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MToni

@FactInMarketing

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Marketing Psychology | Marketing Research | Copywriting. I know your competition and clients, know their wants and plans. Curious? DM me.

Joined January 2017
Don't wanna be here? Send us removal request.
@FactInMarketing
MToni
7 months
@Cobratate Stop the planet, I want to get off.
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@FactInMarketing
MToni
8 months
@Cobratate This is a huge responsibility, and people are getting more and more irresponsible.
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@FactInMarketing
MToni
8 months
@The_MMW First, upgrade your income and knowledge.
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@FactInMarketing
MToni
8 months
@Cobratate This is the modern issue – everyone's an expert in everything, kids are life experts, influencers without followers, millionaires who've never made any money.
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@FactInMarketing
MToni
8 months
@Cobratate "Tate is a toxic person, don't listen to him," meanwhile, Tate is helping needy people more than the government does.
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@FactInMarketing
MToni
6 months
@The_MMW Life upgrades itself without you realizing, it comes naturally; when you force it, consequences follow.
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@FactInMarketing
MToni
6 months
@MenMoneyMindset Sometimes, when you show what you're capable of, it's a form of disrespect towards you.
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@FactInMarketing
MToni
7 months
@thedankoe That's why big goals need to be broken down into smaller, more easily achievable objectives, until reaching the big goal.
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@FactInMarketing
MToni
8 months
@Cobratate Life can truly be a simulation, as long as you fully commit to a purpose, have faith, and give without expecting in return, then you have the power to create exactly what you desire and break free from this simulation.
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@FactInMarketing
MToni
8 months
What are the common mistakes when it comes to creating sales funnels? 1. Neglecting the Customer Journey: One of the biggest mistakes is failing to understand your customers' journey from start to finish. To create a successful sales funnel, you need to map out every step your
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@FactInMarketing
MToni
7 months
@TateTheTalisman Elon vs Almost Everyone
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@FactInMarketing
MToni
8 months
@Cobratate The 'sad' loser has an advantage if they turn sadness into motivation.
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@FactInMarketing
MToni
8 months
@dapperlaughs Who needs boxing skills when you can just hug your opponent and show them love lol
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@FactInMarketing
MToni
6 months
@The_MMW In the end, what's the point of money if you don't have the freedom to enjoy it. Cars and clothes are pointless if you only wear them for work.
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@FactInMarketing
MToni
7 months
Marketing is deeply rooted in psychology. You have to play with minds. Whatever you're selling, how you sell it, and the words you use need to hit people in the feels. People most strongly react to two key motivators: the fear of loss and the promise of opportunity. Take
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@FactInMarketing
MToni
7 months
The four types of buyers: 1. The Price Buyer: -Price buyers are primarily motivated by finding the lowest price. -They are often very price-sensitive and focus on getting the best deal. -These customers are less concerned with brand loyalty and more interested in saving
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@FactInMarketing
MToni
8 months
Emotion triggers people to react; it's in our nature to empathize. Just think about when you see commercials with Christmas songs or a horror movie. Emotion can be someone's first impression of your business, and honestly, the first impression is the most important. Think about
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@FactInMarketing
MToni
6 months
@thedankoe If you want to be in that 1%, you have to do what the 1% do, not what the other 99% do.
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@FactInMarketing
MToni
8 months
@Cobratate No unnecessary distractions
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@FactInMarketing
MToni
7 months
The best marketing is subtle marketing. Your audience shouldn't feel like you're trying to sell them something, like they're reading a sales pitch, or watching an ad. It has to be enjoyable, something that naturally triggers emotions. If you come in front of them and, for
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@FactInMarketing
MToni
8 months
Have you ever wondered how companies turn random people into loyal customers who can't get enough of their products or services? 1. The Journey Begins: Prospecting Alright, so you've got your list of prospects. These are just potential customers, people who you think might dig
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@FactInMarketing
MToni
7 months
Sales is about causing an emotional reaction, not solving a logical problem. The job of a salesperson is to create an environment where the customer feels safe to buy. Stop selling. Start listening.
