In just 7 days on May 14 at 10 AM PT, you'll be at the forefront of tech innovation at
#GoogleIO
⏰🎉 Gear up for insightful keynotes, workshops, and opportunities to connect. Register →
🎂 Happy 1st Birthday Academy for App Success! 🥳🎈
To celebrate we’ve launched new courses like maximize pre-launch momentum with pre-registration. We’ve also added new languages, market specific content, and a new visual experience.
Grow with us →
⚡️Learn how to delight your users with the Made for India course!
In this course, learn about: 📜Google Play Policies 📱Android vitals 🗂️Android App bundles.
Get started here →
Learn quality best practices with our Made for India course and earn rewards like:
🏅Badge of Achievement on Play Academy 📱 Google Pixel phones ☁️ Google Cloud Credits ✉️Invites to exclusive Google Play events.
Learn more here →
📢 Calling
#playdev
from Indonesia!
Learn how to build high quality, safe apps with the “Made for Indonesia” program on Play Academy. Earn exclusive rewards 🏆🎖as you learn about Android vitals and Google Play Policy.
Visit →
Are you a developer creating apps for India?
Learn to build high quality apps that delight your users with this course, specially curated for Indian developers.
Start the course now on Play Academy →
Learn how to delight your users with high quality, safe apps. Take the Made for India course to understand best practices and
@GooglePlay
policies for Indian app developers.
Sign up here →
Time to sign up for the Made For India course on
#PlayAcademy
!
🚨Learn how to build high quality, safe apps
🏅Learn quality best practices
⭐️Improve user ratings
🏆Earn rewards and incentives
Get started here →
Think like a hacker 👨💻
We're offering free
#PlayAcademy
courses that show the benefits of working with hackers for app developers. Learn how to prepare and launch a vulnerability disclosure program to improve your security program.
Get started →
@AskAnshul
Hi Anshul, thanks for bringing this to our attention. Our team is aware of this issue, and the reported app has been taken down from the Play Store. [1/2]
🚀 From start-up to global growth 🌎
Learn how to navigate the investment process and maximize investor appeal from venture capital expert,
@MatteoVallone
of
@CherryVentures
in our latest
#appsgamesinsights
podcast episode.
🎧 Listen & subscribe →
📚Learning path on the Academy for App Success!
Get the best tools to optimize your app for sustainable engagement and growth. Seven courses ranging from optimizing first-time user experiences to minimizing churn.
Learn here →
Developers using subscriptions earned 4X more in 2018 vs. 2016 🤔
In the final podcast episode, sports streaming service
@DAZN
Global reveals how they successfully grew their subscription business.
🎧 Tune in for all 8 episodes →
#AppsGamesInsights
Google Play Instant can improve the discovery and drive more users to your native
#Android
app. In this session, we’ll cover:
⚡ How to make an instant app
⚡ How to make it discoverable
⚡ How to measure its success
62% of paid
#Android
subscribers use their apps daily. Hear about the latest
#GooglePlay
features that will take your subscription apps and games to the next level.
The Google
#PlayConsole
can help you with more than publishing your app. This guide explains how to tap into many of its useful
#AndroidDev
features, including:
📊Android vitals
📊Release management
📊Financial reports
📖 Guide to the Play Console →
The Google Play Console is an essential tool for every
#AndroidDev
. Learn about its new features that we released at
#io18
, including:
🛠 Support for Android App Bundle
🛠 Improved Android vitals & pre-launch reports
🛠 New acquisition, retention, & subscription insights
Find out how we are evolving the
#Android
app model and empowering
#AndroidDev
with new features:
🛠 Android App Bundle - the new app publishing format
🛠 Dynamic Delivery - makes installs smaller for users
🛠 Dynamic features - deliver features on-demand
Today we are launching a new API that allows you to prompt users to update without ever leaving your app. It’s an easy one for you, as a developer, because we take care of restarting the app.
#GooglePlaytime
Protect your game and players on Google Play 🛡⚔
It's important to have an ongoing anti-abuse strategy to reduce risks to your game, business, and users.
@iamdom
breaks down his suggestions to up your security.
Read ↓
Over 1 billion people globally have a disability.
On the latest
#AppsGamesInsights
, Rosalind Whittam and
@ceri_li
from the BBC join our podcast to discuss how they address accessibility on
@BBCiPlayer
and other platforms.
Tune in & subscribe →
We’ve got a new name! ⬆️ You can call us
@GooglePlayBiz
.
Connect with us and your peers who are creating and growing apps and games businesses.
