Rebecca Kaden @rebeccakaden Twitter profile

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Rebecca Kaden

@rebeccakaden

3 years

In web2 we talk about “users” and “viewers” being “acquired” In web3 we talk about “owners” and “members” who “join” and “participate.” words matter & we’re seeing an ecosystem and language get built around purposeful action in a very cool way.

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Rebecca Kaden

@rebeccakaden

7 years

1/ I'm excited to share that I'm joining the Union Square Ventures partnership @usv Why I'm excited here:

New Adventures: Joining Union Square Ventures in NYC | Union Square Ventures

I am excited to share that I am joining the Union Square Ventures partnership alongside Albert, Andy, Fred, John, Brad, and the rest of the fantastic USV team.

www.usv.com

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Rebecca Kaden

@rebeccakaden

5 years

A @usv portfolio co I work with uses google docs instead of board decks & asks for comments in advance of the meeting. My partners had seen this before but its new to me. It creates dialogue going into the board meeting that lets us get into the meaty stuff faster. Im a fan.

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Rebecca Kaden

@rebeccakaden

3 years

Today I zoomed w a fantastic founder raising one of these big, fast, v early rounds we all know well. He had a 2 mo old on his chest. Didnt apologize, tended to her as needed. Great conversation. Lot of calls w babies (many w mine) this year+. Very few have been w men. Loved it.

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Rebecca Kaden

@rebeccakaden

1 year

My son Max has been asking to come to my office so we stopped by @usv yesterday. Lots of snacks + lots of screens are a reliable way to a 4 year olds heart but 20 minutes later and he was sold. He left asking if boys can be adventure capitalists or just Moms ❤️

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Rebecca Kaden

@rebeccakaden

4 years

Controversial take: I love getting sent other people's Calendly links! It cuts the back and forth & lets me navigate the unexplained nuance of my own calendar (ie technically this slot is open & scheduling into it is better than not connecting but I'd prefer a different time...)

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Rebecca Kaden

@rebeccakaden

2 years

I'm mid big board meeting few weeks & thinking about what sets Series A companies up for board meeting success: 1) A pre-read that starts w a high level green, yellow, red. In the last quarter, whats gone well, what are you mid-figuring out, whats not working. Single slide. 1/

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Rebecca Kaden

@rebeccakaden

4 years

I joined the partnership @usv a little more than 3 years ago. The learning curve around here is steep, continuous, and a lot of fun. Here are a few of the many things I’ve learned so far from my partners and team:

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Rebecca Kaden

@rebeccakaden

4 years

Today my 22 mo old son somehow locked himself in a room. He was totally hysterical until he saw the door come down & 4 NYC firemen smiling at him. My mom asked if he was traumatized. Meeting firemen & mom/dads office door no longer locks? He thinks he found the magical portal.

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Rebecca Kaden

@rebeccakaden

5 years

My Uber rating has gone up 10% since moving to NYC. If that's not a sign of city-person fit, I don't know what is.

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Rebecca Kaden

@rebeccakaden

5 years

This month, @HarvardBiz has a series on closing the gender gap starting w a great piece by @melindagates . I wrote some ideas on what our tech ecosystem can do, why were advantaged to create fast change, and how we @AllRaise are thinking about it.

How VC Can Help More Women Get Ahead

Accelerating the success of female funders and founders

hbr.org

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Rebecca Kaden

@rebeccakaden

6 years

1 month old & ready to rep female founders & funders #allraise

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Rebecca Kaden

@rebeccakaden

5 years

The next wave of social systems are unlikely to look like the current dominant platforms. More here on why users may come to them with different intents & why we @usv believe now is a time of renewed opportunity to build them:

Come for an Action, Stay for the Community | Union Square Ventures

The next wave of social systems will likely emphasize breadth and depth differently than the last--and may not look much like social networks at all. With the current networks, the horizontal nature...

www.usv.com

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Rebecca Kaden

@rebeccakaden

3 years

1 yr into Covid & I've led 3 investments @usv since going remote. They're in Atlanta, Miami & Denver. It's not fully new or only bc of lack of travel but can't ignore how easy its been to look outside where id been spending the bulk of my time & dig into great talent elsewhere.

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Rebecca Kaden

@rebeccakaden

4 years

The greatest of giants & the most devoted Dad. He taught me the meaning of character, integrity, optimism, and boundless love. I miss him tremendously.

