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sheamoisture

@SheaMoisture

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3,319
Following
7,018
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63,750
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Black founded & Black Led. Cruelty-free hair & skin care made with natural, certified and fair trade ingredients and 🤎.

Joined June 2009
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@SheaMoisture
sheamoisture
1 year
SheaMoisture's mission has always been to uplift Black women, Black beauty, Black entrepreneurship, & Black creativity. We are spotlighting 11 change makers who are creating their own BLUEPRINT. Learn more at
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@SheaMoisture
sheamoisture
7 years
Wow - we really f-ed this one up! Please know that our intent was not, & would never be, to disrespect our community
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@SheaMoisture
sheamoisture
7 years
Have u met our #SheaMoistureMen ? For #NoShaveNovember our they define confidence & what their #beard means to them. #DefineYourBeard
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@SheaMoisture
sheamoisture
7 years
@1stMissLadii We sure do! Check out our Cosmetics on our website !
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@SheaMoisture
sheamoisture
8 years
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@SheaMoisture
sheamoisture
6 years
Ooohhhh looking good! Jamaur uses our Beard Detangler to make sure his majestic beard stays soft and conditioned. Get yours at @sallybeauty @walmart @vitaminshoppe @walgreens .
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@SheaMoisture
sheamoisture
6 years
It’s official! Richelieu Dennis, our Founder & CEO announced the $100 million #NewVoicesFund at the 2018 #EssenceFestival in #NOLA ! The fund provides women of color entrepreneurs with the access, capital & expertise that they need 2 grow their businesses & transform communities.
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@SheaMoisture
sheamoisture
3 years
By applying, you have a chance to be a recipient of the $50k SheaMoisture Salon Innovation Grant.
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@SheaMoisture
sheamoisture
6 years
Our #TextureTuesday is dedicated to the beautiful, history-making @Davina_Bennett_ who rocked her natural crown and won our hearts. 👑 💞
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@SheaMoisture
sheamoisture
3 years
Black fatherhood takes on many forms, but one thing remains true; the love, tenderness & joy our dads share with their kids deserve to be celebrated. Show us what fatherhood looks like for you. #AFathersLullaby
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@SheaMoisture
sheamoisture
6 years
#TFW you make #history as the first finalist to rock an #afro on the #MissUniverse stage 🇯🇲, and go on to be the face of our #awardwinning #JamaicanBlackCastorOil collection. #Davina 💛SheaMoisture @Davina_Bennett_
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@SheaMoisture
sheamoisture
7 years
@Cynthia2208 We promise no formulas were changed. We take pride in CREATING new collections for different hair types. There's no 1 size fits all. 💕
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@SheaMoisture
sheamoisture
6 years
Congrats to @patmcgrathreal ! Her amazing cosmetics line is now valued at over $1 billion. Now that’s #BlackGirlMagic and #BossMoves ! 🎉
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@SheaMoisture
sheamoisture
5 years
Can #washday be every day, mama? 🙏😍 #SheaMoistureBaby 📷 _just_jazzy_
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@SheaMoisture
sheamoisture
6 years
Heat wave? No #heatdamage here! 💁‍♀️ @simplykennedy_ preps her style with our #Sugarcane Extract & Meadowfoam Seed #SiliconeFree Miracle Styler #LeaveInTreatment to detangle, cut drying time, heat protect and nourish, all in 1️⃣! Available at @cvspharmacy & @walgreens .
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@SheaMoisture
sheamoisture
7 years
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@SheaMoisture
sheamoisture
7 years
Willow. 👏🏾 Sampha. 👏🏾 SZA. 👏🏾 Thundercat. 👏🏾 #AFROPUNK2017 #AFROPUNK
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@SheaMoisture
sheamoisture
8 years
Congrats to the #Doodle4Google National Winner, Akilah Johnson!
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@SheaMoisture
sheamoisture
5 years
YES. @issarae serving iconic looks for @Essence 's Our Beauty Issue. #EssenceMag #IssaRae
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@SheaMoisture
sheamoisture
7 years
@tariqnasheed We can't thank you enough for your loyalty and support. It's wonderful people like you that keep us going strong, Tariq! 😊
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@SheaMoisture
sheamoisture
6 years
. @BrunoMars had the best hair and the best performance last night at the #GRAMMYs . Do you agree? #MCM
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@SheaMoisture
sheamoisture
6 years
"Now is the time. The epitome of this transaction, that the community matters...that this business matters and we can take it further." Learn about our unprecedented initial investment of $50M in #womenofcolor #entrepreneurs .
