation. The next vids will be on a different level. YESGO
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@MikeshakeYT
Mike Shake
3 years
To-do lists are underrated
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@MikeshakeYT
Mike Shake
4 months
Let’s go. The thumbnail, which is one of my favorite ones I’ve ever made, helped for sure. But I’m really proud of this video (see why in previous tweet). Big lesson for myself: I gotta do stuff my way, and simply get better at it. You should probably do it too!
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@MikeshakeYT
Mike Shake
4 months
My latest video has the slowest pace of any of my videos, and no music at all. I simply focused on doing stuff the way I liked them. Interesting to see that it's performing really well! (2/10) As a reference for a long-term view: video n.1 is now at 6.6M views and video n.10 is
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@MikeshakeYT
Mike Shake
3 years
Thanks Twitter
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@MikeshakeYT
Mike Shake
2 years
Nothing makes me happier than providing value to whoever watches my videos. So my goal after @vidsummit : making the best motivational content on the internet. Won't stop till we get there and probably won't stop after 😂 Thanks to everyone I met these days, you inspire me 🙏
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@MikeshakeYT
Mike Shake
3 years
Best productivity tip ever: leave your phone far from your bed when you go to sleep
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@MikeshakeYT
Mike Shake
2 years
While learning stuff, I always try to keep this one in mind: the harder the struggle, the greater the reward.
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@MikeshakeYT
Mike Shake
2 years
Latest vid⚡and there's still soo much to improve. Man I love this game.
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@MikeshakeYT
Mike Shake
2 years
We can learn a lot from failures. We shot the last vid months ago, while experimenting with content. Only by doing so you can understand what works and what doesn't. But failure has always my biggest source of motivation. The next vids will be on a different level. YESGO
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@MikeshakeYT
Mike Shake
3 years
I tend to get philosophical at night, just so you know. Enough determination makes you predict your future. Almost.
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@MikeshakeYT
Mike Shake
4 months
If you’re planning to create videos about the Apple Vision Pro: you should definitely consider this concept to inspire your packaging. Also imagine a similar pose, but placing yourself in an unreal environment (Mars or something crazier) with text: what’s real? Definitely
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@MikeshakeYT
Mike Shake
2 years
Sorry for disappearing. I'm back now. New video out soon. Then 2 vids/month. Cool ones. Have a great day 😁⚡
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@MikeshakeYT
Mike Shake
23 days
Also I realized that generic views don’t matter too much, that’s why I’m switching up my packaging style, (last thumbnail vs previous ones) to make it fit with my content, and I’ll 100% avoid misleading titles. I need to react to my content as somebody else made it, critique
@MikeshakeYT
Mike Shake
23 days
Here’s my GENIUS STRATEGY to get millions of views: There’s no strategy. There’s no shortcut, or stuff you can summarize in a 10 minute breakdown video. I don’t think about a specific structure or analytic plan while making my videos. I just work on them a second at a time,
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@MikeshakeYT
Mike Shake
2 years
In 2022 I wanna focus on habits rather than goals: - Waking up before 8am - Not using my phone in bed - Working out 4 days/week - Meditating + Journaling 10 minutes every day. - Not working after 7pm - Posting at least 3 videos/month Let's get it! What are yours?
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@MikeshakeYT
Mike Shake
2 years
The hardest part is not reaching your goals, but being confident enough to set bigger ones. Don't limit yourself, you can do anything you put your mind to. My goals just got way bigger, and I feel excited.
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@MikeshakeYT
Mike Shake
5 months
And I figured the majority of people who I interact with on this platform are creators, or work in the creator economy. So I’m going to talk about PACKAGING here on Twitter from now on, and I’m going to provide as much value as possible.
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@MikeshakeYT
Mike Shake
3 years
I just went to the doctor to check if all the injuries I've got during the videos left actual damages... Can't wait to show you my new bionic arm
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@MikeshakeYT
Mike Shake
1 year
Guys, the account @MikeshakesYT is impersonating me and sending you messages about crypto. I'd never do that. Please report it!
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@MikeshakeYT
Mike Shake
2 years
Mark my words by the end of 2022 I'm gonna be able to make really cool vids
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@MikeshakeYT
Mike Shake
5 months
I see so many creators who make great content, and miss out on reach because of their packaging, I want to fix that.
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@MikeshakeYT
Mike Shake
5 months
Follow @MikeshakeYT if you’re interested. Someone who likes and RTs the first tweet will receive a free thumbnail review from me in DMs!
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@MikeshakeYT
Mike Shake
1 year
Want to know the secret to becoming invincible? Feedback loop. One thing is doing something 1000 times. You'll get better, but not exponentially.
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@MikeshakeYT
Mike Shake
2 years
New video in 1 week. I'm back :)
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@MikeshakeYT
Mike Shake
2 years
I need a person to work full time, exclusive, and extremely committed to the project, absolutely into YouTube and it obviously has to believe in what we do on the channel. If you know someone or you think you'd be the right person, let me know in the comments or message me ⚡
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@MikeshakeYT
Mike Shake
2 years
Absolutely legendary.
