Knits on demand. Live now on
@FourthwallHQ
.
I'm thrilled about this launch. Brand new manufacturing tech. Knitted on demand (no minimums). And the quality is SO GOOD.
It's a legit 10x upgrade. And it's only on Fourthwall
Premium knitwear. On demand. Only on Fourthwall 🧶
For the first time ever, you can design and sell high-quality, custom knit sweaters right from your Fourthwall dashboard.
Super excited for the official launch of
@oompaville
's Sour Boys candy line!
Pretty sure this is the first creator candy line to launch on the
@FourthwallHQ
backend.
The branding is 🔥
Want to get your design placement exactly right?
Launching today on
@FourthwallHQ
, we’re making it easier than ever to place a logo on your merchandise. Left chest, full width, centered, and more.
Just one of 50+ improvements that we’re shipping over the next 7d
Gifted subs... but for products.
Now your fans can gift items to each other to further build those community vibes. The upcoming
@FourthwallHQ
roadmap is 🔥🔥. Hmu if you want early access
LETS GOOOOO!
This is why
@FourthwallHQ
is leading the way.
We will be testing this beta feature this week starting tomorrow!
Chat can now gift eachother merch items 🤯
What a crazy year for us at
@FourthwallHq
.
More creators now sign up EVERY SINGLE DAY than did during the entirety of our first 1.5y of existence.
So motivated for 2023 and all the things coming to help creators succeed in bigger and better ways!
Just launched another 20+ products that are available for you to design and sell instantly.
This includes black coffee mugs, the top creator request as of late:
The
@FourthwallHQ
team just shipped "halftone rendering" to our product designer tool:
- On the left, an image with a transparent gradient
- On the right, it renders with little dots
This little detail seems small, but it'll give much higher quality prints.
Build your brand. Not theirs.
At
@FourthwallHQ
, our core belief is that your brand should always be front and center. That means you own your data, your domain, and your website (customizable down to the code).
And now - your own mobile app too!
Today was our EOY all hands at
@FourthwallHQ
. My favorite stats:
- More creators signed up in the last 10 weeks than the first 4y combined
- Creators using the platform are on pace to sell 70x+ more than 2y ago
Still so much to do, but we're thrilled to help so many creators
We're launching compare at (striket̶h̶r̶o̶u̶g̶h̶) prices!
Today, you can showcase discounts like "$40 $̶5̶0̶" on your shop to your community. Will be Big for the holidays!
One more thing we're doing to make your
@FourthwallHQ
shops even better
The
@FourthwallHQ
ops team is setting new records --
Orders are shipping out in under 3 days on average.
And our quality control rate is the best it's ever been. So you can be proud of the products that your audience is getting.
The best quality. Even faster to your fans.
Links Lists.
Owned by you. Branded to you. Seamlessly integrated with your shop, donations, and members-only content.
Now live on
@FourthwallHQ
for all creators.
Thrilled to announce -
It's now even easier to connect your
@FourthwallHQ
shop on YouTube.
Tag & Sell your Fourthwall products directly on YouTube. Now fully branded to you, end-to-end
Some exciting new YouTube Shopping updates for viewers and creators:
🛍️Shopping Collections to curate products for fans
✨Affiliate Hub for exclusive promos and offers
📹Tag products across multiple videos at once
🔗Link your
@FourthwallHQ
shop
Info:
DMs like this always make my day (and we get multiple like this every day).
Creators deserve to get paid. We're building Fourthwall to help you grow your brand and make more.
You can now edit your
@FourthwallHQ
site on each page (vs having to go to the dashboard).
View your live site. Edit each page. From that page.
A small thing but one of many that we're shipping every day to help make it easier to build & grow your brand.
@walkeriwilliams
@FourthwallHQ
I'm always amazed at how quickly you guys are coming out with new features and the thought that goes into each of them. Everything aims to benefit the creator first and foremost.
By far the best place for creators to help build a business around their content!
Good days of shipping at
@FourthwallHQ
-
- Your sites now load ~30% faster
- Improved "1 click checkout" logic to boost conversion rates (still measuring & will update final stats but looks to be significant)
Lots of other performance & optimizations in the pipeline
Just wrapped the latest
@FourthwallHQ
product demo.
The next 2-3 weeks will be legitimately insane with the amount of cool stuff that’s shipping.
Can’t wait to share them with you!
Great start to 2024. Already deployed over 110 merge requests!