Kerry Kennedy

@KerryKennedyRFK

4 years

My deepest sympathy to the family and friends of Lewis Kaden. Lew worked with my dad on his senate staff as well as his campaign for the presidency. Throughout his life he embraced my father's call to "make gentle the life of this world." He was a giant.

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Rebecca Kaden

@rebeccakaden

3 years

Yesterday I learned that flying with a 2.5 year old means physically restraining a bucking bronco as he screams “I need to practice my jumping!!!” over and over until the world ends.

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Rebecca Kaden

@rebeccakaden

7 years

Excited to band together with a group of women that I've learned so much from to help women starting the next generation of breakout businesses. Female founders we're so ready for you! Apply here:

Top Women Investors Are Answering the VC Boys' Club With One of Their Own

Some of the industry's top women are joining forces to help female entrepreneurs.

fortune.com

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Rebecca Kaden

@rebeccakaden

3 years

Over time we’re going to see that NFTs are less about speculation than quests for belonging. Just as social networks are about quests for belonging. And great brands are about quests for belonging. Application layer outputs evolve but underlying motivations are wildly simple.

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Rebecca Kaden

@rebeccakaden

7 years

Founders, we can't wait to meet you @ the first NYC Female Founder Office Hours! Why were excited &how to apply here: @daynagrayson @ellie @hayleybay @bethferreira @thegothamgal @smlyne @anuduggalnyc @karinklein @nkatragadda @Nish67 @sutiandong @shanaglick

Introducing NYC Female Founder Office Hours

by Rebecca Kaden (Union Square Ventures) & Dayna Grayson (NEA)

medium.com

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Rebecca Kaden

@rebeccakaden

5 years

What excites us about whats happening in healthcare: 1) tech + humans: data powered humans=better decisions than either data or humans alone 2) broaden access by increasing value & decreasing cost of care 3) outcome orientation: not just care, better delivered, but better care

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Rebecca Kaden

@rebeccakaden

4 years

Is there anything better than when you get to eavesdrop on a great coffee shop convo? I’m currently getting a masterclass from someone so skillfully closing a head of ops candidate. Hes making it seem like he’s candidly sharing challenges while in fact winning her over big time👌🏻

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Rebecca Kaden

@rebeccakaden

4 years

1/Last week I heard about a pastry chef from Eleven Madison Park making & delivering bagels from home after COVID layoffs. You text your order, venmo & bagels are delivered. We got them on sunday for my husband's birthday (w zabars lox as an extra treat)--they were DELICIOUS.

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Rebecca Kaden

@rebeccakaden

5 years

We are hitting a tipping point in consumers' interest in self-directed, direct-to-consumer learning that will broaden access to education by driving down cost and changing the system from the outside in. Why we're focused on this @usv :

The Education Transformation | Union Square Ventures

10 years ago, in March 2009, USV hosted an event called Hacking Education. The team pulled together a group of operators, founders, and investors to talk

www.usv.com

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Rebecca Kaden

@rebeccakaden

3 years

Yesterday I hung out at the new @usv office w @aweissman @fredwilson @hannahmurdoch_ @johnbuttrick . My 2yr old is back to his fav activity of riding the subway to the end & back. Uptown, the park looked incredible. Ate dinner on a crowded street. NYC you’re feeling like home.

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Rebecca Kaden

@rebeccakaden

2 years

RBG wrote this note to my Mom when my Dad died (also a lifelong feminist):"When the time to mourn has passed, you must carry on with your work" This current threat to basic rights is nauseating and it's time to work. (I'm starting w beefing up monthly gift to Planned Parenthood)

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Rebecca Kaden

@rebeccakaden

6 years

The @usv thesis in its new 3.0 version (but still less than 140 characters) to reflect our current focus: USV backs trusted brands that broaden access to knowledge, capital, and well-being by leveraging networks, platforms, and protocols. More on why here:

USV Thesis 3.0 | Union Square Ventures

We believe we are still at the beginning of the opportunity to broaden access with the most critical implications ahead of us. As a result, we decided to revise our thesis into a third version: USV...

www.usv.com

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Rebecca Kaden

@rebeccakaden

2 years

"We are committed to our way of practicing venture capital. We continue to invest with a thesis-driven approach, and we will continue to publish our views. Our funds are small. Our decision making is collaborative" Excited for the new set of @usv funds.

