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Jin Koh

@jinkoh

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Founder | Building the largest body dataset platform in the world powering healthcare, fitness, and apparel | Investor in 40+ startups & 6 VC funds

Los Angeles, CA
Joined January 2024
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@jinkoh
Jin Koh
1 month
I’m obsessed with finding funny ads online. Here are my 12 favorite: 1. Durex – Happy Father’s Day
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@jinkoh
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You’re not procrastinating because you’re lazy. It’s because you’re anxious. I learned this the hard way after nearly burning out while investing in 40+ startups. If you suffer from procrastination, read this:
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@jinkoh
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2. Loctite – Fixes everything.
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3. Porsche – “Honestly now…”
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6. Lazer Bike Helmets – No matter what, your head won’t be in any danger.
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@jinkoh
Jin Koh
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5. Eurostar – It’s Summertime in London
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4. Geico – A Camel On Hump Day
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@jinkoh
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12. McDonald’s – Happy Father’s Day
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@jinkoh
Jin Koh
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10. Life Buoy Hand Wash – You eat what you touch.
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@jinkoh
Jin Koh
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7. Bud Light – Dilly Dilly
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@jinkoh
Jin Koh
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8. E-Trade Baby – Riding the Dog Like It’s a Horse
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@jinkoh
Jin Koh
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11. Doritos – Angler Theft
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9. Bud Light – Slapping
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@jinkoh
Jin Koh
1 month
Study the Japanese. On average, they live 7 more years than Americans. But it’s more than just diet – it’s culture. 5 painfully simple life-extension hacks Japanese do better than Americans:
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@jinkoh
Jin Koh
1 month
I just learned about a Japanese idea I can’t stop thinking about… What it is and how it can change your life:
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@jinkoh
Jin Koh
1 month
The root of procrastination is a lack of direction. But a lack of direction doesn’t come from a lack of options, it comes from being overwhelmed. What @naval says here about desire and happiness is useful for gaining clarity. Directionless abundance creates indecision.
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@jinkoh
Jin Koh
1 month
Instead of trying to achieve different things – which will lead to you going in many directions and doing nothing at all, it’s imperative that you set clear goals and desires. You must tune out the noise and follow the beat of one drummer. You need clarity to act decisively.
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@jinkoh
Jin Koh
1 month
A huge error that leads to inaction: Overthinking. As @aliabdaal explains, people today become so wrapped up in consumption that they forget to act on the thing that they want to do. They never switch from consumer mode to creator mode.
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@jinkoh
Jin Koh
1 month
Your attention is gold in today’s world. Everywhere you browse and visit is full of stimuli aiming to take control of your mind and implant its ideas into your desires and behavior. If someone controls your mind and decisions, like @thedankoe says here, they control YOU.
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@jinkoh
Jin Koh
1 month
But in the process of just taking action, you are overcoming procrastination, indecision, and anxiety. Overcoming procrastination by developing the skill of consistent action is how you go from a petrified procrastinator to a calm creator of your reality. That’s step 1.
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@jinkoh
Jin Koh
1 month
Wow this post is blowing up! A quick intro for new readers: I’m the founder of (body dataset platform), and an investor in 40+ startups & 6 VC funds. In my spare time, I love sharing content like this. If you enjoy it, follow @jinkoh for more!
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@jinkoh
Jin Koh
1 month
The first step in overcoming this is building a Habit of Action. Then, understand dopamine and use it to your advantage. Then, overcome your anxiety by reframing it as excitement. You now have a guide to overcoming procrastination.
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@jinkoh
Jin Koh
1 month
They Understand “Ikigai” Although people often think of Ikigai in terms of happiness, it also can be used to increase longevity because when you find your Ikigai, you are living in alignment with your central purpose. There is no compensation.
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@jinkoh
Jin Koh
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The next step, once you’ve started to act, is to build a consistent work habit. It is not enough to overcome procrastination once. You must do it daily for YEARS. This is how you build anything successful. To do this, don’t “embrace the grind”. Just understand DOPAMINE:
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@jinkoh
Jin Koh
1 month
The big misconception that people have about overthinking and procrastination is the order in which one overcomes them. You don’t set a goal, develop a perfect process, and then achieve an ideal outcome. The reality is a bit messier. The reality is nonlinear.
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@jinkoh
Jin Koh
1 month
And that’s the final point that you need to take from today. In your brain, anxiety and excitement are the same things. The difference is the meaning that you attach to the experience that you are having. Sam Harris explains this below:
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@jinkoh
Jin Koh
1 month
We procrastinate because we frame our work with a negative story. This leads to overthinking, indecision, and as a result, procrastination. We get nothing done and we feel terrible. Anxiety spirals out of control.