More tips, more insights, more resources, and the inside scoop🍦to help you succeed on Google Play.
Grow your mobile business with insights from the
@GooglePlay
team. Join our new series of free webinars packed full of business best practices and a guide to KPIs for apps and games.
Sign up here →
➡️ Convert store listing visits to installs
Follow a step-by-step flow to help you configure the changes in the new
#PlayConsole
. In this video, Ryan Fanelli goes over best practices and more!
Watch here →
#ASO
#AppStoreOptimization
#MobileMarketing
Wondering about selling your app or game and how to approach it? 🤔
In our latest
#appsgamesinsights
podcast episode,
@chrispetrovic
of
@Zynga
shares insights on how to play the long-game for success in mergers & acquisitions 🤝
Listen & subscribe →
Spring 2020 Play
#PolicyBytes
updates
Tune in for the latest on subscriptions, malware, resource downloads, best practices for app compliance on Google Play, and resources to help you understand the new updates.
📺 Watch now →
With
#GooglePlay
instant, developers are seeing a 20% increase in user acquisitions. Learn from top game developers what it takes to instant-enable your
#Android
game.
The 2019
#GooglePlay
Awards at
#io19
have just wrapped up, celebrating top
#Android
apps and games across 9 categories.
🎉 Please join us in congratulating this year’s amazing winners →
Calling
#IndieDevs
from Latin America, Africa, Middle East & Asia! Apply to Indie Games Accelerator for a chance to:
✈️ Attend all-expense-paid bootcamps in Singapore
👩🏫 Receive personalized mentorship
📱 Get Google hardware
🕹️ & more
Visit →
#PlayIndie
@AskAnshul
Hi Anshul, thanks for bringing this to our attention. Our app review team is aware of this issue, and both of the reported apps have been taken down from the Play Store. Again, thanks for sharing with us, and have a great day ahead of you! - Jane
#AskPlayDev
📣 Join next week's free live webinar to get insight into how you can:
✅ Increase a user's likelihood to return
✅ Increase conversion rate on your store page
✅ Increase retention rate through your core action
Sign up today →
Earlier this week we launched the first episode of "Apps, Games, & Insights" featuring two female leaders in gaming industry, Judy Chen and Sarah Fuchs from
@CrowdStar
at
@glumobile
.
Listen to how they're empowering women in gaming →
#IWD2020
The 2018
#GooglePlay
Awards has just wrapped up, celebrating top
#Android
apps and games across 9 categories.
🎉 Please join us in congratulating this year’s amazing winners →
Drum roll please 🥁 The third annual
#GooglePlay
Awards are here.
This year, we have nominees across nine categories, including entirely new additions, such as Best Breakthrough Hit.
See the nominees & check back May 7th for the winners →
📢 Announcing our new podcast: Apps, Games, & Insights
🎧 Tune in over the next 8 episodes for fascinating discussions and learnings from industry experts covering trending topics around mobile apps, games, and tech.
#appsgamesinsights
▶️ Listen now →
📢 We've got another free webinar!
Join us as we dive into the most valuable performance indicators for success. Get answers from
@GooglePlay
, and make meaningful decisions for your business.
Sign up here →
Launching a mobile game successfully can be difficult and expensive. See how open betas and the
#PlayConsole
can help de-risk your game launches.
#AndroidDev
🚀 Best practices & tips →
Successful games put players first 👥
Discover
@Jagex
's innovative approach to player engagement and retention in their
@RuneScape
game in our latest podcast episode🎙️
▶️ Listen & subscribe →
#AppsGamesInsights
@AskAnshul
Hi Anshul, thanks for bringing this to our attention. We've escalated your concern to the relevant team for further investigation. We appreciate your patience while our team looking into this issue. Again, thanks for sharing with us, and have a great day ahead! - May
#AskPlayDev
@AskAnshul
Hi Anshul, thanks for flagging this issue to us. Kindly note that our review team is aware of this issue and currently investigating it. Again, thanks for sharing and have a great day ahead of you. --Damien
#AskPlayDev
Congratulations to the 10 games studios selected for the $2M Google Play
#IndieGamesFund
in Latin America. 🎊
Learn more about each of the developers and their amazing indie games in today’s announcement →
Think big ... 📺💻🖥️
Tune in to the
#AppsGamesInsights
podcast to hear how
@Gameloft
, maker of
@Asphalt
, has built games for bigger screens and new platforms.
🔊 Listen and subscribe →
📢 Open for applications: The $2M
#IndieGamesFund
to support small games studios based in Latin America is back for 2023.