USV 2022 Funds | Union Square Ventures

Co-authored with Andy Weissman We are pleased to announce that we have raised two new funds: a $275M Core Fund and a $350M Opportunity Fund. The new funds

www.usv.com

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Rebecca Kaden

@rebeccakaden

7 years

The stitch fix S-1 is an education in excellent commerce: growth is key but fundamentals of customer loyalty&capital efficiency win the day

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Rebecca Kaden

@rebeccakaden

5 years

The east coast female venture investor community is powerful, ambitious & ready to shake things up. Seeing a room 200 strong last night was inspiring—and a lot of fun.

Hilary Gosher

@hilbil175

5 years

Past Presence Future -200 women in east coast #vc . Panel on #careers with @rebeccak46 @bethferreira @hayleybay @karinklein

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Rebecca Kaden

@rebeccakaden

6 years

So much fun to chat VC careers w good friends & all star mentors @sarahtavel & @emelton . Even more fun to look out @ 80+ women investors in this awesome packed room. Feeling psyched for our industry & lucky to be part of this crew.

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Rebecca Kaden

@rebeccakaden

3 years

. @usv 's new fund will continue to invest behind our thesis of leveraging networks to broaden access. Our ethos remains the same too: small funds, thesis-driven, leading with ideas & sharing them, high conviction, low velocity, active partners. Excited.

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Rebecca Kaden

@rebeccakaden

6 years

There are companies where the anchor is the biz model & the segments of customers served will evolve (subscription boxes, flashsales, direct sales...) & there are companies built on the customer & the way he/she is served will evolve. Ill always take the latter.

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Rebecca Kaden

@rebeccakaden

6 years

Thanks to all the inspiring entrepreneurs who joined us today for NYC Female Founder Office Hours--the energy was contagious & I cant wait to see what you build (& thanks to my @usv partners for so happily getting kicked out of our office :))

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Rebecca Kaden

@rebeccakaden

4 years

Woke up early to help my 78 yr old Dad do his first zoom workout w his trainer (he only agrees if they start at 5am & he can wear khakis & a collared shirt. Fine.) Hes the kind that used a blackberry until it was impossible to do so. Watching supercharged behavior change is wild.

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Rebecca Kaden

@rebeccakaden

4 years

We've been testing out a "curriculum" for our analysts (& the rest of us audit when we can) Fred did one on cap tables, I did sourcing, John/Andy did termsheets, etc. Fred/Brad are doing the history of @usv today Learning lots about stuff I thought I knew-a quarantine highlight

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Rebecca Kaden

@rebeccakaden

3 years

Cost of acquisition is one of the most common questions asked in a raise & most consistent metric tracked in a co to understand the health of a business. Ive had a lot of convos recently about how to track it & I like this method of breaking out "ongoing" & "experimental." (1/)

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Rebecca Kaden

@rebeccakaden

3 years

"At the highest level, the Climate Thesis can be summarized as follows: The USV Climate Fund invests in companies and projects that provide mitigation for or adaptation to the climate crisis." Excited to launch our new climate fund @usv . More here:

USV Climate Fund | Union Square Ventures

At USV we describe ourselves as a “thesis-driven venture capital firm.” For our core fund, we have been investing against Thesis 3.0 for some time. Over

www.usv.com

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Rebecca Kaden

@rebeccakaden

4 years

This was a fun conversation I was really honored to have because I’ve always been an avid listener and admirer. We talked @usv thesis progression, evolutions of marketing, the difference btwn networks & communities and definitions of kindness.

Patrick OShaughnessy

@patrick_oshag

4 years

My conversation with @rebeccakaden on thesis driven investing. We discuss: - how people will learn in the future (education technology) - marketing - well being as an investment area - lessons from her career in investing

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Rebecca Kaden

@rebeccakaden

5 years

Long live the payback period as a KPI. How much money you make from your customer is ultimately important (LTV) but particularly when you’re an early stage co, how quickly you start making $ from the customer is often more so (payback.)

Gokul Rajaram

@gokulr

5 years

CEOs: when your marketing team says “LTV = 5x CAC”, don’t instantly jump to fund the initiative. Ask: “what’s the payback period?” Projects should ideally pay back in 6-12 months. LTV has too many cost of capital and other assumptions to be definitive marker of value by itself.

