💥📑OUT TODAY: Cities Outlook 2022 looks in-depth at how the pandemic has impacted high streets & what this means for our town and city centres.
Here are 5️⃣ trends that paint a picture of what’s happening to UK
#highstreets
.
💻Trend 1: Despite the shift online, most offline spending has returned to normal.
👉Some perceive internet shopping to pose a threat to the high street. Covid-19 prompted online shopping to accelerate, but spending in bricks and mortar stores has mostly bounced back.
👗Trend 2: Fashion is the biggest high street casualty – not hospitality.
👉The fashion industry has been more vulnerable to the shift online and in-store spending on clothes remains well below pre-pandemic levels.
🔀Trend 3: The city centre’s loss was not the suburban centre’s gain
👉There may have been a partial transfer of spending from city centres to suburbs, but not enough for them to outperform their pre-pandemic position.
🏙️Trend 4: Not all town and city centres have been equally affected by the pandemic.
👉 In a reversal of fortunes, it’s the strongest high streets pre-pandemic which have lost the most weeks of sales. The centres of
#London
,
#Birmingham
&
#Edinburgh
were hit particularly hard.
🛍️Trend 5: Returning to normal might not be possible or desirable
👉Uncertainty remains over the future of working patterns, whether the changes provoked by the pandemic will be permanent or temporary, and ultimately what this will mean for the future of UK high streets.
@CentreforCities
Trend 2: I wonder whether the hit to the fashion industry is partly due to the fact that people are waking up to the fact that sustainability and constantly keeping up with fashion do not go well together. At least I hope it is.