Apply by September 1st and help grow your business →
🗾New
#WeArePlay
stories from the next stop in our world tour → Japan
Discover the inspiring people behind 21 app and game companies on Google Play. Stay tuned for more coming soon >
⛰️Explore mountains safely with YAMAP →
In this
#WeArePlay
story, meet Yoshihiko from Japan. His mission to bring people closer to nature has helped save lives through his mountaineering app
@yamap5586
✅ Learn how to build high quality apps easier and faster!
@FlutterDev
engineers on the
@ebaytech
team, Larry McKenzie and Corey Sprague, share how they create apps for buying and selling vehicles.
🎧 Listen to
#AppsGamesInsights
podcast for more →
🇮🇳 We’re celebrating the people making apps and games from across India →
#WeArePlay
shares the inspiring stories of how they started their businesses on Google Play. Stay tuned for more coming soon!
As
#AndroidDev
, you can generate positive social impact through your apps and games. Hear from
@MaximFMai
about:
🌱 apps that make a difference
🌱 insights into social impact needs
🌱 building better social impact apps
Read more →
Google Play will require apps to target Android 9 (API level 28) in 2019.
Find out what that means for your app – including those distributed via other stores – and get started on your migration!
🎯 Learn more here ↓
🎉 Calling all indie game developers!
If you want to grow your game on Google Play, the
#IndieGamesAccelerator
and the
#IndieGamesFestival
are now open for submissions. Pick your journey now.
Apply by July 1st →
🏥 Game technology is transforming medical education
@Samzg
from Chicago founded
@LevelEx
to create medical games for doctors — like Top Derm, designed to reduce racial disparities in diagnosing skin diseases.
Discover his
#WeArePlay
story →
✈️ Our tour of the world continues with our next stop → Europe
Discover inspiring
#WeArePlay
stories of founders from 126 app and game companies on Google Play >
📅 Sign up now to attend the
@GooglePlay
#IndieGamesFestival
finals, a special virtual event on Sep 4!
Discover amazing indie games, meet the devs who created them, and join us as we announce our winners →
And expect some surprises too.
#PlayIndie
Games can be a powerful medium to share your culture with the world —
@AocaGameLab
co-founder, Filipe, did just that!
Their first title "Árida: Backland’s Awakening" is set in the historic town of Canudos. 🌵
Discover this
#WeArePlay
story →
Learn about KPIs related to monetization!
Get the most out of your app with this deep-dive into monetization metrics, and how you can use them evaluate trends for different types of buyer behavior.
Register here →
🔐🛡 Privacy, trust, safety - more than just buzzwords ...
Tune in to our
#AppsGamesInsights
podcast for insights from
@DevsAllianceEU
to learn how you can embrace innovation by building privacy friendly apps.
▶️ Listen & subscribe →
Coming soon! ⬇️
#WeArePlay
tells the stories of people building apps and games businesses on Google Play.
Stay tuned to discover their stories and how they are improving lives, locally and around the world. 🌍
We’re thrilled to announce that instant apps are now available for games. Google Play Instant allows players to try a game without having to install it first. GA later in 2018.
#GoogleGDC18
See it in action in the Instant Gameplay collection here →
🎉 Say hello to
@GooglePlay
’s
#IndieGamesFestival
finalists from
Europe, South Korea, and Japan! 🙌
Check out these impressive games and sign up to attend the virtual finals →
🕹️Games are helping kids learn math →
In this
#WeArePlay
story, Maria, AnnMaria and Dennis started
@7GenGames
to make education fun for kids in rural or underserved communities across the US.
The
@rootd_app
makes anxiety and panic relief more accessible across the world 🌎→
In this
#WeArePlay
story, Ania suffered from panic attacks until she took it upon herself to research solutions. Unable to find an app to help her, she decided to make one.
🎉 We're launching the Indie Games Accelerator and Festival in the coming months!
Get ready to grow your indie games with help from Google Play.
Express interest →
💡 Car trouble turned into a light-bulb moment for
@AK_Angwenyi
. Read her
#WeArePlay
story →
While stranded on the side of the road, Annabel got the idea for
@GetZiada
, a thriving business that helps thousands of Kenyans find local service providers.
When
@Roblox
optimized their game platform for
#ChromeOS
, they made tweaks within their Android build to take advantage of Chromebook's ability to run in both laptop and tablet mode.
👉 See how they pulled it off →
#AndroidDev
In order to pave the way for future innovation, as of August 1, 2019
#GooglePlay
will continue to accept 32-bit versions, but will also require 64-bit versions of apps.