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@FactInMarketing
MToni
7 months
The psychological strategies used by stores to manipulate the customer shopping experience are fascinating and well-thought-out. Here's how these elements contribute to creating a captivating shopping atmosphere: 1. Lack of Windows: The absence of windows in supermarkets and
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@FactInMarketing
MToni
8 months
@Cobratate When you give up, you lose self-esteem, and self-esteem is the most important thing you have.
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@FactInMarketing
MToni
7 months
Small changes can make a huge difference in your writing: 1. People are looking for outstanding results with minimal effort. 'Taking small steps leads to the desired success.' Talk to them about their desires, paint a picture of a life without their current problems. 2. People
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@FactInMarketing
MToni
7 months
Marketing is part art & part science. The art is creating emotion. The science is understanding psychology & the psychology behind why people buy.
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@FactInMarketing
MToni
6 months
@thedankoe It's about choices; no one forces you to be a robot, you choose to be one.
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@FactInMarketing
MToni
7 months
What I do when working with a client: 1. I analyze the market, what my competitors are doing, what their offerings are, how they promote themselves, what bonuses/offers they have—absolutely everything. 2. Who is my client? What are their habits? What age group do they fall
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@FactInMarketing
MToni
7 months
@RorSyns Days off are invented by winners to have a greater advantage.
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@FactInMarketing
MToni
8 months
@DentesLeo Big companies rely on the power of social proof and brand recognition; they don't care about human touch, and this is actually an advantage for those starting out.
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@FactInMarketing
MToni
6 months
@The_MMW Easy choices = hard life, hard choices = easy life.
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@FactInMarketing
MToni
8 months
@AlexHormozi Not everyone wants to be helped; people like that should be left alone.
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@FactInMarketing
MToni
7 months
People don't care about your product, your offers, or how you present results. People are interested in solving their problems as quickly and easily as possible. Discounts are just hooks. 99% of people won't think you're smart if you speak in technical terms; they'll be
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@FactInMarketing
MToni
7 months
Being on social media is not a waste of time, as long as you do it for inspiration, learning or creating. If you're just spending hours for entertainment, then yes, it's a waste of time.
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@FactInMarketing
MToni
7 months
Social proof is incredible; it can even alter reality for many. Let's say I, with not even 400 followers, express a true opinion on a subject, contrary to someone with 100k who expresses an incorrect opinion on the same subject. Of course, his audience will jump over me to
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@FactInMarketing
MToni
8 months
Building an Organic Marketing Funnel with a Psychological Edge 1: Get the Audience Ready Alright, let's start from the beginning. The first step is all about getting your audience warmed up. You want to make them feel comfortable and let them know you understand the issues
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@FactInMarketing
MToni
8 months
@LeilaHormozi You have to be comfortable with discomfort.
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@FactInMarketing
MToni
7 months
Instead of offering more products, focus on one and make it great. Reinvest your profits in consistently perfecting that product. This way, current customers become loyal, wanting to snag the upgraded versions. You build confidence for both existing and potential customers,
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@FactInMarketing
MToni
6 months
@Cobratate Short-term distractions are destructive in the long run; being proud of yourself involves time, dedication, sacrifice, but it's a long-term pleasure.
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@FactInMarketing
MToni
8 months
Selling is no longer what it used to be. Customers are no longer swayed by a list of technical specifications or a detailed product description. With so much competition in the market, people have become cautious and skeptical when it comes to shopping. So, how can you stand out
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@FactInMarketing
MToni
7 months
Anyone has money to spend; the key is knowing how to pull that money from your customer's pocket. Once they land on your website or in your store, they're clearly interested. Then, it's all about the copies, the offers, the buying process, and most importantly, trust.