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@jinkoh
Jin Koh
1 month
The video below gives an important point on dopamine from @HubermanLab . While there’s no such thing as a “dopamine hit”, you can reach a peak through positive action. When you take action toward a goal and associate it with something positive, you get a dopamine peak.
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@jinkoh
Jin Koh
1 month
This is how you begin to love the work you’re procrastinating and doing it becomes a part of who you are as opposed to just a vocation that you use to pay your bills. You don’t procrastinate on things that give meaning to your life. Anxiety begins to shift to excitement.
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@jinkoh
Jin Koh
1 month
Thanks for reading! If you enjoyed this: 1. Follow me @jinkoh for more 2. Repost this thread if you found it helpful
@jinkoh
Jin Koh
1 month
You’re not procrastinating because you’re lazy. It’s because you’re anxious. I learned this the hard way after nearly burning out while investing in 40+ startups. If you suffer from procrastination, read this:
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@jinkoh
Jin Koh
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And this is where Ikigai comes into play. Of all of the different ways that we can find meaning in our lives, Ikigai is the intersection. • What you love • What you’re good at • What you can monetize • What the world needs Ikigai is everything.
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@jinkoh
Jin Koh
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Ikigai is the way that you can have it all now. Find the intersection of the thing you’re good at, the thing that you can make money doing, the thing the world needs, and the thing that you love. This is balance, and that leads to longevity.
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@jinkoh
Jin Koh
1 month
They Eat Better-Quality Food Most people don’t realize how different food quality is outside the US. They also don’t realize how important food quality is for health. As @tferriss (who’s been to Japan many times) explains, food is not about consumption, it’s about experience.
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@jinkoh
Jin Koh
1 month
In America, the culture chooses speed at the expense of quality. This created: • Fast food • Factory farming • The obesity epidemic Americans sacrifice health for speed, and as a result, they lose quality. Japanese culture has a standard for excellence – including in food.
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@jinkoh
Jin Koh
1 month
They Eat Until They’re 80% Full A major reason why Japanese people live longer than Americans is not just that they eat healthily or exercise often… It’s that they aren’t obese. Listen to what @PeterAttiaMD says here about the “default food environment” for most Americans.
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@jinkoh
Jin Koh
1 month
Overeating is a huge problem in American society, whereas in Japan, there’s an old saying that helps prevent overeating: “Hara hachi bun me” Or “Eat until you are 80% full” Avoiding overeating is ingrained in Japanese culture. In America, we just say “Supersize Me”.
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@jinkoh
Jin Koh
1 month
They Get Quality Rest Poor sleep is the surest sign of a premature death, and most Americans sleep terribly. @sleepdiplomat explains here what losing just one hour of sleep can do to us. Imagine the effects of a culture that glorifies insomnia.
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@jinkoh
Jin Koh
1 month
I used to go through life constantly comparing myself to other people. I tried to make myself feel better, use my ego to fuel my decisions, and try to “win” in life. It got me nowhere but burnt out, stressed out, and lonely. As @Naval explains here, your ego creates isolation:
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@jinkoh
Jin Koh
1 month
Community is a Priority In Their Culture In addition to being one of the biggest countries in the world, America is also one of the loneliest countries. You’d be surprised to learn about how bad a broken heart can be for your health – even if you do everything else right.
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@jinkoh
Jin Koh
1 month
In Japan, quality rest is an integral part of health. It’s not just what you do when you aren’t working, it’s a separate thing. Sure, in the cities you have business people who work long hours, but this is not how life is for most. In order to live long, rest is essential.
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@jinkoh
Jin Koh
1 month
Japanese people as a whole live 7 years longer than Americans. A major contributor to this is food quality and diet, but there are many factors that contribute to Japanese longevity. Many of the ideas in this thread can be replicated in your own life to help you live longer.
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@jinkoh
Jin Koh
1 month
In Japan, especially in areas where there are lots of “centenarians” (people living to 100+), community is essential in the culture. Take Okinawa as an example. In Okinawa, community, mental well-being, and happiness are not buzzwords, they’re essential parts of the culture.
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@jinkoh
Jin Koh
1 month
I’m a huge Matthew Walker nerd. He single-handedly cured millions from bad sleep. His message? The shorter your sleep, the shorter your life. Here's his protocol to finally get a quality night's sleep:
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@jinkoh
Jin Koh
1 month
In America, we often see our lives in stages. First, you work hard and make money. Then, if you’re lucky, you pursue a passion. You build a family. Eventually, you focus on “the important things”.
