The Kolschcumber tweet was an April Fools joke, but turns out the joke is on us bc like 99% of the people who saw it want it bad and now our product development team is talking about how to source something like a million pounds of cucumbers.
In the spirit of the season, we're giving away some Genesee Ugly Sweaters! To enter for a chance to win one, just follow or like us and reply to this post by tagging two friends who are 21+ and use
#GeneseeUglySweater
!
We saw a lot of people asking for bigger cans of Ruby Red, so here you go. We're adding 16oz cans to the family! Pounders will be available starting next week!
To celebrate Spring Bock's 70th anniversary, we're giving away 10 custom Spring Bock steins and 10 LED signs. Enter for a chance to win by following us, liking this post, tagging two Bock-loving buds and using
#sweepstakes
in your reply
#Bock70
🐐
After talking with our brewing team and several environmental groups, we're bringing back the Genesee Draft Ball! They'll run you about $150 per ball, but it's a small price to pay for beer in a ball.
Introducing a new summer fling in our ever-evolving line of Kolsch beers: Mango Peach Kolsch! The perfect companion to Ruby Red, Mango Peach Kolsch features the deliciously refreshing and perfectly balanced addition of natural mango and peach flavors. Look for it in stores soon!
THREAD: So we have this contact form on our website where people can write to us about anything: if they have a beer question or concern, if they'd like to know what time an event starts, is the neighbor's husband cheating? Standard stuff.
If you missed it the first time, we're back with another Ugly sweater sweepstakes. To enter for a chance to win one, just follow us and reply to this post by tagging two friends who are 21+ and use
#GeneseeUglySweater
!
THERE'S NO CREAM IN CREAM ALE. IT'S A COMMON MISCONCEPTION OF THE STYLE AND ONE THAT I THINK IF PEOPLE GOT OVER THEY'D REALLY LOVE THE BEER. IT'S JUST A REALLY SMOOTH ALE OFTEN BREWED WITH ADJUNCTS LIKE CORN AND FERMENTED AT LAGER TEMPS. CREAM IN THE NAME WAS PROBS A MARKETING TH
Captain Kolsch will be docking at our brewery in the coming days for a brief rest after a long journey (he asks that you please respect his privacy). He will leave the brewery on 4/15 and will be sailing into stores near you over the following weeks. Make room in the fridge.
Winter this year was kind of a bust, so we thought hey, let's get the Captain back here early. Ladies and Gentlemen, the first batch of the 2024 vintage of Ruby Red Kolsch is leaving our brewery today!
Who's ready to hit the lakes this summer? To enter for a chance to win the grand prize or one of 19 runner-up prizes, just follow us, like this post, and tag two fishing friends who are 21+! Sweeps open to residents of NY, OH, PA, and VT.
We went and gave the beers some new cans, and they're on the way out the door now. Pretty stoked on the latest evolution of Genesee!
#BrewedForGenerations
We've never been public about this but in 1978, a mysterious hole opened up in a wall of the brewery and Genesee Light starting coming out of it. The beer was good, so we didn't question it.
Opening up a Pandora's Box of "bring it back!" requests with this one, but here we go. The Genesee Draft Ball! Loved by many, loathed by others. It was a big, albeit short-lived, fad in the late-70s and early-80s started by FX Matt in Utica. Have a ball!
#tbt
Ladies and Gentlemen: The Captain has set sail on his return trip to the US. His expected arrival is mid-April. He is prone to adventure and/or distraction though, so he may end up showing up a little bit later.
Ruby Red Kolsch is now available at the Brew House. We're also seeing reports of it starting to appear in stores around Rochester, Buffalo and beyond. Keep your 👀 peeled!
We’ve got some good news and some bad news to share with you.
Bad news first: We ran out of Ruby Red Kolsch like two months earlier than anticipated.
Good news: We brewed more, and it’ll be ready June 7.
We have a bunch of 1950s Genesee commercials that don't have any sound to them. If we made them available, would anyone be interested in adding their own voiceovers and sound effects? You know, for fun?
After a couple years off, we're ELATED to be bringing back the Keg Tree Party at the Genesee Brew House! Join us Friday, December 2, from 5-9pm (tree lighting @ 6:30) for a festively good time with plenty of beer, local food trucks & more!
#ROC
#KegTree
GRIM AND DEPRESSING CAN YOU BELIEVE THAT? 30 SOMETHING BREWERIES, ZWEIGLE'S, GARBAGE PLATES. THE BASEBALL TEAM HAS A DOG THAT RETRIEVES BATS. ANYWAY SHE VISITED AGAIN AND HAD A GOOD TIME AND WE'RE COOL NOW. THE FOLLOW UP ARTICLE WAS GREAT. HAVE YOU SEEN MARCEL THE SHELL? WOW.
Happy
#KolschDay
! The Captain is turning on the Ruby Red Kolsch sign, so feel free to drink up and enjoy the summer.
Ruby Red Kolsch is leaving our brewery today, and in the coming days and weeks, you'll start to see it in stores. Keep your eyes peeled!
It’s back! For a limited time, 12 Horse Ale will be available in 12-packs. This is by far our most asked about beer, and we couldn’t be more excited to finally have it back in the fridge. Look for it in stores starting this weekend!
🚨 NEW BEER ALERT🚨 Dean's latest spin on our classic Cream Ale is Black Raspberry Cream Ale, and it's set to drop next Friday! 4-packs will be available at the Brew House VIA PRE-ORDER ONLY, and in local stores. Pre-order on our website opens next Thursday.
#ROC
National Sprint Car Hall of Famer, Kenny Jacobs, rips around the track in the Genesee car at Eldora Speedway, Darke County, Ohio.
#tbt
(Photo by Ted Van Pelt)
You never know what you're going to find in your home when you start digging. The folks at Blue Bear Restoration in Rochester found this piece of Genesee history recently, from back in 1978 when we brewed an astounding 3,000,000 barrels! That's 992,000,000 cans' worth!
Raise a pint to Mike this Labor Day weekend. He works hard to keep the lines running at the brewery every day. All in, the New York workforce at Genesee is 550 strong, including 300 unionized workers. Thanks for making this place run, everyone!
#LaborDay
#UnionStrong
@GeneseeBrewery
Dear Rochester, NY weather. I love you, however, my supply of Ruby Red Kolsch is being depleted much quicker than usual. Off to get more cases. If Genesee Brewery had anything to do with the weather, I say, well played, well played.
Boy, could I go for a Genny now. Head back to 1990 with us as we take in the ice cold beauty of this print ad with one of our all-time favorite taglines.
#tbt