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Rebecca Kaden

@rebeccakaden

8 months

Im broken from the unthinkable violence at the hands of Hamas terrorists in the last week. As I debate if it’s safe for our kids to go to their Jewish school, I am stunned that something so clear—denouncing terrorism—could be called complex. It is not. It is only horror.

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Rebecca Kaden

@rebeccakaden

6 years

Turns out the @usv team is also full of star onesie artists. Thank you for the best baby shower—now he’ll be ready w a whole new wardrobe 😱👶🏻❤️

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Rebecca Kaden

@rebeccakaden

5 years

Yesterday I took my niece to American Girl Doll for her 5th bday. Plan was 1 outfit. We got 4 outfits, pet bunny/bunny bed, tea set & diner. She said ”theyre so nice there,” we said “yup 90% margin machine buys that.” She cried bc she didn’t want “90% martian.” Same but impressed

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Rebecca Kaden

@rebeccakaden

2 years

The idea that software can allow long tails of industries (SMBs & individuals) to operate independently but act as a network & compete with the big guys is a big construct thats just getting started. We've seen it in trucking, commerce, healthcare w practitioners. Where else?

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Rebecca Kaden

@rebeccakaden

4 years

So long @rebeccak46 and hello @rebeccakaden . I’ll miss your AIM circa 1997 vibes but we all gotta grow up sometime.

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Rebecca Kaden

@rebeccakaden

5 years

Today we talked fintech & marketplaces & partnerships dynamics & career trajectories & lots of deals—& also how this whole movement were working on is really just starting and there’s so much more the 600 female investors here today are going to get done. What a day @AllRaise .

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Rebecca Kaden

@rebeccakaden

5 years

We've been thinking a lot @usv about what it means to build a trusted brand. Maybe it requires: 1) finding "promise market fit": are you making the right promise to your customers? 2) prioritizing and keeping that promise as you scale. More thoughts in this deck by @thedanigrant .

Dani Grant

@thedanigrant

5 years

an idea @usv team has been tinkering with: brands make promises to their users trusted brands keep those promises that's important b/c trust can be a strategy: in offense, it's positioning to fill a trust gap in defense, it's a moat and why users stay ➡️

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Rebecca Kaden

@rebeccakaden

4 years

"Sora is a bold swing towards a new type of school: a network-driven learning platform that is individualized to each student." @usv is excited to lead the seed round in @soraschools as they tackle reinventing high school. More here:

Sora | Union Square Ventures

Co-authored by Hannah Murdoch USV’s education portfolio is built around the idea of changing a system from the outside in. By going directly to learners

www.usv.com

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Rebecca Kaden

@rebeccakaden

3 years

Meeting teams working on efforts to decarbonize our planet has been awesome & inspiring. The opportunity is now. But we’re meeting too few female founders in the space. I know this is an “us” problem & they’re out there for sure. So if you are them or know them, please find us!

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Rebecca Kaden

@rebeccakaden

6 years

Efforts are important, results are exciting--180+ founder mentors, 550 Female Founder Office Hours, 30 investments, and @AllRaise is just getting started. Announcing the Female Founder Office Hour Deal Flow Network to push this further, faster.

Felicia Curcuru

@FeliciaCurcuru

6 years

1 - Excited to announce the launch of Female Founder Office Hour Deal Flow Network! In addition to fundraising advice, we now also help female founders get warm intros to investors. In few months, we've had 30+ checks written. My blog post on how it works:

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Rebecca Kaden

@rebeccakaden

5 years

Yesterday at our @usv offsite members of our team gave 3 minute presentations on any topic we wanted. I learned so much (like how much you can learn in 3 minutes.) Also if there was ever a list that says all you need to know about the people on it it’s this one.

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Rebecca Kaden

@rebeccakaden

5 years

Incredibly excited about our @usv news today. Two new partners (one new new partner--welcome @gillym ! & one old new partner--congrats @nickgrossman !), two new funds, much to be done. This is fun.

Fred Wilson

@fredwilson

5 years

Some news on the USV blog today

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Rebecca Kaden

@rebeccakaden

4 years

1/ @usv , I’ve been thinking about how to broaden access to education. On the side, I’ve been digging into my Dad’s life since he died. (Hard to do but also fun. I knew all the anecdotes but was missing the thread. He was the kind of Dad that liked to talk more about me than him.)

