🔍 Unlock Deeper Product Insights with
#AI
Analysis for Replays! 🙌
Instantly extract valuable insights from your users' product experience with AI Analysis for Replays. No more sifting through session clips – just rapid learning at your fingertips!
💡 Key Features:
👉…
🚧When you're building a product experience, there are plenty of opportunities to embrace and pitfalls to avoid.
⭐Join us as we partner with
@producthunt
to cover the Top Dos and Don'ts of Building a Product Experience.
Sprig CEO & Founder Ryan Glasgow and Head of Product Ning…
AI has always been at the core of our product. Since the inception of Sprig, we have invested in artificial intelligence to support our mission of helping teams understand users’ experiences in real time.
Today, we’re excited to share our AI vision for user insights:
(1/4)🧵
The best Product Managers have a never-ending appetite for learning.
As with any role, knowledge and skills strengthen with experience. But sometimes your best learning tools are your peers.
Here are 20 PM lessons curated from the top industry leaders on Twitter. 👇🧵
Hey there 👋 We’re Sprig (you might have formerly known us as UserLeap) and it’s a big day for our team.
In addition to our brand new name, we’re also announcing the launch of our new, all-in-one product research platform . 🧵 - 1/6
You know that colleague who sends emails with no greeting, no full sentences, no sign-off?
They're short on time. They're not reading your 10-page, evidence-based report.
And you need to meet them where they are now. Here's how.
Big news today from the
@userleap
team!
We’re partnering with
@a16z
to lead our $38M Series B &
@lennysan
as an angel investor.
We’re thrilled to be able to continue helping companies of all sizes bring customer insights into every product decision.
It’s a big day for the UserLeap team!
Today we announced our $16M Series A led by
@Accel
to make continuous research possible for product teams.
We’re also live on Product Hunt! Be sure to check us out and leave feedback.💬
Head to to read the news👇
Introducing Sprig Replays and GPT-Powered AI Analysis 🚀
🌟We're excited to announce the biggest expansion of our platform in two years to make it easier than ever to deeply understand your users' product experience.
Learn more:
Hey Product Managers & aspiring PMs! 👋 We're pumped to partner with
@productschool
to give you free access to Sprig to improve prioritization, power successful launches, and inform user-driven products. This is a tool you'll take with you!
Learn more:
All great PMs have a North Star metric that they use to help keep priorities aligned.
@lennysan
gathered the metrics chosen by 40+ growth-stage tech companies, and analyzed how they use them so that you can choose your own - via
@a16z
👇
We've got big news today at Sprig!
We're welcoming
@al_clevin
, co-founder of
@JoinLearners
, as a Sprig Advisor.
For over 10 years, he’s advocated for research as a critical part of successful product growth — and now he's helping us spread that mission.
Sprig's new concept testing seamlessly integrates with
@figmadesign
so you can get design feedback and iterate fast.
Just paste in the link, add your questions, and share directly with your users! Learn more at
@Suhail
It's overly broad, results are noisy, & it doesn't capture true customer health.
Most people use it because....execs love it. Not because it's actually helpful.
We wrote about this on our blog & suggestions for teams to move beyond NPS:
It's never been easier to build a startup.
In his latest 'Not Boring',
@packyM
points out why companies in nearly every industry are starting to feel competitive pressure.
Be sure to save this info-packed weekend read- on how User Research is evolving.
We’re giving 3 lucky teams of 3 a seat in
@ttorres
September Continuous Discovery Masterclass (for free)!
That’s a $4,500 value/team ($1,500 per person).
It takes less than 5 mins to apply for the scholarship here:
More on why we’re doing this ⬇
Big news🎉Sprig has integrated with
@userinterviews
At Sprig, we fuel product success through research across the product lifecycle. We already enable teams to test concepts & prototypes w/their own users to ensure they hit the mark.
Today we're taking that to the next level.
