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Beck 🎈 Profile
Beck 🎈

@beckylitv

2,610
Followers
852
Following
180
Media
2,173
Statuses

Founder of pocket-sized must-haves for the spontaneous and adventurous. Building

New York, NY
Joined November 2012
Don't wanna be here? Send us removal request.
@beckylitv
Beck 🎈
3 months
It’s terrible but I still think it’s wild that this can all be done with AI. Imagine in 6 months…
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@beckylitv
Beck 🎈
3 months
For all the doubters, here you go. Please don’t question me like that. I don’t do anything for clicks.
@BenjaminDEKR
Benjamin De Kraker 🏴‍☠️
3 months
Hot take: I'm not convinced this is "AI generated." At least, not the way people are thinking. This wasn't "enter text prompt -> get video result" but rather a very different workflow, one that isn't really "AI video." If I'm wrong I'll eat my words. Bet?
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@beckylitv
Beck 🎈
4 months
Absolutely mind blowing how lonely being a solo founder is.
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@beckylitv
Beck 🎈
2 years
@realEstateTrent Someone tag me when there’s an answer pls
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@beckylitv
Beck 🎈
3 months
People are losing their minds from that AI ugc video I posted. First of all, yes it’s AI, do I look that bored to you? Secondly, just like with midjourney or chatgpt, you need to be skilled at prompts. This video looks real because I matched the script with the AI model. I
@JoshWalkos
Champagne Joshi
3 months
@beckylitv Can you provide proof it’s AI?
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@beckylitv
Beck 🎈
9 months
Today I spoke to a female founder of a beauty brand that told me she made more money from one hour on the tik tok shop than she did the entire month of July. Just thought I would share that here.
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@beckylitv
Beck 🎈
5 months
I think I’ve officially been initiated as a DTC founder. Lit my initial marketing budget on fire with an agency that did nothing. Cheers to learning fast earlier on.
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@beckylitv
Beck 🎈
1 year
Looking for a UGC creator that has a home office and would LOVE to partner with a furniture company (you will get your home office super hooked up). DM me if this might be you. #UGCcreator
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@beckylitv
Beck 🎈
3 months
@JoshWalkos It’s AI I’m not that bored
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@beckylitv
Beck 🎈
3 months
@paulinaplazas To the end use it’s not important. People need to know there was not an actual human that looked like that and that said that. Any other form of explanation is manipulation
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@beckylitv
Beck 🎈
10 months
Not to be dramatic, but my DTC founder feed feels too much like a boy's club. Who are the female DTC founders I should be following? Most days I feel like I'm lone wolfing it over here in a mansplaning-icon-in-a-hoodie land. Help a gal out with some recs
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@beckylitv
Beck 🎈
2 years
Female UGC creators! Have an exciting opportunity to work with a Jewelry brand ✨diamonds ✨I need really high quality content. Please DM your media kits, will probably only choose those that have worked with Jewelry content in the past. Thank you! #ugccreatorneeded
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@beckylitv
Beck 🎈
3 months
@avia_chen Arcads, not cheap and not worth it imo but I was very curious.
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@beckylitv
Beck 🎈
3 months
There’s a strong lesson to be learned here. We (myself, @HeyGen_Official @arcads_ai and this adorable Human) broke the internet yesterday because the lines between AI and reality have been blurred. We must not mislead people with what’s real and what’s generated by a computer.
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@beckylitv
Beck 🎈
6 months
I am looking for a video editor that specializes in performance creatives. I have a bunch of UGC and B-roll that I need edited and optimized into high converting ads. Please reach out if this might be you.
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@beckylitv
Beck 🎈
1 month
A fellow founder friend hired a marketing agency and they published a video with the CapCut watermark, on tik tok. The bar is so low
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@beckylitv
Beck 🎈
3 months
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@beckylitv
Beck 🎈
2 years
Looking for some dog lover UGC creators on Tik Tok? If this is you, hmu! #UGCcreator #ugccreators
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@beckylitv
Beck 🎈
2 years
UGC creators! Our client has an amazing product (wireless bluetooth airbuds) that are specifically made to enhance your workout. The videos need to be high intensity, fitness or sports activity, so please only reach out if this is something you can execute. #ugccommunity
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@beckylitv
Beck 🎈
3 years
@ThatChristinaG Hey #MarketingTwitter ! I’m Becky and I am a partner and the Creative Director at Pique Marketing. We are a NY based full scope marketing agency with clients nationwide. We specialize in micro influencer campaigns. Marketing Twitter is my fave place to learn on the internet!