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@jinkoh
Jin Koh
1 month
If you like this thread, feel free to give the first tweet in the thread a like or RT. Also, make sure to follow me @jinkoh for more content like this.
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@jinkoh
Jin Koh
1 month
In today’s world, many people are living based on shallow values. They’re focused on things like: • Vanity • Insecurity • Misplaced passion Because of these jaded values, their lives lack true purpose and add very little value to the world.
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@jinkoh
Jin Koh
1 month
Confession: I collect passport stamps like a rich man collects watches. 11 travel hacks you didn’t know existed:
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@jinkoh
Jin Koh
25 days
I just discovered this ancient Japanese concept I can't stop thinking about... The Kaizen Philosophy:
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@jinkoh
Jin Koh
1 month
To combat the angst of a meaningless life, most people are told to “find their purpose” But the truth is that purpose in the conventional way of thinking isn’t enough to give our lives meaning. It’s not enough to make us happy. Like @thedankoe says, purpose is “a pull inward”:
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@jinkoh
Jin Koh
24 days
Sitting for 6 hours a day is the new smoking. It's destroying your back (and your brain). If you sit for 6+ hours per day, read this:
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@jinkoh
Jin Koh
1 month
Ikigai is a personal journey, but if you stay the course, you will develop the ability to change your entire life. You will find fulfillment, inspiration, and eventually, peace. With Ikigai, you can kiss burnout goodbye and welcome self-transcendence with open arms.
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@jinkoh
Jin Koh
1 month
But a good life does not come from the pull inward. It’s more complicated than that. If you follow the pull, you might end up down some self-indulgent path that may make you happy for a while, but it does nothing for your community, for your spirit, or for your wallet.
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@jinkoh
Jin Koh
1 month
The first step to finding your Ikigai is to establish your core values. Who are you? What ideas and behaviors are important to you?
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@jinkoh
Jin Koh
1 month
After you’ve figured out what your values are, you can now work into actionable steps based on those values (I recommend going in order): • What am I good at? • What does the world need? • What can I make money doing? From here, you’ll find a purpose worth living for.
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@jinkoh
Jin Koh
1 month
In modern society today, we’re starved of purpose and connection. Our lives have as little connection as possible. Most people have jobs that mean nothing to them. Most people are longing for more. @IAmMarkManson on “What is purpose?:
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@jinkoh
Jin Koh
1 month
The solution is to find a philosophy that you can use to build a sustainable purpose. For me, Ikigai has been my central philosophy for clear thought, smart work, and long-term plans for myself and my business. It’s the original “holistic philosophy” to success.
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@jinkoh
Jin Koh
1 month
But how do you find your Ikigai? This is where things start to get a bit confusing but also interesting. Meaning, purpose, and fulfillment are EVERYWHERE. The trick is figuring out why.
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@jinkoh
Jin Koh
1 month
There’s actually a step-by-step process for finding your Ikigai, and I’m going to give it to you in a second. I just have one disclaimer: Ikigai is hard work. There’s no questionnaire, no fancy quiz, and no one-size-fits-all all answer. It’s about discipline and effort.
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@jinkoh
Jin Koh
1 month
Thanks for reading! If you enjoyed this: 1. Follow me @jinkoh for more 2. Repost this thread if you found it helpful
@jinkoh
Jin Koh
1 month
I just learned about a Japanese idea I can’t stop thinking about… What it is and how it can change your life:
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@jinkoh
Jin Koh
1 month
Take a Hot Bath to Cool Down This last point is one of my favorite sleep tips to get your body to the optimal sleeping temperatures faster. Here, Walker explains how a hot bath will knock you right out at night by decreasing your core body temperature.
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@jinkoh
Jin Koh
1 month
If you want to do anything with excellence, you need to recover at the same level that you aim to perform. Sleep is the foundation of longevity, health, and success. This sleep protocol from Dr. Matthew Walker will help you take your recovery to the next level.
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@jinkoh
Jin Koh
1 month
6. Don’t Purchase in Flight Wi-Fi I’m a firm believer that those 2-4 hours on a domestic flight where you’re disconnected from the world are a goldmine for productivity, mindfulness, and peace. I do my best writing and read some of my favorite books on domestic flights.
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@jinkoh
Jin Koh
1 month
4. Be humble. The best way to have a great experience while traveling is to recognize the unpredictability of your predicament. You’re in a new place, and you probably have no idea what’s going on. Bourdain on the value of humility.