7 Tools for the Customer-Obsessed PM:
-
@productboard
to consolidate customer feedback
-
@Amplitude_HQ
to visualize user behavior
-
@getstream_io
to build in-app chat & activity feeds
-
@fullstory
for experience-focused analytics
Today, we’re excited to announce our newest innovation in the product experience insights space: Sprig AI Product Insights Feed. We've integrated the now-popular News Feed concept that Facebook introduced in 2006 and generated the feed content with product insights entirely from…
We’re thrilled to be an official sponsor of
@figma
's annual design conference
#Config2023
Join this incredible community of Design & Product teams on June 21 & 22 live in San Francisco or virtually from around the world:
Guess what time it is?
It's time to add Episode 3 of the People Driven Podcast to your weekend playlist!
Learn how
@amplitude_hq
’s
@johncutlefish
, sees the PM role change based on culture and how he empowers teams to be successful.
Sprig now delivers the three pillars of product research—video interviews, concept testing, and surveys—so you don’t need to juggle multiple research platforms.
Let’s dive in to see what that actually means for your product team 🤿 - 2/6
We've got news to share today!
Actually, we shared the news earlier this morning at
#UXRConf
by
@JoinLearners
🌱.
We announced Sprig's Unmoderated Concept & Usability Testing solution, which makes it easy to test concepts and prototypes with your own users.
Product management hinges on iteration.
Once you’ve shipped a product, your job is to listen, empathize, and take incremental steps to add value for your users, bit by bit.
Spoiler alert: You don’t need to learn 20+ research methods to run A+ user research.
There are only 4 UX research methods you absolutely need to know:
1️⃣ User interviews
2️⃣ User surveys
3️⃣ Microsurveys
4️⃣ Usability testing
Don’t overcomplicate it. 😌
Embrace the 30-30-30 model.
1/3 focused on growth.
1/3 focused on existing customers.
1/3 focused on technical/design/culture debt.
Listen to
@ryanglasgow
and Srinivas Krishnamurti from
@productboard
chat about creating customer-centric products. 👇
There's nothing like the feeling you get when your favorite products become customers!
Join us in welcoming
@Loom
to the UserLeap family 🥳
Loom was named a top 50 US startup on the rise (Linkedin) & the next big thing in remote work (Forbes).
Proud to be working with them 🚀
“You can't rely on your customers to figure out what to build. They can really only tell you what outcomes they're looking to achieve.” -
@ryanglasgow
Our CEO sat down with
@firstround
to talk about the most common hurdles every PM faces, check it out!
Sprig makes it easy for user researchers and PD&E teams to conduct research across the entire product development lifecycle.
And now we’re investing in partnerships with
@segment
&
@userinterviews
to make it even easier.
Get a sneak peek:
We teamed up with
@lennysan
to talk about one of the most important, but hardest-to-learn skills in Product Management: Product Sense
Product sense requires both empathy and creativity and takes time to hone. If you're looking to take your product management skills to the next…
We're pumped Sprig's new Prototype Integrations launch is taking off on
@ProductHunt
!
Connect in one click with incredible design partners and choose between testing with your own users OR testing with a panel via our panel partner
@userinterviews
“Choosing a problem that matters, even if your work is average, will generally yield a better outcome than choosing a terrible problem, even if your work is excellent.” - Ayo Omojola, Head of Product,
@CarbonHealth
- via
@firstround
Our mission at Sprig is to make experiences that matter. Not only for our customers but more importantly for our customers' users - all 5 billion+ of them. When our customers like
@RobinhoodComms
,
@NotionHQ
, and
@loom
make user-informed decisions that lead to wins, we…
Thanks for the shoutout in your Continuous User Feedback Surveys blog post,
@userinterviews
!
Continuous user feedback is incredibly powerful, when you have the right users 🙌
The most successful product teams build based on user feedback and collaboration.
The top tech companies work together to innovate, iterate, & launch transformative products — we see it firsthand at Sprig.
And we developed a framework to let you in on the process 🧵
Choosing the right tools can be either a relief or a nightmare for product management teams.
Before choosing,
@hnshah
advises that PMs should ask themselves one question:
Which tools have a general vs specific purpose?