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Rebecca Kaden

@rebeccakaden

2 years

So psyched to finally move into the new @usv home. Really feeling how lucky it is to live in/work in/love NYC. Can't wait to host you here with us soon.

Nick Grossman

@nickgrossman

2 years

Taking in the view on opening day of the new @usv office - looking forward to having this become the nyc home to the not just the team but the portfolio and our broader network of friends and collaborators!!

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Rebecca Kaden

@rebeccakaden

2 years

My 3.5 yo asks for “a story in our heads” at bedtime. He casts it—last night: Alexander Hamilton, Peppa Pig, Taylor Swift & Big Bad Wolf. I plot set & we fill it in together. A creative puzzle that makes my brain work a v different way at end of day has been surprisingly awesome.

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Rebecca Kaden

@rebeccakaden

2 years

Growing up, my mom (one of the first female GCs of public cos) was ruthless about work travel prioritization but went every year to the #FortuneMPW conference. At home I’d read the bio book & admire the women. Fun to go all the years later & even better w a crew of great friends.

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Rebecca Kaden

@rebeccakaden

4 years

We have been thinking a lot @usv about the opportunity for new social networks & what creates longevity with users. Two hypotheses: 1) "the user as the producer" 2) Identity Effects. More on this thinking here:

A Social Resurgence | Union Square Ventures

We have recently gotten excited about several new emerging social networks and platforms. While the competition for prolonged attention only gets fiercer

www.usv.com

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Rebecca Kaden

@rebeccakaden

4 years

4) This is a career that values knowing how to learn—about new markets, products, perspectives—versus expertise. A strong repeatable process of how to go from novice intrigue to developed perspective is more valuable than being the pro.

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Rebecca Kaden

@rebeccakaden

4 years

6) Long live NYC (and the many debates on the best coffee and crullers and sushi and bike lanes and subway lines and hidden corners in this magical city of invention and reinvention we’re so lucky to call ours)

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Rebecca Kaden

@rebeccakaden

6 years

Despite overwhelmingly self-identifying as risk-adverse, women are just as likely as men to make riskier investments...the difference? Women are more likely to keep cool & hold through the ups and downs rather than react to bumpy markets. 👧🏻💪🏻 @Stash

Are Women Better Investors? Stash Data Flips Gender Stereotypes

Stash found that Investing isn’t a man’s world. It’s everyone’s world.

www.stash.com

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Rebecca Kaden

@rebeccakaden

4 years

1) Invest in stuff you care a lot about. We constrain our fund size in part to be able to do this—we don’t need to invest in everything & we won't. Spend time with people you admire & on ideas that matter to you. (sounds obvious—but isn't always in a mile a minute market.)

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Rebecca Kaden

@rebeccakaden

4 years

Very ready for the @AllRaise annual summit starting tomorrow and to dive in with this awesome crew over two days. I can't believe its been 3+ years--grateful for this smart, bold, successful & growing network making waves in our industry.

All Raise

@AllRaise

4 years

how it started: how it's going

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Rebecca Kaden

@rebeccakaden

6 years

We’re hiring two analysts onto our investment team at @usv . If you’re curious, hungry, and love helping early stage entrepreneurs and businesses, we’d love to hear from you!

USV

@usv

6 years

USV is hiring 2 new analysts. Find out more here:

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Rebecca Kaden

@rebeccakaden

6 years

I love this movement because founders are VCs most important customers & listening to the customer is the best way to drive critical decisions. Their voice on what matters in their funding partners will shape venture funds. Excited for our industry. #FoundersForChange

Neil Blumenthal

@NeilBlumenthal

6 years

Dave and I are proud to be part of #foundersforchange We believe we need a more diverse and inclusive tech industry. Join us at

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Rebecca Kaden

@rebeccakaden

5 years

We try @usv to invest in the best companies that fit in our thesis. But yesterday @fredwilson & @zgoldstein1 put together data on gender diversity that's resulted from these efforts & it's exciting. Long way to go to change the stats but trend lines like these are encouraging.

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Rebecca Kaden

@rebeccakaden

6 years

Thanks so much for chatting @polina_marinova & @FortuneMagazine ! Fun to discuss consumer investing, dynamics of teams and firms, and increasing the number of perspectives around our venture firm tables.