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@jinkoh
Jin Koh
1 month
1. Plan an Itinerary, But Don’t Marry It It’s great to research what you want to do and see, but don’t be so obsessed with your plan that you miss out on the experience in front of you. Some great advice from one of the most well-known travelers of all time, Anthony Bourdain:
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@jinkoh
Jin Koh
1 month
10. Do Your Research On Water Quality A lot of people in the US don’t realize how good our water quality really is. We can drink water pretty much anywhere we travel. Other countries aren’t as lucky. Make sure to do your research (and buy your own water filter!).
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@jinkoh
Jin Koh
1 month
Enjoy Your Coffee Although too much caffeine can negatively impact your sleep, there are some incredible benefits of drinking coffee. It’s just important to remember caffeine takes 10 hours to clear the bloodstream.
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@jinkoh
Jin Koh
1 month
If you liked this thread, feel free to give the first tweet in the thread a like or RT. Also, make sure to follow me @jinkoh for more content like this.
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@jinkoh
Jin Koh
1 month
3. Book Your Flight in Advance The closer to take off, the more expensive your flight will be. Try to book your trips as far out in advance as possible – don’t wait to see if prices drop. Listen to what @smkeyes of @goingtweets says here:
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@jinkoh
Jin Koh
1 month
Sleep in a Cool Room The optimal sleep temperature is between 60-67 degrees Fahrenheit. Lowering the temperature of my bedroom did wonders for helping me fall asleep after a stressful day and stay asleep all night long. This is how you maximize the quality of your recovery.
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@jinkoh
Jin Koh
1 month
Travel is one of the most enriching experiences a person can have, but most people are unprepared – both physically and spiritually. Today, I gave you a list of the most important things that I wish I had known when I became a traveler. What are your favorite travel hacks?
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@jinkoh
Jin Koh
1 month
Avoid Drugs In addition to avoiding alcohol, you also want to avoid other common drugs like marijuana. When you smoke or use drugs, you are missing out on REM sleep, which is essential for learning and memory. It’s not enough to dream, you need to dream at the right times.
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@jinkoh
Jin Koh
1 month
Avoid Late Night Exercise A regular exercise routine is crucial for your health and sleep regularity. But if you do intense exercise late at night, there’s evidence that you will struggle to fall asleep and wake up frequently. Only do light movement at night.
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@jinkoh
Jin Koh
1 month
5. Embrace the Grey Area When you travel, you will be out of your comfort zone. A lot of people I’ve seen travel with a hint of abrasion and look to see the world with the same lens they’ve grown up in. Not everything you think is good is good to someone else.
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@jinkoh
Jin Koh
1 month
7. Optimize Your Luggage You need to know how much stuff to bring and what bag sizes the airline you’re flying allows. There are some subtle differences for certain airlines, but the chart below provides you with pretty good info on what size bag you should have.
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@jinkoh
Jin Koh
1 month
2. Set Price Alerts After booking, set a price alert on your flight and wait to see if the price drops. If you find a cheaper flight, rebook. Here’s a great clip from @nomadicmatt – travel writer and author of How to Travel the World on $50 a Day.
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@jinkoh
Jin Koh
1 month
8. Purchase a Quality Neck Pillow For longer flights, a neck pillow is a necessary (and pretty cheap) investment. Pro Tip: Wear the pillow in front of your neck instead of behind it. You’ll thank me later.
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@jinkoh
Jin Koh
1 month
Embrace a Boring Evening Consistency induces comfort, which induces relaxation, which induces sleep. Below is a great example of an evening routine that will help you induce consistent sleep, but find what works for you. Sleep is not an on-and-off switch, it’s a process.
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@jinkoh
Jin Koh
1 month
11. Book the Trip First, Ask Questions Later Fear is the main reason why people choose not to see the world. If you can overcome it, you open yourself up to the most enriching experiences in this life. To close, here’s a great clip from @naval on taking leaps into the unknown:
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@jinkoh
Jin Koh
1 month
Take a Daily Nap As adults, most of us are too busy and over-caffeinated to make time for a nap. But Walker has done a lot of research into why an afternoon siesta might be good for you. This recent interview with @hubermanlab offers insight into the power of napping:
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@jinkoh
Jin Koh
1 month
9. Invest in Noise-Cancelling Headphones Screaming babies on flights are nobody’s favorite, but there’s a decent chance that you will have one on your flight. Invest in good headphones Here are 3 great headphones brands: • Bose • Sony • JBL
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@jinkoh
Jin Koh
1 month
Melatonin Is Okay, But Not Magical Melatonin is naturally produced in your body and a melatonin supplement may help you regulate your sleep cycles. But it might also just be a placebo effect. If you take melatonin, make sure to buy a quality product.
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@jinkoh
Jin Koh
1 month
Avoid Alcohol at All Costs Alcohol is a sedative, but it doesn’t make you go to sleep. It just knocks you out. Carefully measuring alcohol intake is essential for optimizing sleep. Frequent alcohol use leads to the same negative effects as not sleeping at all.