And as always, you can still use short, hyper-relevant microsurveys to understand how users are experiencing your website or product, so you can make decisions your customers will love, mind blowingly fast. - 5/6
Your product experiments are awesome.
But they could be faster & more effective.
That’s why we’re hosting a panel of product leaders who combine quantitative *and* qualitative analytics to experiment quickly and ship products customers love.
Don’t overcomplicate UX research... (that only leads to procrastination).
You don’t need expensive software.
You don’t need to know 20+ UX research methods.
You don’t need a huge team.
All you need to start with is well-designed research goals. The rest will follow.
With video interviews, you can skip the hassle of recruiting, scheduling, and conducting individual user interviews, but still get all the juicy insights you need (from your actual customers!) - 3/6
👀 We’re launching something big tomorrow and we worked with some of the best in product to build it. Follow along to see what we’ve been working on with
@lennysan
@semanticben
@packyM
@bermster
and many many more!
You’re brainstorming for a big launch. You’re short on time and $. You can’t waste time building the wrong thing.
You’re collaborating with your team in Adobe XD, or maybe you’ve been spending late nights in Figma.
But are you designing the right thing? Here’s how to know 🧵
Did you catch Sprig on the
@NasdaqExchange
tower?! August has been a huge month for us, and this was icing on the cake to see our name shine bright across Times Square.
And, if you missed our big news earlier this month, check out all the details here 👉
"Let your users "play" in your product. Don’t overprescribe or force a path. Build a sandbox, not a maze." -
@PayalKadakia
👏👏
Great insight on how how to achieve Product/Market Fit by the Founder of
@classpass
If you’re going to spend the next years or decades building your next business, you should make sure you’re going to enjoy the ride.
Great advice from
@waseem
on how to be both successful and happy in the startup world via
@firstround
Congratulations to our partner and investor
@Figma
! We’re proud that Sprig’s Concept and Usability Testing is a featured integration to change the way design, research, and product teams build successful products.
Embrace the 30-30-30 model.
1/3 focused on growth.
1/3 focused on existing customers.
1/3 focused on technical/design/culture debt.
Listen to
@ryanglasgow
and Srinivas Krishnamurti from
@productboard
chat about creating customer-centric products. 👇
In case you haven’t heard, our very own
@ryanglasgow
was recently on
@firstround
’s podcast! 🎉
In this episode they chatted about:
🛠️ Tactics for validating startup ideas
💬 Approaching early customer conversations
And more!
Check out
@a16z
latest piece on the next wave of B2B AI, featuring Sprig's CEO
@ryanglasgow
on how we use synth AI to help product teams understand data quickly — to help make decisions in real-time.
#GenerativeAI
#SynthAI
#GPT
There are Good Product Managers and there are Great Product Managers. There are also Okay Product Managers and Bad Product Managers, but we will focus on the Good and the Great here.
Good Product Managers, Great Product Managers, a thread:
Until you’ve tested your assumptions, they’re just that.
Good PMs have a knack for understanding customers’ needs.
Great PMs know that isn’t enough.
User research helps you create products your users will love—that drive growth, improve conversion rates, reduce churn, and more
Getting ghosted? 👻
According to a recent study, traditional surveys sent via email only get a 10–15% response rate.
This is why customer-centric product managers have made the switch to micro-surveys.
Read why they're the 🔑 to higher response rates:
Qualitative research exists to ignite the flames of creativity, not dampen them. 🔥
Great insight from
@firstround
on the bad rap research can get and why you should use it to lead creative decisions.
We're always focused on improving our products, and last week the entire Sprig team flew into our SF headquarters to talk product improvements and more!
#DreamTeam
We love user research, but even we can admit surveys need to start getting their act together.
Bad surveys aren't just a poor experience for users.
- Long surveys get fewer responses.
- Vague surveys deliver unhelpful information.
Ask the right questions at the right time.
🤔 What if there was an easy way to seamlessly surface and solve customer issues, deeply understand users' needs, and make product decisions with conviction?