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@SheaMoisture
sheamoisture
6 years
Congratulations to #MissNewYork Nia Franklin on winning #MissAmerica2019 !!! 👑🙌🏿
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@SheaMoisture
sheamoisture
5 years
It's #SheaMenStaturday & brotherhood never looked so good! Who are your favorite guy squads? Let us know in the comments! #DefineYourBeard @SheaMoistureMen
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@SheaMoisture
sheamoisture
7 years
The struggle is real, no matter hair type! #Beauty influencers share hair stories w #SheaMoisture #EverybodyGetsLove
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@SheaMoisture
sheamoisture
8 years
RIP @Prince . 🙏🏾Thank you for the music and for always being unapologetically you. Rest easy, legend. 👑
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@SheaMoisture
sheamoisture
6 years
#Oscars90 #RedCarpet Slayedd ✔️😍 #Oscars 2018
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@SheaMoisture
sheamoisture
4 years
Embracing life, wellness, and of course beard love. @zachmcbride_
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@SheaMoisture
sheamoisture
6 years
“I live for her. She is my everything.” - Efion #MyDadSmiles #FathersDay
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@SheaMoisture
sheamoisture
5 years
Issa #SheaMenSaturday and we’re doing a throwback to our #SheaMoistureMen and their beautiful beards 🙌🏾! Who do you know who has a gorg beard? Tag your fave beards🧔🏾with #DefineYourBeard ‼️
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@SheaMoisture
sheamoisture
3 years
Introducing our NEW SheaMoisture Wig & Weave Hair Care Line! Designed for the girls that love any excuse to switch it up & go from a blunt bob to a blonde bombshell. We love to celebrate the many layers and elements of us so much that we name them: Amanda, Sasha…we’re all here!
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@SheaMoisture
sheamoisture
3 years
There’s only 2 days left to enter the #FlowersFromK Giveaway from Shea Moisture in collaboration with @KellyRowland . Check out our Instagram page to see how you can win!​ #SheaMoistureGiveaway
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@SheaMoisture
sheamoisture
5 years
BE INSPIRED 🙌🏾 Watch @MauraChanz from #SpelmanCollege share how Spelman & SheaMoisture encouraged her to embrace herself fully 💕 Glow every semester with your #SheaMoisture faves and tell us below👇🏾how you #GlowToSchool
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@SheaMoisture
sheamoisture
6 years
Who is ready to see #BlackPanther ?! 🙋🏽🙌🏾💃🏿
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@SheaMoisture
sheamoisture
5 years
Congrats @burnaboy 👏🏾👏🏾👏🏾
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@SheaMoisture
sheamoisture
6 years
“She likes me doing hair videos with her. It means a lot. It means seeing my daughter happy and that’s the biggest thing.” - @Breeze_N_Dad #MyDadSmiles #FathersDay
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@SheaMoisture
sheamoisture
6 years
“Fatherhood is indescribable. I’m not only raising him to be a man, I’m raising him to be a black man.” - @OnGodUCanGetIt #MyDadSmiles #FathersDay
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@SheaMoisture
sheamoisture
6 years
The 🔑 to a well moisturized, shiny and healthy #beard is to seal in moisture with #SheaMoistureMen Beard Conditioning Oil. @erickmendoza553 knows!
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@SheaMoisture
sheamoisture
6 years
“The best things in life aren’t things. My happiness comes from within and my family.” - Mustafa #MyDadSmiles #FathersDay
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@SheaMoisture
sheamoisture
9 years
Don't forget! @ULTA_Beauty BOGO 50% on all #SheaMoisture including NEW Fruit Fusion hair & body care, now until 8/1! http://t.co/KESfKWop98
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@SheaMoisture
sheamoisture
6 years
“Being a #father is an honor. My Father is a great father and his father was a great father, so I strive to continue down that path. I learned a lot from them so it comes natural being a father.” - @OnGodUCanGetIt #MyDadSmiles @sheamoisturemen #FathersDay
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@SheaMoisture
sheamoisture
6 years
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@SheaMoisture
sheamoisture
6 years
“Happiness is teaching my #kids life lessons. Every morning my oldest son does 3 things - makes his bed, brushes his teeth & has his breakfast before he’s able to do anything else. Little lessons like that go a long way.” - @iamchrisharris #MyDadSmiles #FathersDay
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@SheaMoisture
sheamoisture
3 years
"Wig content? WHO IS SHEEE #SheaMoisturePartner I used the Bonding Glue to secure my wig and for a girl who struggles with wig applications it was hassle-free; I applied 2 layers of glue and then waited 2 mins until it was tacky to apply my lace and that was it!" -Shantal
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@SheaMoisture
sheamoisture
7 years
Congratulations to #SerenaWilliams on the announcement of her first child! Can't wait to meet the next legend!