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@jinkoh
Jin Koh
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@jinkoh
Jin Koh
25 days
Step 2: Analyze Current Methods Take a hard look at how you're doing things now. Is it the best way? Why aren't you getting the results you want? Don't be afraid to question your current status quo. Let go of the limiting beliefs you have about yourself.
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@jinkoh
Jin Koh
25 days
Step 3: Generate New Ideas to Solve Old Problems This is where you get creative. Brainstorm new ways to tackle the old problems that are holding you back. Think outside the box. You never know what might work until you try.
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@jinkoh
Jin Koh
1 month
Nicotine Decreases Sleep Quality In his book, Why We Sleep, Walker says: “Nicotine is also a stimulant, often causing smokers to sleep only very lightly. In addition, smokers often wake up too early in the morning because of nicotine withdrawal.” Nicotine is a sleep disruptor.
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@jinkoh
Jin Koh
24 days
So what can you do about it? I'm not going to tell you to run a marathon, but be mindful of how your lifestyle affects your health. Stand up and stretch every hour. Take a walk on your lunch break. Invest in a standing desk. Go to the gym. Live an active lifestyle.
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@jinkoh
Jin Koh
25 days
Kaizen sounds like an old philosophy, but it's really quite new. The term was first used in 1986 by Masaaki Imai, based on his observations of Toyota's meteoric rise to success. "KAI" means change. "ZEN" means better. Together, Kaizen means "Change for the better".
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@jinkoh
Jin Koh
25 days
Step 1: Discover Potential Areas For Improvement This is all about finding ways to make things better. It could be anything from your morning routine to your business strategy. The key is to always be on the lookout for areas in which you can level up.
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@jinkoh
Jin Koh
24 days
If you like this thread, feel free to give the first tweet in the thread a like or RT. Also, make sure to follow me @jinkoh for more content like this.
@jinkoh
Jin Koh
24 days
Sitting for 6 hours a day is the new smoking. It's destroying your back (and your brain). If you sit for 6+ hours per day, read this:
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@jinkoh
Jin Koh
24 days
Weight Gain This one's a no-brainer, but people forget how important it is. When you're not moving, you're not burning calories. If you're still eating the same amount (or more), those calories have to go somewhere. Weight gain increases the risk of all other side effects.
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@jinkoh
Jin Koh
1 month
If you like this thread, feel free to give the first tweet in the thread a like or RT. Also, make sure to follow me @jinkoh for more content like this.
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@jinkoh
Jin Koh
25 days
Step 5: Implement the Plan This is where things get interesting. Now you get to test to see if all those ideas you came up with were any good. Stay focused. Stay committed. Most importantly, don't be afraid to adjust your plan if needed. It's all part of the process.
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@jinkoh
Jin Koh
24 days
Diabetes Sitting for long periods can lead to insulin resistance. That means your body can't process sugar properly. And you know what that leads to? Type 2 diabetes. It sounds like hyperbole, but health is holistic. A body at a desk tends to stay at a desk.
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@jinkoh
Jin Koh
24 days
Sitting is the new smoking. Seriously. If you're sitting for more than 6 hours a day, you're putting yourself at risk for serious health issues. A sore back is just the tip of the iceberg. Here the 7 deadly side-effects of sitting 6+ hours per day:
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@jinkoh
Jin Koh
25 days
Step 7: Reiterate Until You're the Best Kaizen is all about continuous improvement. You're never done. If that sounds tiring, try being less than what you can be. I promise it's worse. Keep pushing. Keep refining. Keep striving for excellence. That's how you become the best.
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@jinkoh
Jin Koh
24 days
Heart Disease When you sit, your blood flow slows down. That means your heart has to work harder to pump blood around your body. Over time, this can lead to heart disease. And we all know how that ends.
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@jinkoh
Jin Koh
25 days
Step 4: Develop an Implementation Plan Now, you've got your ideas, but how do you make them a reality? Break it down into steps. Set deadlines. Hold yourself accountable. Remember, a goal without a plan is just a dream.
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@jinkoh
Jin Koh
24 days
I'm Jin. I'm the founder of (body dataset platform) and an investor in 40+ startups and 6 VC funds. The intersection of tech, health, and longevity is where my passion lies. This thread will teach you about all of that. So buckle up and let's dive in.
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@jinkoh
Jin Koh
24 days
Muscle Weakness When you sit all day, your muscles start to atrophy. They get weak and flabby. And it's not just your legs. Your core, your back, your arms... they all suffer. You're basically turning yourself into a human blob.
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