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@beckylitv
Beck 🎈
3 months
Frightening. People can’t tell it’s AI. This feels like a historic moment. Side note: Did not expect this to be the way GetDirty goes viral. Man plans and god truly laughs.
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@beckylitv
Beck 🎈
3 months
@ChelseaCastle Agreed but more so what the future holds.
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@beckylitv
Beck 🎈
5 months
NYC DTC IRL is heavy male dominant energy.Every NYC event I’ve been to it’s always me and a handful of women that tend to cluster together and we always, ALWAYS joke around about sad it is. My goal is to bring more women out to these networking events and I think they will once
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@beckylitv
Beck 🎈
3 months
For what it’s worth, this is a real brand and we do make a great product
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@beckylitv
Beck 🎈
3 months
In addition to everything I’ve said so far. This was not a planned collaboration between Arcads and my brand, GetDirty. I was simply playing around with some AI tools and I found this to be interesting. I’m pretty sure Arcads generated a ton of money from this accidental viral
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@beckylitv
Beck 🎈
1 year
Quick intro. 1. I’m a marketing nerd 2. My specialty is short form content that grabs attention, specifically for performance creatives. 3. I’ve generated billions of views on tik tok. 4. I write ugc scripts. Agencies white-label me. 5. I’m launching my own DTC brand this summer
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@beckylitv
Beck 🎈
1 month
Looking for an expert in CRO to design a new landing page but there’s a kicker. I need a 48 hour turn around. To save us some time please DM with a screenshot of your best work. Thank you.
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@beckylitv
Beck 🎈
3 months
The GetDirty viral AI video has generated millions of views. I have interviewes lined up with major publications plus I’m already working on an insane follow up campaign for this viral moment. It cost me $100 (just what I paid @arcads_ai ) Personal branding and building in
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@beckylitv
Beck 🎈
4 months
GetDirty launched 5 weeks ago and today I got my first repeat purchase, a bulk order. Can’t even describe how good that feels.
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@beckylitv
Beck 🎈
3 months
So let me get this straight. CPAs on meta are through the roof so I decide to test out tik tok shop, only for it to be banned the next day? Cool, cool. This is so fun.
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@beckylitv
Beck 🎈
3 months
✨Paid full time ugc opportunity to work with me and my exciting new brand. The offer: 1) Flat monthly retainer in exchange for weekly deliverables. 2) Content does not need to be uploaded or shared on social media by creator. 3) You will receive a weekly comprehensive brief
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@beckylitv
Beck 🎈
3 months
On my way back from shoptalk I’m on a high. I really didn’t know what to expect going into shoptalk as a brand founder but my intuition told me to go. For some context, I launched GetDirty in January 2024 and Q1 has been a complete fucking disaster. I made a few rookie
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@beckylitv
Beck 🎈
3 months
“We really broke the internet today, huh” - me to me.
@BenjaminDEKR
Benjamin De Kraker 🏴‍☠️
3 months
We are officially at the point where even tech people can't tell what is human video and what is AI generated. I don't know what happens next but it probably gets really weird.
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@beckylitv
Beck 🎈
2 years
Me listening to Twitter spaces getting all stressed about the safety of my NFTs when my most expensive NFT is worth 0.05 eth. #opensea
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@beckylitv
Beck 🎈
2 months
Does he know that prob 50% of the software he used to grow his 8 figure dtc brand is Israeli?
@OliLondonTV
Oli London
2 months
Anti-Israel company loses $200 million value in two days. Just days after the CEO of Hims said he would hire anti-Israel college students, the company value has dropped a staggering $200 million. CEO Andrew Dudum offered to hire university protests engaged in boycotting
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@beckylitv
Beck 🎈
3 months
I have a call with a meta rep tomorrow and I don’t think I’ve ever been this excited for a call in my entire life.