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@FactInMarketing
MToni
7 months
How Brands Harness the Power of the Number 3 Brands grasp the potency of a simple and clear message. By showcasing only three elements or products, brands direct their focus to the essentials and sidestep clutter. For instance, story-type ads on social platforms often present
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@FactInMarketing
MToni
7 months
Have you ever noticed how some ads make you feel a certain way, even if you can't quite explain why? That's called "priming." Picture Power: Think about a car commercial with a happy family going on a road trip. That's not just a random picture; it's there to make you
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@FactInMarketing
MToni
6 months
@AlexHormozi Repetition is the mother of learning.
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@FactInMarketing
MToni
6 months
Marketing isn't just about fact-based ideas and offers. It's about emotional appeals, too. Understand and use psychological tools that spark curiosity, engage emotions, and drive action. Facts tell, emotion sells.
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@FactInMarketing
MToni
7 months
Always ask yourself: "Why do I have my coffee here and not there?" "Why is restaurant X crowded but Y is empty even though they are next to each other?" "What does store X offer compared to Y?" "What makes me buy this product instead of the other?" And most importantly
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@FactInMarketing
MToni
8 months
@Cobratate The mind can be both a friend and an enemy; it depends on how you use it.
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@FactInMarketing
MToni
7 months
Sales is about causing an emotional reaction, not solving a logical problem. The job of a salesperson is to create an environment where the customer feels safe to buy. Stop selling. Start listening.
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@FactInMarketing
MToni
7 months
We often hype up gaining new customers like it's hitting the jackpot. While attracting fresh customers is crucial, the real goldmine lies with those we've already won over – that's the power of leverage. It's not about chasing every new customer in sight; it's about maximizing
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@FactInMarketing
MToni
8 months
@AlexHormozi Mediocrity given by consumer society: Get a cool car; who cares if everyone around you is mediocre.
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@FactInMarketing
MToni
8 months
What Destroys the Branding Process? Branding is a crucial aspect of any business or organization, as it helps create a unique identity and perception in the minds of customers. However, certain factors can hinder or even destroy the branding process. Here are some key elements
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@FactInMarketing
MToni
7 months
Those sneaky messages are a real deal, especially in marketing – it's like the subtle art of selling. Ever wonder why certain big brands just feel a certain way to you? It's all about these hidden messages. Here's how they do it: 1. Team-Ups: Brands often buddy up with certain
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@FactInMarketing
MToni
8 months
@MenMoneyMindset Depression is the body's way of sending a message that something is wrong and needs to be addressed.
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@FactInMarketing
MToni
7 months
As an online store, the way you package your parcels is much more important than you might think. One of the biggest challenges for online stores is returns, and this can be avoided through packaging. How? Here's how we reduced returns for a women's clothing store. They used
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@FactInMarketing
MToni
7 months
@AlexHormozi Volume and then improvement.
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@FactInMarketing
MToni
6 months
@thedankoe Focus and time/task management are often neglected.
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@FactInMarketing
MToni
7 months
The colors you pick for your brand really make a difference. In a roundabout way, colors are connected to and stir up moods and feelings. When you think of pink, it gives off a girly vibe, like Victoria's Secret; they've totally embraced this color. Black brings out elegance,
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@FactInMarketing
MToni
8 months
@The_MMW The most beautiful way to be "poor."
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@FactInMarketing
MToni
8 months
@The_MMW The most dangerous thing is when someone with a poor mindset somehow attains wealth.
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@FactInMarketing
MToni
8 months
Marketing isn't just about words and offers; it's about crafting an immersive experience that engages all the senses. By tapping into the sensory realm, you can create a deeper connection with your audience and leave a lasting impression. In this exploration of sensory
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@FactInMarketing
MToni
8 months
One of the things that really bummed me out was finding out wrestling is all scripted.
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@FactInMarketing
MToni
7 months
The brand isn't just a logo. The logo is just a reminder that people associate with your brand. A brand is a promise you make to your audience. Nike promises you the best athletic gear for performance. RedBull promises you energy. Netflix promises you entertainment.