In January, our focus at
@FourthwallHQ
is continuing to perfect every detail for you. The goal is to be the best platform for creators to build their brand.
What are some improvements that you'd like us to make?
Live today, your supporters can now edit their order shipment address without having to email support on your
@FourthwallHQ
shop.
It's one more quality-of-life optimization that we're launching to make shopping even better for your fans.
Build your brand. Not theirs.
One of my favorite
@FourthwallHQ
features is that every creator gets their own mobile app.
You own your brand, your app, your data, your domain, and your website (down to the code). We make it easy to grow with your community.
Lots of things shipping on
@FourthwallHQ
this week:
- You can now embed Vimeo and Streamable videos
- Shipping improvements for plushies
- Lots of bug fixes
- And a few bigger announcements later in the week 👀
Three straight record weeks for creator sign ups on
@FourthwallHQ
(each 50% higher than the last).
Love being able to help more and more creators to build their business
The
@FourthwallHQ
team has shipped tons of improvements to the product designer tool.
The goal is to make it even easier for you to launch premium apparel. Some of my favorites:
1. We simplified how to change thread colors
💸🌎 Announcing Multi-Currency Support 🌎💸
Starting today, your fans can buy products on your
@FourthwallHQ
shop in their local currency.
In our testing, this boosted total sales by 28%!!! 🤯
A better experience for your fans. No extra work for you. Increased sales.
TikTok is offering wild discounts on TikTok Shop (entirely out of their take too!). Really curious to see how this drives buying habits in the holidays.
Want to launch your own TikTok Shop? Drop a note below if you want beta access Fourthwall x TikTok Shop
Want to know why creators that switch to
@FourthwallHQ
consistently see a jump in sales? It’s the same reason that YouTubers spend hours optimizing their thumbnails.
Images are everything.
And Fourthwall’s product renderer is far and away the BEST there is.
The pace at
@FourthwallHQ
is wild. Got back to see we shipped:
- New
@ShipStation
app for 3PL
- New APIs & Webhooks
- Product designer is ~3x faster
- Tons of subtle fixes (SVG support)
Plus a BIG launch in the next 24h to boost your sales around the world 🌎. Any guesses?
Excited to announce the launch of our brand new YouTube Merch Shelf app. You can now:
- Get started 10x easier than before
- Connect multiple YouTube channels to your
@FourthwallHQ
shop
From an engineering standpoint, I love the challenge of crazy high traffic drops on
@FourthwallHQ
.
We’ve had creators go from zero to 1000+ orders / minute just moments after going live.
It’s our job to make sure nothing breaks as traffic skyrockets...
Product pace at
@FourthwallHQ
continues to be insane. So many quality of life improvements shipping every single day.
Now you can get your product design sizes EXACTLY right
⚡️ New
@FourthwallHQ
product designer improvement: ⚡️
You can now set exact sizes and positions (in inches or cm) for your artwork in the product designer!
The
@FourthwallHQ
creator support team continues to be the best in the game.
Creators are now waiting under 12 hours(!!) on avg for requests to be resolved. Includes nights, weekends, etc
At the pace we're moving, that'll be sub 8 hours in August 🔥
Only ~30% of shop purchases will subscribe to your members-only videos and content.
Want to better cross-sell your revenue streams?
Now you can on
@FourthwallHQ
. Buy 1 shirt, get 1 month free of members-only videos and content.
Available in beta. Want access? Drop a reply
Big things are happening at Fourthwall! 🚀 New knitwear, custom jewelry, mobile apps for memberships, and so much more in the last 30 days 🌟 We're breaking it all down for you in our November Patch Notes 👇
Shipped about 20 small onboarding improvements the past few weeks.
The result:
Weekly activations (ie new creators that make $$ on
@FourthwallHQ
) are up 25% for 3 straight weeks.
Gonna keep doing the little things right to help creators succeed
@jasminericegirl
I can only imagine how hard of a decision this must have been.
You built something so meaningful to so many people. I truly respect how much you care for your creators.
In the two weeks, we've shipped 100s of small improvements at
@FourthwallHQ
. All together, these should add up to meaningfully better experience for creators.
Like this one that makes shipping prices clearer when someone purchases a gift on your shop.
Just shipped the ability to create promo codes to incentivize membership upgrades on
@FourthwallHQ
.
Example: Save 20% if you upgrade from Tier 1 to Tier 2 this week.
Live today. Shipping daily to make creator commerce easy. Your shop. Your memberships. All in one place
A surprisingly common question, “whose signature is inside the Fourthwall logo”?