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@beckylitv
Beck 🎈
3 months
Am I the only one that doesn’t waste a minute of my precious time posting anything to LinkedIn?
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@beckylitv
Beck 🎈
3 years
@didou @ianrborthwick @ThatChristinaG We do this at our agency, we spend most of our energy on sourcing micro/nano influencers (under 5k) that have a strong fan base. There is no way to automate this, you need good old human research.
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@beckylitv
Beck 🎈
2 years
Remember when conferences and networking events were only 20% female? Not in Web3! @MiamiNFTweek can’t wait for next year!
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@beckylitv
Beck 🎈
3 months
Is it ok to just take someone’s content and make no mention of the OP? Or are all journalists completely lacking class? @NYMag @jwherrman
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@beckylitv
Beck 🎈
1 month
The Jewish urge to sell Free Palestine merch on tik tok shop because they are clearly printing money. I know this tweet may not land well but luckily I’ve already experienced max antisemitism on the internet that I’m fully embracing it.
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@beckylitv
Beck 🎈
3 months
Looking for an experienced founder that can offer me some guidance in navigating agencies. How to identify red flags and even some recommendations. I have unfortunately been burned and need the help of someone who’s been through it. If you have the urge to comment “you should
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@beckylitv
Beck 🎈
7 months
As a new DTC founder, creating needed media (UGC, product shots, lifestyle images, performance creatives, website assets etc.) felt impossible on a bootstrapped budget.But I was determined to DIY it all in a scrappy 1-day shoot. I wrote a dozen scripts, booked talent and crew,
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@beckylitv
Beck 🎈
3 months
People on this app are very triggered by AI. Some feel like we’re too quick to call new technology AI and some feel like AI is moving too fast. Bottom line, no one has been lied to and no one has been deceived. AI engineers have been very up front and honest about the
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@beckylitv
Beck 🎈
1 month
This week I started working with an all female performance agency. Absolutely mind blown by the level of service I’m getting.
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@beckylitv
Beck 🎈
2 years
This is not getting enough hype, we are quiet literally living through history in the making. I have been predicting this moment for a long time and it's finally happening.
@PropyInc
Propy
2 years
Today is the day! Get ready for a new chapter in NFT and real estate history together with Propy! Less than 30 mins left. Make sure to register for the first #realestate NFT in the US by here: #PropyNFT
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@beckylitv
Beck 🎈
3 months
I’ll say it again. This video looks more “realistic” than the other ones out there because I worked around her “pre set” expressions. That’s really where the skill is. Still very much a human touch, just on the backend.
@gurpreet395
Preet
3 months
@beckylitv Not AI, look at her eyebrows and eyes as she speaks. Current AI methods are good at lip sync. I haven’t seen anything which can generate micro expressions
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@beckylitv
Beck 🎈
4 months
Since meta is down and we are all kind of twiddling our thumbs, lets have a hypothetical conversation. If tomorrow meta is gone, wiped off the face of the earth, what's the first step you are taking to get sales asap?
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@beckylitv
Beck 🎈
2 months
When your overseas manufacturer visits the US, you run to meet him. Also closed a deal today, GetDirty is here for the long play. The 3.5 hour train ride was also a great place to get some work done 10/10.
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@beckylitv
Beck 🎈
3 months
At the end of the day, does it really make everyone feel better that this might be a real human? This is a serious question and an important one. This video is completely alerted, every part of it. Saying this person exists and that’s why this video isn’t artificially generated
@beckylitv
Beck 🎈
3 months
It’s terrible but I still think it’s wild that this can all be done with AI. Imagine in 6 months…
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@beckylitv
Beck 🎈
4 months
If you want to have the most outrageous experience with humans do this: Launch a brand and promote your products on social media. Now sit back and watch the strangest thing unfold. Acquaintances, internet friends, friends of friends will probably buy your product, mostly to
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@beckylitv
Beck 🎈
2 years
Everyone is out here talking about their 2022 goals, while my single goal is to have all the NFTs I recently bought go up in price so I can swap them all for the only NFT I want in 2022, a @CPGclub NFT.
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@beckylitv
Beck 🎈
2 months
There is nothing that I hate more than subscriptions that are impossible to cancel. It's a dirty way to do business and I am very close to compiling a list of these tools (pun intended).