Polina M. Pompliano

@polina_marinova

6 years

USV's @rebeccak46 worked in journalism before she got into VC. "You’re really trying to understand how someone thinks — what’s their motivation? What inspires them? What are they saying versus what do they really mean?" AMEN.

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Rebecca Kaden

@rebeccakaden

2 years

Anyone else ever think they’re answering a simple question from their 3 year old and then 4 minutes and 280000 questions later youre somehow trying to explain like the concept of after life or the history of democracy and you’re like how did we get here??? I’m in too deep, SOS!

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Rebecca Kaden

@rebeccakaden

6 years

I love @ModernFertility bc building a massive org & a necessary one for women is aligned. & nothing more fun than working w @aaffttoonn @CarlyLayy & our friends @Maveron @firstround . Thrilled to see the launch & for whats next. More on our @usv investment:

Our Investment in Modern Fertility | Union Square Ventures

Modern Fertility is building a trusted consumer brand in fertility, starting with their launch today of at-home testing for women. In the comfort of their own homes, and for a fraction of what it...

www.usv.com

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Rebecca Kaden

@rebeccakaden

6 years

The journey to success gets glossy at the finish—love this story about Sam Walton/Walmart & the many setbacks en route to Walmart (bad leases, failed businesses, unsuccessful fundraise.) Most common trait over the long haul of these entrepreneur legends: relentless perseverance.

Bryce Roberts

@bryce

6 years

"Even the great Sam Walton couldn’t find investors to start the 1st Walmart, on the back of a near-perfect record in retail."

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Rebecca Kaden

@rebeccakaden

4 years

Today @outschool announced a $45M Series B. As what education means evolves, Outschool has become an invaluable resource for parents & is setting the course on new ways for kids to learn. More on why @usv loves being part of this special company here:

Outschool's Series B | Union Square Ventures

In the post about USV’s initial investment in Outschool 16 months ago, I wrote about the dramatic need for innovation in an education system that looked

www.usv.com

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Rebecca Kaden

@rebeccakaden

6 years

Thrilled to welcome @Stash to the @usv family! We love this powerful example of using tech to broaden access to best of class products in poorly served markets. Nowhere is this more essential than financial services. More on our investment here:

Welcoming Stash to the USV Portfolio | Union Square Ventures

Technology makes it possible to serve the mass base of financial services customers with personalized, tailored, high quality products that can improve financial well being for them and their...

www.usv.com

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Rebecca Kaden

@rebeccakaden

6 years

For the last few years, I've watched @NBoujarwah & @lydlag build @diaandco into a trusted brand in a largely ignored market--and have seen it became both a trusted brand & important community. Thrilled that @usv can now be a part. More on why:

Welcoming Dia&Co to USV | Union Square Ventures

There are two core reasons that make Dia&Co particularly exciting as an addition to the USV portfolio. First, the size and current state of the market they are focused on. Second, how well positioned...

www.usv.com

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Rebecca Kaden

@rebeccakaden

4 years

TFW your 18 month old is given a dancing dog that loudly sings La Bomba and he can activate himself...SOS.

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Rebecca Kaden

@rebeccakaden

7 years

Love this description of the VC model I love: relatively modest funds+small team+early stage entry+strong ownership

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Rebecca Kaden

@rebeccakaden

5 months

“Most people think VCs invest in technological changes. We have found that our greatest returns come from societal changes.”

avc

@avc

5 months

Investing At The Edge

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Rebecca Kaden

@rebeccakaden

4 years

Edu has long been reputation & network driven (=blocked access.) Maybe now is an opportunity to shift to instructor driven (the “Wow! How did you get them?” kind) Without the overhead of universities, is there a model that can lure best teachers away &create networks around them?

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Rebecca Kaden

@rebeccakaden

4 years

5) The climate crisis is very likely the most important issue of our time--it needs our attention, resources, and mindshare. And now is the time for that in venture investing--massive businesses will be created to help fix it. ( by @albertwenger )

USV and the Climate Crisis | Union Square Ventures

As we start a new decade it is worth examining our investment thesis. We continue to be convinced that our current focus on broadening access to

www.usv.com

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Rebecca Kaden

@rebeccakaden

4 years

I'm doing an AMA this week on @joinelpha , a platform I've long admired. I'm excited! I will answer your qs on early stage investing, building theses, my thoughts on board members and boards, and anything else people care about. Join in!