Answer: Nobody’s. It's an artist's scribble on scratchpad.
Fourthwall’s logo represents a picture frame. The art centered inside is the creator's to put your brand first.
Your brand, your bling 💍 Elevate your shop by launching your own custom jewelry line 🚀 You can create your own rings, earrings, and necklaces today 💎 Only on Fourthwall.
Creators consistently make more on
@FourthwallHQ
than any other platform.
Why?
When you make a premium brand that's actually you, you can be proud of it.
When you're proud of it, your fans will know. And they'll love it.
We sat down with
@JoeSantagato
and
@GregDybec
to discover the blueprint behind Santagato Studios' skyrocketing success on Fourthwall 💸 Six figures in six months, and they're not slowing down. Dive into their story, get inspired, and level up your shop!🌟
It's lowkey kinda crazy how many platforms make creators figure out sales taxes on their own.
Like did you know if you get 200 orders in Illinois, you have to go through hours of documentation to register there for sales tax?
@FourthwallHQ
just takes care of this for you
It’s crazy how quickly fraud grows as you scale.
In the last 3 months, we’ve blocked over 200k fraudulent payments (like stolen credit cards) that would otherwise impact creators
At
@FourthwallHQ
, we 🚢🚢🚢
And the pace is getting faster and faster every day. Excited to do so much more for creators in 2024.
Here are some of my favorites from last year:
- Nested menus for easy navigation.
- Theme duplication, renaming, deletion.
- Quick theme editing…
Upload your design. Sell on multiple products. Live today!
This was the
#1
feature request on
@FourthwallHQ
🚢🚢 We ship daily to make Fourthwall the best platform for creators
Heading back to the US after a 2 week trip to visit
@FourthwallHQ
’s EU team in Poland 🇵🇱
Amazing trip! Everyone is locked in. Got so many amazing things teed up in the coming months. Can’t wait to share with you all
This is why I create and launch a new site on Fourthwall every single week (Tuesday AM, first thing).
I never want to lose sight of the parts that I love and what can be 10x better
True for all CEOs
Dog food the product. Feel the pain of real customers. Get close.
The fog of war from the org operating in pure abstraction kills products and companies.
Twitch gifting. Like gift subs, but for products.
Now your fans can gift items directly from your shop to a random winner in your Twitch chat. No extra work for you, just extra love for your community.
Thrilled to launch this 🔥
Showing love on
@Twitch
just got a lot more fun... merch gifting is now LIVE for all Fourthwall creators 💝
Want some love in your chat? RT this & tag us in a clip of you using the feature and we'll gift an item from your shop in your next stream!
Just shipped another 40+ improvements to the
@FourthwallHQ
mobile web view experience.
Team is moving at a wild pace to make every little detail perfect for creators
Also funny that Spring is doing this after quietly raising their product prices last week.
They are charging way more than Fourthwall for (imo) significantly lower quality products.
If you have a
@FourthwallHQ
store, you might get one of these emails.
Nothing in this email suggests they offer anything special you can’t already do with FW.
“Poach & Pray” strategy I guess 😂
One of my favorite parts of engineering at
@FourthwallHQ
is building ecomm infrastructure that can go from handling 0 to 1000s of orders without missing a beat
@FourthwallHQ
creators have already sold more today than all of 2022's Black Friday/Cyber Monday combined!! And all by midday Pacific Time...
Wild! And super inspiring for us to keep building and shipping features for you every day.
Fun close to the week at
@FourthwallHQ
. Lots of highlights but my fave:
Seeing creators launch and profit over $100k in under 48h.
Entirely on their own / without any help from our team
Creators - you can now seamlessly combine your shop and memberships. An all-in-one homebase for your brand.
This is one of the coolest things we've done to date at
@FourthwallHQ
and is the future what creator brands will become. Get started below:
We believe in giving creators the tools they need to make a living doing what they love. Introducing Fourthwall Memberships, now available to everyone. Learn more at .
Just launched the ability to set social share images on your
@FourthwallHQ
site.
Small thing but should make it even easier to promote your drops!
Plus a few other launches 👇
TikTok Shop will disrupt how brands market on social 🚀
By helping brands bypass the struggle to understand short-form video culture, this new marketplace empowers creators as mini-agencies, finding products and making clips without brands' permission
#FreeMarketCreativity
I'm expecting more creator-led brands to launch in 2024 than any prior year. Two categories that we see winning:
1. Collectibles (merch drops, etc)
2. Consumables (hot sauces, candies, etc)
@FourthwallHQ
is cooking up tons of stuff to help you launch your dream brand in '24!