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@beckylitv
Beck 🎈
3 months
Need proof that two opposite things can coexist simultaneously? Ask me how Q1 went, which also happens to be my first quarter as a founder. It was bat shit psychotic, I shat myself every morning and questioned why I did this to myself. In the same breath, it was exhilarating. I
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@beckylitv
Beck 🎈
3 months
I know someone on Twitter gave me this headline idea. I don’t remember who you are but thank you 🙏
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@beckylitv
Beck 🎈
3 months
@PiranRaman AI editing and generative AI is the same thing to most end users. If it’s not real, it’s artificial. Sorry if that makes you uncomfortable
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@beckylitv
Beck 🎈
3 months
Galavanting nyc with the team. If we met tonight and I gave you GetDirty samples, that’s also my business card ◡̈
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@beckylitv
Beck 🎈
3 months
Everyone jumping in on the hype 🤣
@fiverr
Fiverr
3 months
You’ve probably seen videos of @marieeaariel and wondered if she’s real or AI. Would you believe it if we told you not only is she real but you can also hire her on Fiverr to create UGC content for your brand? .
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@beckylitv
Beck 🎈
2 years
I need to hold a @CPGclub for multiple reasons. The biggest being, I trust this community the most to help me execute on my web3 visions. Thinking of consolidating all my NFTs for this 1 purchase. I think I might be reverse engineering traditional startup fundraising here.
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@beckylitv
Beck 🎈
5 months
Happy Monday! Day one of trying to rebrand my personal brand. Dropping gems 🤣
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@beckylitv
Beck 🎈
3 months
Why did this make me cry? The feeling of bringing a product to life and witnessing the different ways people use your product, has got to be one of the best highs to experience.
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@beckylitv
Beck 🎈
3 months
I would love some feedback from the pros. Performance has been down badddddd
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@beckylitv
Beck 🎈
3 months
Part 2 Some is real, some is not. I swapped the real voice with the fake voice. 16 seconds in you’ll see the real thing. All in all this was a fun case study in AI UGC. And yes I’m calling this AI because AI was used to some capacity.
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@beckylitv
Beck 🎈
20 days
Getting featured in a major publication on how I’ve leveraged AI as a new founder who struggles with ADHD (productivity & executive dysfunction). My first real major in-person interview. LFG!
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@beckylitv
Beck 🎈
5 months
Hot take: Listening to DCT podcasts provides a wealth of knowledge but can also make you feel like you’re never doing enough and spiral you into chaotic thinking.
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@beckylitv
Beck 🎈
1 month
New or future founders launching a DTC brand today or soon, please do yourself this favor. Don't compare yourself to DTC brands that launched even just 12 months ago. The DTC landscape has changed dramatically in a very short time. Everyone selling online is in a constant cycle
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@beckylitv
Beck 🎈
5 months
Twitter > LinkedIn for networking. Agree or disagree?
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@beckylitv
Beck 🎈
2 months
People ask me if I have an organic community for GetDirty. The answer is yes and that’s mostly because I’ve been boots on ground, going around college campuses throwing GetDirty parties. Building a community from the inside has been nothing short of magical.
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@beckylitv
Beck 🎈
2 months
The relationship I have with the cleaning crew that comes to me once in a while is so pure. Zero bullshit. Hi
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@beckylitv
Beck 🎈
9 months
Looking to outsource email marketing for my brand. who is the best? could be freelance or small agency.
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@beckylitv
Beck 🎈
1 month
DTC founders who have sourced from China, Would love if you can share some dos and don'ts. I'm not currently manufacturing in China but am exploring product expansion. I'd love to hear about your experiences.
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@beckylitv
Beck 🎈
3 months
I am going to crack the code for tik tok shop this quarter. I’m not giving myself a choice.
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@beckylitv
Beck 🎈
3 months
@nilver_paiva Everything is AI, aside from the script.
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@beckylitv
Beck 🎈
3 months
Pounding the pavement
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@beckylitv
Beck 🎈
3 months
Nothing gets to me like seeing moms hustle while their kids don’t have school. Mine are older now but the memories of those days will forever stay with me. Unless you’ve been in this boat, you can’t fully comprehend how hard this is. So much respect.