Office Hours: I'm Rebecca Kaden, Managing Partner at Union Square Ventures.

elpha.com

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Rebecca Kaden

@rebeccakaden

6 years

I love the collaborative approach we take @usv —you learn more, offer more, and have more fun when you’re in it together. Working w other VCs has been one of the most gratifying parts of this business.

avc

@avc

6 years

Splitting The Deal

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Rebecca Kaden

@rebeccakaden

7 years

@usv 2/ I can't wait to work alongside @aweissman @albertwenger @fredwilson @johnbuttrick @bradusv the rest of the @USV team.

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Rebecca Kaden

@rebeccakaden

3 years

Ramona is one of the first examples I remember of the good kind of trouble. What a legacy to leave—teaching generations about the joy and benefit of feisty curious creative unstoppable girls.

HarperCollins

@HarperCollins

3 years

We are saddened to share that cherished children's book author Beverly Cleary passed away yesterday, March 25, at 104 years old.

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Rebecca Kaden

@rebeccakaden

6 years

Thank you @alexrkonrad & @bizcarson for telling the story of @AllRaise ! Excited for all to come & the efforts in the pipeline--& for the chance to make real change in an industry we love with a group of VCs, do-ers & friends who are so incredibly awesome.

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Rebecca Kaden

@rebeccakaden

6 years

So fun to be back on @twentyminutevc w/ @HarryStebbings talking about the pockets of consumer investing that are most exciting to us @usv , the opportunity in commerce in the age of Amazon, conviction based investing & just a little bit of Russian Lit:

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Rebecca Kaden

@rebeccakaden

7 years

"Crisp, clear storytelling can comfortably guide any audience to your promise." Great companies=great stories that capture hearts and minds & the best entrepreneurs are often standout storytellers.

Sorry Silicon Valley, you don’t need more data. You need a story.

When I meet product experts, they almost always say they rely on data and analytics to give them the hard evidence needed to build their product. That’s not enough.

www.linkedin.com

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Rebecca Kaden

@rebeccakaden

3 years

Right now we’re watching the emergence of “pay to join” communities. NFTs as “tickets.” We’re also seeing “play to earn” games. Excited to also see more “earned” communities—structures where participation & involvement (non monetary & monetary investment) earn access & ownership

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Rebecca Kaden

@rebeccakaden

4 years

3/ The case had been in front of the court 6 times—my Dad’s argument was process shouldn’t be such an impediment to outcomes. It's fun to think about him caring then about what I care about now—and maybe some of my work building on some of his, each in our own way.

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Rebecca Kaden

@rebeccakaden

3 years

A minting IRL kind of Saturday night @brtmoments @seth @fredwilson @nickgrossman @usv

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Rebecca Kaden

@rebeccakaden

5 years

So excited for @daynagrayson and her new adventure starting —can’t wait to see what you build (I am loving watching all these friends I admire launch the next generation of top notch firms.)

Construct Capital | Investors in Foundational Industries

Construct Capital is an early stage venture capital firm, investing in entrepreneurs who are reimagining the foundational industries of our society.

constructcap.com

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Rebecca Kaden

@rebeccakaden

5 years

A year ago I moved back to nyc after 14 years away. This morning I went to the WTC to record this really fun podcast and then sat in the park across the street on the phone. Everything in this city keeps moving and I love it.

nihal

@nihalmehta

5 years

banking some 🔥 @seedtoscale recordings this morning in the gorgeous new @anchor digs @Spotify thanks 🙏🏾 for your time and wisdom this morning, @rebeccak46 and @isadwatson !

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Rebecca Kaden

@rebeccakaden

7 years

Huge congrats to the incredible @kmlake & @stitchfix . Can’t wait to be an investor at last. Katrina, thanks for teaching us how it’s done!

Adena Friedman

@adenatfriedman

7 years

Welcoming @stitchfix CEO @kmlake to ring the @Nasdaq Opening Bell in celebration of their #IPO ! $SFIX

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Rebecca Kaden

@rebeccakaden

4 years

If there was any doubt in my mind that platforms we adapt to are native for the next generation, my 17 month old son looking to the ceiling and shouting “Google” when he wants to hear wheels on the bus has made it crystal clear. He’s all in on that interactive audio life.