@RyanTrahan
Ryan Trahan
2 years
gave @MrBeast penny 💀
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@MikeshakeYT
Mike Shake
3 years
@YouTube I learned 51 of them 🤗
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@MikeshakeYT
Mike Shake
1 year
thumbnails work :)
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@MikeshakeYT
Mike Shake
2 years
Twitter is fun. So from now on, on Twitter I'll share cool things that go through my head. - last tweet
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@MikeshakeYT
Mike Shake
1 year
Ps original thumbnail had only myself in it, screenshot that. Everything else is generated 👍
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@MikeshakeYT
Mike Shake
2 years
As long as looking at your 3 month old work makes you think: "this sucks", you're making progress.
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@MikeshakeYT
Mike Shake
1 year
@rshkshjain Thanks man! Yeah I make them but I’m also teaching a friend so he’ll work on a few thumbnails too
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@MikeshakeYT
Mike Shake
4 months
@timothepng @MichelleKhare @venturepsd Thumbnail is an absolute banger, love it! Have you considered applying this effect to the hand against the glass?
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@MikeshakeYT
Mike Shake
1 month
I’ve been a one man team for the past videos, but I worked with Kres for basically 2 years. If you’re looking for a really good editor he’s your guy!
@kresrudec
Kres Rudec
2 months
If you need a Video Editor, hit me up! My Showreel!
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@MikeshakeYT
Mike Shake
4 months
Let me know if you’d like to see a more detailed breakdown of this process and how I improve the elements!
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@MikeshakeYT
Mike Shake
4 months
The first thing I think about before making my thumbnails is limiting the elements I can use in them. I try to keep 3 or fewer to be precise, this allows me to avoid clutter. Then to pick the elements I give a “score” to each thumbnail based on: Number of elements? Draws
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@MikeshakeYT
Mike Shake
2 years
@PaddyG96 Yeah man! Got this after a 2 months break!
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@MikeshakeYT
Mike Shake
4 years
@PVPX_ Thank you very much man! I really appreciate your great support!!! Practice, hard work and learning from your mistakes. All this pays off in the end! Thanks again!
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@MikeshakeYT
Mike Shake
2 years
Who do you think is happier?
Whoever gets the most
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Whoever needs the least
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@MikeshakeYT
Mike Shake
2 months
I'm gonna break down each packaging I make from now on, and the most successfull ones I made in the past. Follow to see it!
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@MikeshakeYT
Mike Shake
1 year
The other way is doing something 1000 times, learning consistently from your previous attempts, and applying the lessons in the next ones.
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@MikeshakeYT
Mike Shake
2 years
3rd year in a row being sick the first day of the year. It's a tradition. This year I fell in a frozen lake lol. The good news is that, from now on, it can only get better! Let's go! We'll crush it in 2022, this year is gonna be insane, I KNOW IT. Let's crush it!!
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@MikeshakeYT
Mike Shake
2 years
Well, I got sick for a few days. Uploading the next one. It'll be worth the wait ⚡
@MikeshakeYT
Mike Shake
2 years
New video in 1 week. I'm back :)
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@MikeshakeYT
Mike Shake
2 years
@RyanTrahan Ryan even my cat loves the series. Keep crushing it my man.
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@MikeshakeYT
Mike Shake
4 months
The title needs to grab attention, it should be short and clear, and most importantly, create a curiosity gap (the viewer needs to find out x, or get x by clicking on the video). V1. I learned how to use a whip (ok, but no curiosity gap) V2. How powerful is a whip? (good, split
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@MikeshakeYT
Mike Shake
1 year
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@MikeshakeYT
Mike Shake
5 months
One way to get good ideas (I use this method most of the time): Big creators on YouTube take what worked in the past (on or off YouTube), and they do it again with some variations (I’ll go back to this down below). Then, after publishing a few videos using this system, they
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@MikeshakeYT
Mike Shake
2 years
Guys I'm looking for a new logo! Winner gets paid, if you're a creative interested in the project check this link out: Can't wait to see your work!
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@MikeshakeYT
Mike Shake
19 days
Great opportunity! I am also one of the judges 😃
@Richard_YTS
Richard the Youtube strategist
19 days
WIN 10,000$ 🚀 Officially announcing the 1of10 Grant for one aspiring YouTuber wanting to go full-time! You might have your life changed forever! Here’s what you get: - 10,000$ USD CASH - For 3 months, strategy calls every 2 weeks with the 1of10 Strategy team (worked on 1B+
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@MikeshakeYT
Mike Shake
1 year
That's exponential. Apply this in everything you do. You'll become invincible.