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@beckylitv
Beck 🎈
2 months
Shopify keeps offering me capital. Is there a reason or they do this to all stores?
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@beckylitv
Beck 🎈
3 months
Hehe
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@beckylitv
Beck 🎈
3 years
@Wptseuss @thedailybeast Orthodox Jews aren’t against vaccines. There’s a small ultra orthodox Hasidic sect that don’t believe in vaccines, they don’t even make up 1% of the orthodox population. Jews in general are extremely pro science/medicine, hence so many Jewish Drs
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@beckylitv
Beck 🎈
3 months
GetDirty is launching on Amazon at the end of the month. A lot of e-commerce folks have been asking me if I’m worried about copy cats. Of course I am but here’s the thing. They can’t make another me. My brand will always be the one that remains top of mind in this category
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@beckylitv
Beck 🎈
9 days
Been busy hustling in the streets.
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@beckylitv
Beck 🎈
2 years
Just went through all my DMs, Twitter is my new favorite platform to vet out UGC creators, and the best part is that it's free. The only drawback, where are my male UGC creators? My inbox was 100% female. We need more men in this space!
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@beckylitv
Beck 🎈
9 days
Looking for a NYC based videographer to film some content around the city for my brand GetDirty. HMU
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@beckylitv
Beck 🎈
3 months
Hmmm.ֶ
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@beckylitv
Beck 🎈
2 months
Breaks my heart when I see ads like this. Probably new founders experimenting with meta ads and literally lighting money on fire. Sent the account a DM to let them know their ad is cut off, don’t know if they will see it but I can’t do nothing.
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@beckylitv
Beck 🎈
3 months
@orrx_COM This is so dark
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@beckylitv
Beck 🎈
9 months
@AdamSinger Yikes, I take adderall in the morning and edibles in the evening. I’m too happy and functioning to stop. Pray for me
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@beckylitv
Beck 🎈
26 days
I want GetDirty to host pickleball dating events this summer around nyc (and possibly other cities). Anyone have someone they can connect me with to get the ball rolling.
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@beckylitv
Beck 🎈
3 months
I trust everything that comes out of their mouth. @chewonthisdtc breakfast at shoptalk 🔥 Also spotted GetDirty wipes👀. I’m out here doing gods work keeping BO at bay at shoptalk.
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@beckylitv
Beck 🎈
3 years
@JohnHeezy @amlewis4 I’ve been screaming this. I also recently went viral on tik tok- the power it holds still blows my mind. 2021 is going to be all about teaming up with influencers to help them create community around the brands I’m working with.
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@beckylitv
Beck 🎈
2 months
Meta performance has really forced people to think outside the box huh.
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@beckylitv
Beck 🎈
2 months
These have taken over my tik tok feed. The good old fear mongering tactic.
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@beckylitv
Beck 🎈
4 months
Since I’ve been building my startup publicly on Twitter (team will always call it Twitter). Figured let’s throw in some personal stuff. I’m a mom of 4. 2 of them are almost adults, 17 & 18. If you’re shocked, I’m almost 40 and yes I have young looking genes 💁🏻‍♀️. The reason I
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@beckylitv
Beck 🎈
4 months
I’ve been building the GetDirty affiliate program by giving out wipes to flight attendants every time I travel (which is often). So far it’s been a great channel for the brand. Being more “boots on ground” as a DTC brand has been pleasantly surprising.
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@beckylitv
Beck 🎈
3 months
Officially trademarked 🚀
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@beckylitv
Beck 🎈
4 months
I follow the founders of @drinkpoppi on IG and I can confirm that paying 7m for a Super Bowl ad gets you into rooms where the sky becomes the limit for growth.
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@beckylitv
Beck 🎈
3 months
Any founders in a similar category want to do a sample collab with my brand GetDirty (personal/sexual hygiene). You provide me samples I provide you samples and we ship them out with our orders. I think it’s a great cost effective way to increase awareness. DM me if interested
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@beckylitv
Beck 🎈
3 years
Are you still willing to sprint if the destination is unknown?
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@beckylitv
Beck 🎈
3 months
@sourfraser I saw 2 ads on Instagram with the exact model in the car, just in the last few hours 🤯
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