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@SheaMoisture
sheamoisture
5 years
Alexa, Play “Brown Skin Girl” x @Beyonce 🎶 #BrownSkinGirlChallenge @AfricanJawn
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@SheaMoisture
sheamoisture
8 years
We're jazzing up our water this summer so it's flavorful & healthy! Here are our go-to fruit infused water blends.
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@SheaMoisture
sheamoisture
5 years
#SheaFam , live out the rest of your #HotSheaSummer AND be ready for the next season with this LEWK 💅🏾from @grownish . Watch as stylist to the stars @sparkyourhair uses #SheaFaves to re-create this classic afro-puff style with a Zoey twist 😍. #SheaMoisture #BackToSchool 📚
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@SheaMoisture
sheamoisture
6 years
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@SheaMoisture
sheamoisture
10 years
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@SheaMoisture
sheamoisture
6 years
Slay, slay, slay, LAY! To celebrate our partnership with @Davina_Bennett_ , we’re giving you 20% off site wide. RUN over to and use DAVINA20 at checkout. #Davina 💛SheaMoisture. #DavinaBennett
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@SheaMoisture
sheamoisture
6 years
Slayed 👏😍 #WCW @YaraShahidi
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@SheaMoisture
sheamoisture
6 years
Breaking barriers is what these boss women were made for. This first-ever Nigerian bobsled team is making history at the #WinterOlympics and we are so here for all this #BlackGirlMagic ! #MondayMotivation
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@SheaMoisture
sheamoisture
5 years
The queen of serving looks comes thru once again 🙌🏽 Recreate this Zoey-inspired 'do with #SheaMoisture Jamaican Black Castor Oil Strengthen and Restore Edge Treatment to keep those baby hairs laid and slayed. @grownish
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@SheaMoisture
sheamoisture
6 years
An angel has arrived! @sza #MetGala
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@SheaMoisture
sheamoisture
8 years
#WCW Hilarious & beautiful, Leslie Jones ( @Lesdoggg ) is an inspiration & a movie star in the making! #LoveforLeslieJ
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@SheaMoisture
sheamoisture
9 years
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@SheaMoisture
sheamoisture
5 years
Remember that time when Zoey showed up on @grownish with this updo 💁🏾‍♀️? Well it’s a look for you to shine too 💫 ! Watch this tutorial from stylist @sparkyourhair with tips on how to hydrate your hair into a perfect bouquet of curls 💕. #SheaMoisture #BacktoSchool 📚 #GlowToSchool
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@SheaMoisture
sheamoisture
6 years
#SheaFam , meet @Davina_Bennett_ . #MissUniverse 2nd runner-up representing 🇯🇲 and now the face of our #JamaicanBlackCastorOil collection! Head over to and use DAVINA20 for 20% off site wide. #Davina 💛SheaMoisture. #DavinaBennett
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@SheaMoisture
sheamoisture
5 years
Going into the weekend celebrating these history making queens👸🏽 for the first time ever, Miss USA, Miss Teen USA and Miss America are all black women 🖤 drop a 👑 in the comments if this brings you the joy it brought us. #BlackGirlMagic
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@SheaMoisture
sheamoisture
6 years
“Happiness to me as a #dad is getting to see my #son get to live to his true potential.” - Chris #MyDadSmiles #FathersDay #SheaMoistureMen
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@SheaMoisture
sheamoisture
5 years
THIS right here is the definition of #FatherSon goals!😍 📷: @shaniekepryor
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@SheaMoisture
sheamoisture
5 years
Still shook that Method Man came out. #BETAwards2019
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7 years
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@SheaMoisture
sheamoisture
6 years
A close shave for Jordan just got even closer with #SheaMoistureMen African Black Soap & Shea Butter Shave Butter Crème.