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@FactInMarketing
MToni
6 months
Emotional influence strategies will help you speak to the hearts of your customers. Connect with them by finding out what makes them tick: 1. Storytelling 2. Empathy 3. Inclusion 4. Trust 5. Community
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@FactInMarketing
MToni
7 months
Stop comparing yourself to your competitors; it's embarrassing. Yes, it's okay to promote yourself as high-quality, fast, professional, etc. BUT ONLY IF IT'S TRUE. But stop using phrases like 'better than the others,' 'faster than anyone.' Let testimonials, reviews,
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@FactInMarketing
MToni
7 months
Everyone's got money to spend; now it's up to you how you get them to spend it on you. There are different types of people: - Savers - Big spenders - Investors - Business-minded people, and the list goes on. They can also be combinations, like a spendy entrepreneur or
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@FactInMarketing
MToni
6 months
@FitFounder Good habits create a good life.
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@FactInMarketing
MToni
8 months
Differences in B2B and B2C Marketing Funnels 1. Length and Complexity of the Funnel: B2B: B2B funnels can be longer and more complex. Decision-making often takes time, involves multiple levels of approval, and is influenced by building business relationships. B2C: B2C funnels
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@FactInMarketing
MToni
7 months
People are more likely to buy from a direct connection they can relate to. Your audience isn't a demographic, they're individuals. Focus on psychology & behavior. Connect through identity & emotion.
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@FactInMarketing
MToni
9 months
Am I on vacation? Yes. Am I putting my work aside? No. Don't make excuses, stay consistent.
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@FactInMarketing
MToni
8 months
Any product or service can be a winner if it's delivered to the right people, in the right way, and solves a problem. It all depends on strategy and targeting. For example, in my country, a while ago, a small fast-food chain appeared, selling only freshly fried french fries
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@FactInMarketing
MToni
7 months
Sales funnels are more complex than you think; they're not just about mechanical steps that lead to success. That's just the tip of the iceberg. Sales funnels involve market analysis, market segmentation, creating offers for each segment based on desires, needs, preferences,
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@FactInMarketing
MToni
7 months
Attention is the modern currency. We are currently inundated with information, ads, and content. Capturing the attention of your target audience is perhaps the most crucial task you must undertake. Most campaigns revolve around attention; it's a constant competition. Why is
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@FactInMarketing
MToni
8 months
@AlexHormozi Many believe and appear to be experts just because they ask Chat GPT about topics they don't know.
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@FactInMarketing
MToni
7 months
Many businesses initially focus on the wrong things. They try to compete head-on against their competitors by highlighting their strengths, aiming to appear more professional, faster, and overall superior in the same areas where their competitors have already excelled. However,
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@FactInMarketing
MToni
7 months
The best thing you can do in your copies is to create visual images through stories. By doing this, your customer will imagine using your product, visualize life before, during, and after using it. You will create a strong connection between your product and the customer.
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@FactInMarketing
MToni
8 months
@MenMoneyMindset How do you imagine you can control a business if you can't even control your hand?🤡
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@FactInMarketing
MToni
6 months
@thedankoe A step towards maturity is to accept that there are other perspectives, and that yours is not the only correct one.
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@FactInMarketing
MToni
6 months
People purchase things for two reasons: 1. It solves a problem 2. It aligns with their identity. Understand these, and you'll understand why people purchase what they do. 1) Solving problems People buy things to solve problems. The bigger the problem, the more they’re
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@FactInMarketing
MToni
8 months
Here's a simple piece of advice for beginners to assess the performance of an online store's sales funnel: 1. Awareness: Traffic Sources: Keep an eye on where your primary visitors are coming from and how they land on your site. You can track organic traffic, paid traffic
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@FactInMarketing
MToni
7 months
Take the advantage over your competition: - Over half of your competition doesn't know their audience: they address everyone on all platforms with the widest possible audience, wasting time and money. - More than half of your competition doesn't understand the pains, needs,
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@FactInMarketing
MToni
8 months
The psychology of luxury brands isn't just about having the highest price, the fanciest name, or a specific font. Sure, those things matter, but what's really going on behind the scenes is the feeling you get once you've made a purchase and the status it gives you. That's why
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@FactInMarketing
MToni
7 months
Stop searching for the 'magic strategy.' There's no universally perfect approach that works for all businesses in a particular field. Whether you're talking about ad campaigns, copywriting, content, or anything else, you won't find a 'magic strategy.' What works for one business
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@FactInMarketing
MToni
8 months
@AlexHormozi If it's not the best hand, it's a lesson. It depends on how you look at things.