The highly-requested
@Sprig
and
@Amplitude_HQ
integration can help your team get there by uniting …
One of the biggest mistakes product teams make after going agile is having too many cooks in the kitchen. 👨🍳
Small teams allow you to easily align the entire squad on each and every sprint.🏃♀️
The Rule: If you can’t feed your agile team with two pizzas, it’s too large 🍕
We asked
@elynnimator
, Product Manager at
@figma
, how she incorporates customer-centric insights into the product roadmap.
Her answer? Looking at a framework that puts those insights into both strategic and feature-level buckets.
Check it out:
@LaunchDarkly
x
@Sprig
integration is here! Run in-product Surveys & capture Replays targeted at users in specific
@LaunchDarkly
audience groups to enhance your A/B test results with rich user insights.
It sucks when you’ve got a new product idea and your customer research proves that your assumptions were wrong and no one really wants your product.
It sucks way more when you don’t do any research and spend months (or years) building the wrong thing.
We ❤️ to learn what product leaders are doing to incorporate customers into their processes.
Lucky for us,
@productboard
&
@prodcollective
have surveyed over 850 PMs & leaders on how they do just that in their 2021 product excellence report.
BRB digging through the data 😍
We recently partnered with
@prodcollective
to survey 850+
#productmanagers
& leaders. Download "The 2021 Product Excellence Report" for a comprehensive overview of modern
#prodmgmt
and key takeaways for teams on the path to customer-centricity 🚀
Exciting news: Sprig has been chosen for
@Forbes
2022 AI 50 List!
This list recognizes standouts in private US companies making the most interesting and effective use of artificial technology.
(Thread)
We're joining forces with
@DalianaLiu
and the
@statsigio
team, April 6th 🗓 in our SF HQ for a meet up and panel discussion on how making data-driven decisions leads to better products!
Drop a comment below 👇 to apply to attend.
It's important to test assumptions early and often.
If you find out you are heading the wrong direction early enough, you can change course before it becomes too late.
Today we’re announcing a New & Improved microsurvey template gallery!
This update adds 50 completely new templates and 11 collections based around specific use cases.
Tap the thread to see each collection!
One of the richest sources of customer experience data is an open-text survey response.
But this is also one of the most difficult data formats from which to extract meaningful insights.
At UserLeap, we combine AI and human oversight to pull actionable themes together for you.
📢 Announcement: Stephanie Jenkins is joining Sprig, as Chief Revenue Officer.
Stephanie has a strong track record and proven success for scaling growth and will be pivotal for the continued growth and success of Sprig. Welcome to the team!
I return to Instagram's original product principles often when building products:
1. Community first
2. Do the simple thing first
3. Do fewer things better
4. Ride the wave
You can apply them by asking these questions:
Congrats to our friends over at Productboard! They're building wonderful tools for visionary PMs 😄🎉
Here's to their continued success and wide availability of product integrations! 😉
Today we announced that Productboard has raised $72M in Series C funding! We will continue to:
⬆️ Enhancing core product functionality
➕ Provide new capabilities for enterprise customers
🚀 Scale our teams and customer base globally
learn more here:
How can behavioral science help boost conversion rates?
In
@lennysan
’s newsletter,
@bermster
highlights 5 behavioral design strategies you can try today and breaks down some real-world examples to show them in action.
Dig in:
Why do product research?
It’s the only way to ensure you are creating products that:
👉 Are relevant
👉 Deliver a stellar user experience
Without product research, you’re just taking a shot in the dark.
Congrats to our friends at
@userinterviews
on launching the UX Research Tools Map (and leaning fully into this awesome medieval theme 🏰🦄)
And THANK YOU for including Sprig 🙌
📯 Hear ye, hear ye! The 2022 UX Research Tools Map—
@userinterviews
's annual guide to the ever-changing
#UXR
software landscape—has arrived!
Click the link to explore to start exploring the Realm of UX Research, featuring over 230 tools. 📜 🦄 🏰
#ProductCon
San Francisco is just around the corner, and we're thrilled to be a sponsor!
This product management conference hosted by
@productschool
on November 16 will give you an inside look into the product strategies of companies like
@OpenAI
,
@Instacart
, and many others.…