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@SheaMoisture
sheamoisture
6 years
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@SheaMoisture
sheamoisture
7 years
NEW #Jojoba Oil & Ucuuba Butter for #ProtectiveStyling ! Treat your #hair & scalp while strengthening your #natural hair. Avail at @Walmart
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@SheaMoisture
sheamoisture
6 years
“My whole life wrapped in a child. Hearing Muhsin say “that’s my dad” will probably bring a tear to my eye.” - Mustafa #MyDadSmiles
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@SheaMoisture
sheamoisture
6 years
Prince Harry and Meghan Markle seal their love with a kiss. ❤️ #RoyalWedding
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@SheaMoisture
sheamoisture
5 years
Another week, another fly look. Get the perfect @grownish ponytail with @SheaMoisture . #grownish
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@SheaMoisture
sheamoisture
5 years
Remember when Zoey came through swinging that pony?! 👌 Let @grownish hair stylist, Tinisha Meeks show you how to flex your pony with @sheamoisture /// @sparkyourhair
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@SheaMoisture
sheamoisture
6 years
"I’m a woman phenomenally. Phenomenal woman, that’s me." Honoring the late poet, civil rights activist, and author #MayaAngelou on her birthday!
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@SheaMoisture
sheamoisture
8 years
Rest in peace, Ali. You will always be the greatest. Rumble, young man, rumble. 🐝
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@SheaMoisture
sheamoisture
6 years
Like if you agree ❤️ #WomensMarch
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@SheaMoisture
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7 years
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@SheaMoisture
sheamoisture
7 years
Made with #love from head-to-toe! #SheaMoisture 📷: _trashtalks
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@SheaMoisture
sheamoisture
6 years
Remember Adam from our #SheaMoistureMen #DefineYourBeard campaign? 😍 He is so much more than your #MCM ! Growing up deaf has not stopped him from mentoring & inspiring others. He reminds us that there is beauty in being #different . @AdamMichaelsNY
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@SheaMoisture
sheamoisture
8 years
SheaFam, do you shop at ur local @DollarGeneral ? Now you can shop your fave select #SheaMoisture items there too!
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@SheaMoisture
sheamoisture
6 years
😂 We hear you! 😍💙 #MyDadSmiles
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@SheaMoisture
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9 years
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@SheaMoisture
sheamoisture
5 years
Isn't she lovely? And by "she" we mean YOU when you rock these Zoey-inspired afro-puffs from @grownish ! Don't forget to saturate your hair with #SheaMoisture for sheen and shine.
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@SheaMoisture
sheamoisture
6 years
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@SheaMoisture
sheamoisture
8 years
Spotted @rihanna @Lupita_Nyongo and @kerrywashington taking over April magazine covers! 🙌🏾💕 #work #FridayFeeling
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@SheaMoisture
sheamoisture
4 years
#SheaMoisture is proud to announce its $1M Fund to support women of color entrepreneurs and small minority businesses. Read more here:
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@SheaMoisture
sheamoisture
5 years
Have you tried our New New Coconut Custard Wash N Go collection yet?! #SheaDoesWNHS
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@SheaMoisture
sheamoisture
6 years
Congratulations to the beautiful, inspiring 👑 @Oprah for being the First Black Women to receive the Cecil B. Demille Award!! There is no one more deserving than you! 😍💃🏿 #GoldenGlobes #BlackExcellence
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@SheaMoisture
sheamoisture
6 years
“Happiness to me is coming home after a hard day and you see your daughter smile and it just takes away everything and let’s you know why you worked that hard.” - Efion #MyDadSmiles #FathersDay
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@SheaMoisture
sheamoisture
9 years
Monday morning just got a little better… #MCM cc: @iGeha http://t.co/6LMVOZMD9d
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@SheaMoisture
sheamoisture
8 years
As a community, let's keep peacefully speaking out, standing up against injustice & lovin each other through it all.
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@SheaMoisture
sheamoisture
3 years
We are excited to announce the 10 winners of the Emerging Visionary grant, a 50k opportunity for Black womxn who are using their creative voices to drive history-making change in their communities.  #SheaMoistureXGoodMirrors #SheaMoisture
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@SheaMoisture
sheamoisture
7 years
5yo BFFs get same haircut so they'll no longer have differences 💙 may our hair unite us all #twinning #friendgoals
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@SheaMoisture
sheamoisture
7 years
Yes to #Moisture , No to Sulfates! Fortify damaged #hair . 📷: @CityStyleScene
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@SheaMoisture
sheamoisture
6 years
When fashion x hair is life! #SheaDoesSXSW
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@SheaMoisture
sheamoisture
8 years
Excited to hear that Harriet Tubman was selected to be the face of the $20 bill! @essencemag
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