Learn more here ↓
💡 Alippo upskills and empowers women across India →
In this
#WeArePlay
story, Ayushi and Nikhil from India created Alippo to help women learn new skills and start businesses.
Don’t forget to sign up to attend the virtual finals of Google Play’s
#IndieGamesFestival
on Sep 4.
You’ll discover amazing indie games, meet the devs who created them, find out the winners, and hang out with players. Expect some surprises too →
Ahead of the 4th of July, we’re sharing
#WeArePlay
stories from all over the United States.
🚘 Join us on a virtual road trip to every state, meeting some amazing people building apps and games businesses on Google Play.
Discover their stories →
🚨 3, 2, 1… We’re live at GDC19 with the Google Mobile Developer Day! 👾
Tune in to our livestream now to hear our latest game development announcements and tips.
#GoogleGDC19
livestream here →
✨ The new normal and adapting to it.
In this
#AppsGamesInsights
episode,
@babbel
talks about app-based language learning and how the new normal is disrupting the delivery of all types of education.
Tune in and subscribe →
Before
@BringFido
, pet owners had a ruff time finding places to stay. 🐶
Enter Melissa from South Carolina! She created the BringFido app to help pet owners easily book pet-friendly lodging.
Discover her
#WeArePlay
story →
🕵️♀️ We’re looking for the best indie games. 🔎👾
The Indie Games Showcase is now open for submissions for developers from Europe*, Japan & South Korea!
Check out the eligible countries, prizes, and key deadlines. →
🎙️🆕 Apps, Games, & Insights podcast first episode alert!
Discover how game developer
@Crowdstar
, maker of
@CovetFashion
and Design Home, took an unconventional path to building long term success.
▶️ Listen & subscribe →
#appsgamesinsights
🎸Moises uses AI to help musicians fine tune their music →
In this
#WeArePlay
story, meet Geraldo from Salt Lake City, USA. His app Moises uses AI to extract or remove vocals and instruments from any song.
The latest
#WeArePlay
story is sure to strike a chord! 🎼
On an island in Croatia, Anica and Krisijan created Music Volume EQ, an app that helps millions of listeners turn up the bass or lower the treble on their favorite songs.
Discover their story →
As of November 1st,
#GooglePlay
will require all updates to apps and games to target API level 26 (or higher) to provide users with the best experience possible.
🎯 Here's how to update your target API level →
#AndroidDev
🍳
@GrondaApp
is cooking up a storm →
This
#WeArePlay
story follows Valentin Schütz, who co-founded the Gronda app to help bring the world’s culinary knowledge into the pocket of foodies everywhere.
Holiday season is traditionally a busy period on
#GooglePlay
with highly engaged users - we share strategies and tips to get your app or game ready!
#AndroidDev
Read more →
Heads up
#AndroidDev
, in late 2018 the Google
#PlayConsole
will require new apps and app updates to target a recent Android API level.
More details & timings →
🐢
@wespotturtles
monitors sea turtles to protect them from extinction →
In this
#WeArePlay
story, meet Caitlin from Australia and Nicolas from France. They created a conservation app that uses AI to identify and track sea turtles.
♻️Olio helps people share more and waste less →
In this
#WeArePlay
story, Tessa and Saasha from the UK created
@Olio_ex
to help communities around the world reach zero waste.
Starting in August,
#GooglePlay
will require all new games to target
#Android
API level 26 (or higher) to provide users with the best Android experience possible.
🎯 Here are simple next steps to update your games →
#AndroidDev
Introducing Play Academy, a free e-learning platform to help you realize the full potential of your business on
#GooglePlay
:
- Interactive, bite-sized lessons
- Complete assessments, get badges
- Learn anywhere, anytime
🎓 Start learning today →
🐎 Ridely is giving the equestrian community some real horsepower →
In this
#WeArePlay
story, meet Ingrid from Uppsala, Sweden. She co-founded
@RidelyApp
to be a digital training partner for fellow equestrians.
💰 HerVest helps Nigerian women access
#financialservices
→
In this
#WeArePlay
story, meet Solape & Yomi from Lagos, Nigeria. Their app HerVest empowers women with greater access to financial education, investments and capital.
📣 Announcing the new Google Play Console in public Beta!
The redesigned Google Play Console is now clearer and easier to use with new and improved features to help you maximize your success.
Read here for details →
#PlayConsole
💵 Rewarded products have arrived! 💰
We’re excited to announce rewarded products, a new monetization method now available in open beta in the Play Console.
Read more here ↓