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Rebecca Kaden

@rebeccakaden

5 years

Yesterday I talked scaling w @aaffttoonn & @CarlyLayy ; fund & fam planning w @eurie_kim @akad @imthemusic ; toasted @jennylefcourt . Today, @msquinn 6am run in abt new deals & starting babies on solids. Always: How lucky to be in this with a tribe as incredible as mine. #IWD2019

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Rebecca Kaden

@rebeccakaden

5 years

This is a great post by @conniechan about the evolution of biz models from singular (transactional vs ad based) to multimodal. This evolution will result in better products and companies that are more aligned with their users. Excited to see this emerge.

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Rebecca Kaden

@rebeccakaden

6 years

Nothing's been more important in my career so far than the championship of people who I was lucky enough to meet & took interest in me. So excited that @AllRaise is helping make that happen for rising VC stars. If youre a principal-level female or underrepresented VC, apply here!

Ellie Wheeler

@ellie

6 years

Thrilled to announce @AllRaise 's The VC Champions - building a more diverse VC community. We are looking for principal-level VC talent, female or from an underrepresented group, to apply!

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Rebecca Kaden

@rebeccakaden

5 years

Expanding access to knowledge is core to our @usv thesis & @outschooler is doing just that through a marketplace of live online K-12 learning. We are so excited to be a part and to co-lead their Series A with Reach Capital. More here:

Welcoming Outschool to USV | Union Square Ventures

In the last 25 years, the growth and increased convenience of commercial internet has fundamentally changed how we live most aspects of our lives. It has

www.usv.com

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Rebecca Kaden

@rebeccakaden

3 years

The trucking industry is core infrastructure that's dominated by independent owner operators. We are excited to lead the Series A in @smarthop which is enabling them to run more efficient businesses and creating a new important network. More here:

SmartHop's Series A | Union Square Ventures

The trucking industry is one of the oldest and most interesting in the US. It is also one I’ve always been fascinated by--partly because, for a couple of

www.usv.com

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Rebecca Kaden

@rebeccakaden

4 years

50 yrs ago my Dad, in his 20s, lost a Congressional primary. He ran as the anti-war candidate w a network of young volunteers knocking on 100K doors. The incumbent was entrenched but my Dad learned strength of bottom up action. That stayed with him & w me.

It's 8 PM and the polls are supposed to be closing - New Jersey Globe

It’s 8 PM and I’m supposed to say that the polls are now closed in New Jersey, even in Cedar Grove. The primary election was supposed to be today, but in

newjerseyglobe.com

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Rebecca Kaden

@rebeccakaden

5 years

An incredible directory and tool to foster our strong & growing community. So excited to see this live!

Sutian Dong

@sutiandong

5 years

PROUD to announce the launch of the #womeninVC directory & data insights today! The 🌎's largest global directory for women in VC to find each other, connect, & collaborate. Over 1,000 women in 29 countries & 74 cities 🙋🏾‍♀️💁🏻‍♀️🙆🏼‍♀️🙋🏽‍♀️🙆🏿‍♀️ & across all industries

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Rebecca Kaden

@rebeccakaden

5 years

"Tani is a reminder that refugees enrich this nation — and that talent is universal, even if opportunity is not. “The U.S. is a dream country,” his dad told me. “Thank God I live in the greatest city in the world, which is New York, New York.”"

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Rebecca Kaden

@rebeccakaden

3 years

One of the first things I loved about @usv . Its about $ but not only about $ "There is a responsibility that extends beyond the idea of making the most money for LPs (& by extension for oneself). Startups should not be treated as disposable" @albertwenger

The Disposable Startup?

Many years ago I was debating whether or not to finish my PhD dissertation. One of the people I talked to about this decision was Prof. Thomas Malone, whose office was next to the oversized closet...

continuations.com

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Rebecca Kaden

@rebeccakaden

7 months

"We need more women founders on offense. And I think that means going on offense with them." Must-read review of Glossy by @ashleymayer but, more so, of the current environment for female founders. And +100: we're ready to go offense with you, too.

Ashley Mayer

@ashleymayer

7 months

I finally wrote down my thoughts about Glossy, the book about Glossier (where I used to run comms). I have some pretty strong feelings about how Emily Weiss is portrayed, and even stronger ones about what the lessons are (and aren’t) for women founders.

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