Let's start the new year off right 🎆 Join our New Year, New Site campaign to elevate your brand, win prizes, and get expert advice to refresh your website and products 🌟
#NewYearNewSite
It's wild how frequently we get these messages like these now.
Super motivating for us at
@FourthwallHQ
to make things meaningfully better for creators
Messages like this always make our day at
@FourthwallHQ
. And it's why we're building what we're building.
Being a creator is hard. We're doing everything we can to make it easier for you!
Promotion is essential to a successful drop, but it can be intimidating to know where to start. On the Fourthwall blog, NYC-based creator collective L'Agence shares their tips for crafting a DIY campaign your community will love ➡️
@Thunderblunder7
One of my absolute favorite new features. Now you can send anyone for favorite products for free.
No addresses to collect. No details to worry about. Just send a link and let them enjoy.
Perfect for gifts for your team or promotional samples
Creators, want to promote your shop and reward your community? It’s now easier than ever to create giveaway links and send free products directly to supporters and partners without the hassle of collecting personal information 🔗🎁 Learn more:
Our TikTok Shop Integration is here 🎉 Seamlessly connect your Fourthwall shop to your TikTok account to feature your products in your videos and on your profile 🤩
Launching new ways to combine
@FourthwallHQ
's promotions & discounts today. You can now:
- Add free shipping in addition to a site-wide % off (eg 20% + free shipping)
- Offer free shipping for an individual product
- Limit a promotion to a specific country
Lmk what you think!
10 new payment methods are live on checkout today! Each optimized to your audience locations 🌍🌎🌏
AfterPay, Amazon Pay, Cash App, giropay, and more.
At
@FourthwallHQ
, we're making it easier for you to sell to your fans worldwide every single day.
This is one of 100s of optimizations that is built into
@FourthwallHQ
to ensure you and your fans always get the best quality (without needing to be experts on how apparel production works).
Did you know you can turn your gradient images into great prints? ✨ Our product designer uses halftone rendering, printing small dots to bring your artwork to life, all while ensuring a high-quality print 💙
It's wild how many counterfeits there are the people sell to rip off the original designs of creators like
@MrBeast
.
There are only two real ways for creators to stop this:
1. Cease & Desist Letters
2. DMCA Takedowns
But how write these if you're not a lawyer?
Shipped another 10+ improvements for creators on
@FourthwallHQ
today.
My favorite:
• You can now edit your live promotions
Another top creator request. Let us know what you'd like to see next!
More cool
@FourthwallHQ
features dropping each day.
You can now seamlessly upsell your members-only videos & content to buyers on your shop.
Example: Spend $25 on checkout, get 1 free month of premium content.
Introducing Memberships Upselling 🌟 Now when your supporters spend a certain amount, they can unlock a free month of a selected membership tier 💸 You can enable this feature in your Memberships settings today ⚙️
Build your brand. On your terms.
It’s now easier than ever to fully customize your home page on
@FourthwallHQ
.
Add up to 6 links to highlight your favorite content and socials
Our newest update to the site designer allows you to customize your site even more 👀
You can now add up to six buttons to your Video/Image banner, each with their own icon and link ✨💙
Creator commerce is different than traditional ecomm.
Allowing fans to donate in checkout is one of 100s of subtle ways that we optimize for that
And it's why people with online communities nearly always make more on
@FourthwallHQ
than any other ecommerce platform.
when a customer reaches the checkout on my fourthwall shop they're given an option to leave an additional $$$ donation.
most of my customers donate at least $3-$10 extra on top of their order, apparently just because they want to.
i think like 15% of my income is donations !!!
A key priority at
@FourthwallHQ
is having the best support for creators.
Big props to the team on this. As of last month, we're now resolving your questions 50% faster than ever before!
Still crazy that a history channel could be demonetized.
As a fan of
@ArmchairHist
's content, I'm thrilled to support the launch of the Armchair History TV platform.
Our goal at
@FourthwallHQ
is to put creators in charge. Your brand. Your fans. Your data. Always.
Dropping
@FourthwallHQ
's first few public API endpoints here:
Still in beta but LOTS to come. In the next 2-3 weeks, we'll be shipping endpoints + webhooks for:
• Fulfillment, memberships, & more
DM or drop a comment with what you'd like to see