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@FactInMarketing
MToni
8 months
@syedbalkhi People who say that a hardworking person is "lucky" are the same ones who give up if they don't get rich in a week.
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@FactInMarketing
MToni
7 months
Sometimes, acquisitions don't happen through emails, messages, or a simple add to cart; sometimes, acquisitions happen through calls and meetings. For some, it's an advantage; for others, a disadvantage. The idea is that when negotiations happen through a call, your tone of
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@FactInMarketing
MToni
7 months
Many people believe that marketing is a pay-to-win game. But here's the tough truth: having a big marketing budget doesn't automatically mean you'll be successful. The first step on the path to marketing success is understanding your target audience. You can't do this without
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@FactInMarketing
MToni
8 months
In some situations, your metrics are nothing more than dopamine stimulators. Your audience is not just a set of numbers. It's irrelevant to have a 1000% increase in followers if they're not of high quality, but of course, that 1000% growth makes you feel much better. Why would
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@FactInMarketing
MToni
6 months
@Cobratate Why bother with any other woman when you can learn Photoshop and have as many anime girlfriends as you want?
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@FactInMarketing
MToni
7 months
@LeilaHormozi It's about the actions you take.
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@FactInMarketing
MToni
6 months
The devil is in the details. Pay close attention to the words they use in advertisements. Analyse what they don't say, and usually you'll find the truth.
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@FactInMarketing
MToni
9 months
There is a big difference between being a brand and being known. Brands can be both local and international. The idea is as follows: a brand is the one that comes to mind first when you mention a certain object, service, sound, color, or character. For example, when someone
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@FactInMarketing
MToni
7 months
If you don't make people visualize life with your product, you're missing out big time. It's all about triggering emotions. Take this ad as an example, if instead of 'Just 500 more minutes' it was something generic like 'Quality mattresses with memory from phoenix feather
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@FactInMarketing
MToni
6 months
@DaHampl Controversial description and thumbnail, easily interpretable. Well-played, bro! You smashed it.
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@FactInMarketing
MToni
8 months
Anchoring Theory in marketing. It's all about the initial price that sets the tone. Imagine you're shopping for a laptop. You see the first price, let's say $1,000, and that becomes your reference point. Any other price you see after that will be compared to this initial anchor.
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@FactInMarketing
MToni
6 months
@thejustinwelsh That's very kind of you; there are definitely great solopreneurs who need to be noticed.
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@FactInMarketing
MToni
8 months
@AlexHormozi It's about thinking outside the box.
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@FactInMarketing
MToni
7 months
@SahilBloom Those who laugh at you for failing are exactly the people who are afraid to try.
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@FactInMarketing
MToni
7 months
The ideea that a low-ticket business can't thrive because of slim profits, or high-ticket ventures are doomed due to tricky conversions, is just plain silly. It's all about where you put your focus. If you're in the low-ticket game, it's all about numbers, hitting those
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@FactInMarketing
MToni
8 months
@WrongsToWrite Just like in Maslow's hierarchy of needs.
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@FactInMarketing
MToni
7 months
If you look at the essence, every major brand doesn't sell products, they sell emotions: Starbucks - Socialization Apple - Innovation Nike - Performance Tesla - Sustainability Red Bull - Energy Harley-Davidson - Freedom Rolex - Luxury The list can go on. So, what does
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