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@MikeshakeYT
Mike Shake
5 months
@Youshaei @MrBeast @DudePerfect @DannyDuncan69 I believe they’re nice, but I feel like a viewer would be more interested if they saw Beast in a private environment (or at least with no microphone, simple background). Mrbeast looking towards the camera in a natural way, as if it was looking at you directly is a good
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@MikeshakeYT
Mike Shake
4 months
Back to the whip thumbnail. Here's a simplified version of how I picked the elements: V1 - Whip close up + text: (+1) 2 elements (+0) draws attention (-1) no movement, (-1) no curiosity gap, only people interested in whips would click. Score: -1 V2 (+1) 3 elements (+1) draws
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@MikeshakeYT
Mike Shake
3 years
@Reedjd So you're gonna have a girlfriend soon!
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@MikeshakeYT
Mike Shake
4 months
@ColinandSamir Thank you so much guys. I really appreciate it! To be fair I’m a big fan of your thumbnails, you are crushing it!
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@MikeshakeYT
Mike Shake
2 years
Alright guys a bunch of you applied, so I'm probably gonna make a super quick contest and then "interview" the winners. I'll send you the link in the next days!
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@MikeshakeYT
Mike Shake
2 years
@theJayAlto Minimalism
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@MikeshakeYT
Mike Shake
11 months
@CharlesWeill I personally think it was simply a delayed effect of the previous thumbnail change (from circle to knife)
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@MikeshakeYT
Mike Shake
4 months
Video’s realtime update 🎉
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@MikeshakeYT
Mike Shake
2 months
While it actually took me a while to make the thumbnail, for the concept, I simply mixed up two outliers together.
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@MikeshakeYT
Mike Shake
5 months
Stick to it. Many creators think the algorithm forces them to keep doing what works over and over. But it’s not the algorithm, it’s your audience: human beings. This is something I recently realized for my channel too: a good way of building a “loyal” audience and returning
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@MikeshakeYT
Mike Shake
1 year
Rule 1: you must be based in Europe (timezone) so we can work during the same hours. Rule 2: you gotta be a Premiere pro master. We prepared a 30-35s video to edit, to see if your style matches mine. We’ll pick the best edits for the position. Top 3 will be interviewed.
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@MikeshakeYT
Mike Shake
4 months
There’s obviously more to this process, this is a simplified version. After you pick the elements, it’s all about tweaking little details that can maximize the results of your thumbnail (details of the elements, motion, colors, clean background, realism, brightness, texture, and
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@MikeshakeYT
Mike Shake
5 months
So when you find something that works well for your channel, and it’s something you really like doing, keep doing it. YOUR recipe can be a specific topic, and/or format, style, identity, video length, packaging, and so on. Create your recipe based on what you like and who you
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@MikeshakeYT
Mike Shake
4 years
@MrBeastYT That would be great! But it's not about money, I need your wisdom
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@MikeshakeYT
Mike Shake
5 months
My next threads will actually be about packaging (titles and thumbnails) to help you get the best possible results while experimenting, and after you’ve found your thing.
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@MikeshakeYT
Mike Shake
2 years
@mws I've been comfortable with 0$ 🤣
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@MikeshakeYT
Mike Shake
2 months
Nice, almost risk-free strategy right here. Steal it♥️
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@MikeshakeYT
Mike Shake
5 months
Great examples of creators having a predictable recipe, and since I love watching them, and I know what to expect, I keep coming back: Mat Armstrong (rebuilding cars), Nile Red (chemistry), My YouTube goal for 2024 is to have good videos, great packaging, and a very predictable
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@MikeshakeYT
Mike Shake
1 year
@ColinandSamir Would love to see a video/discussion around how to find the perfect content-product fit, or simply more examples/experiences of creators who did it!
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@MikeshakeYT
Mike Shake
2 years
@RyanTrahan Congrats Ryan! Well deserved! 🔥🎉
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@MikeshakeYT
Mike Shake
2 months
I usually make at least 3 thumbnails for each video, but I was so confident about this, that I only made one.
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@MikeshakeYT
Mike Shake
1 month
@dvdaltizer @ThumbnailColors @ike_design @ike_design did a good job completing a first draft following the concept, then I worked on it. Below: concept, @ike_design version and then my version.
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@MikeshakeYT
Mike Shake
5 months
Don’t copy. There’s a fine line between taking inspiration and copying. Copying would maybe get you views for a while, but it won’t work in the long run, and most importantly it won’t fulfill you. The best way to be unique, even while using proven concepts, is doing what YOU
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@MikeshakeYT
Mike Shake
5 months
@floydtaylor Thanks! I’m gonna break down how I came up with the design and how I made it
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@MikeshakeYT
Mike Shake
1 year
@DesignsByMarcio This could be a cool option, congrats! I do believe tho this might be harder to understand in a fraction of a second, and the hardest part of the thumbnail was creating the phone 👍
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@MikeshakeYT
Mike Shake
2 months
As a result, this turned out to be the best performing video on the channel after 24 hours.
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@MikeshakeYT
Mike Shake
5 months
Follow @MikeshakeYT if you found this valuable and you’d be interested in the next threads. Someone who likes and RTs the first tweet will receive a free packaging review from me in DMs!
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@MikeshakeYT
Mike Shake
8 months
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@MikeshakeYT
Mike Shake
1 year
@theJayAlto You should see my science experiments from 2018 😅😅
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