Our own
@achakravarthy12
shares his perspective with
@FortuneMagazine
on how businesses today can truly connect with customers through digital experiences.
At Adobe, we celebrate movers, shakers, and experience makers. Learn more about this event and watch the replay of our 2020 Adobe Experience Maker Awards live gala:
The choice is yours! Which company made the best experience using Adobe Experience Cloud? Vote for your favorite by liking and retweeting the posts below. Voting ends at 12PM PT Friday, March 22nd! Learn more about each submission here:
#AdobeSummit
With photorealistic 3D modeling, companies are slashing the time and cost involved in turning great ideas into reality. Read more to find out you can do the same:
Today we announced Adobe Experience Manager as a Cloud Service enabling our customers to...
☁️ Stay current on the latest capabilities
📈Simplify workflows for IT and marketing teams
⚡️Deliver content faster than ever
See the news here:
Walmart used Adobe Experience Manager to build the world’s largest intranet. See how they stay connected with over 2 million employees in the midst of COVID-19:
Unilever is making all of their packaging reusable, compostable or recyclable—and they're doing it with the help of the Open Data Initiative (ODI) to bring together their data:
#AdobeSummit
@MSCloud
@satyanadella
With a spike in last-minute travel and surprising e-commerce trends, Labor Day Weekend could provide insight into the upcoming holiday season. See the stats via the Adobe Digital Economy Index:
Throwing new technology at sales and marketing just isn’t enough. Here's how the teams at New York Life have built a culture of collaboration, bridging sales, marketing, and IT:
“Let’s combine art and science. Why not help them measure it?���
@Adobe
CEO Shantanu Narayen shares what propelled the brand to become a leader in digital experiences.
#MLEU
Many customers are willing to share personal data—if you can align your brand to these ✔️ data security and privacy practice ideals:
✔️ Transparency
✔️ Empathy
✔️ Value
When COVID-19 hit Canada, Adobe Experience Cloud's publishing and measuring tools provided critical information to the nation's 37 million citizens. Here's how:
Where exactly are we as an industry in terms of GDPR compliance? And how do consumers feel about the new regulations? Those questions and more, answered here:
Experience makers know that digital marketing is really about building a connection with your customers. At
#AdobeSummit
learn how top brands create this connection and how you can do the same. Save $200 off current pricing with code S19SMDP
You can’t escape failure if you ignore consumer trust and relevance. Because if you’re not consumer-first, you’re probably consumer-last.
#AdobeSummit
@achakravarthy12
We're excited to announce our partnership with
@RealMadrid
, which will see Adobe Experience Cloud help digitally transform the Spanish sporting giant into an unrivalled global entertainment brand, connecting fans around the world: .
#RealMadrid
#HalaMadrid
Same is lame. NYT best-selling author
@TheRealJayBaer
says brands need “talk triggers” to create customer experiences that get people talking. Learn more in his session at
#AdobeSummit
. Register with code S19SMDP and save $200 .
Thank you for joining us at
#AdobeSummit
! The future will be fueled by experience-led growth, and we can’t wait to share the journey as your creative co-pilot.
Don’t forget to check out the keynotes, sessions, and so much more for free on-demand:
Customer trust is crucial to business success. Join our LinkedIn Live at 1pm BST on Thursday, 19th May which will delve into the findings of our
#AdobeTrustReport
and the role trust plays in the digital economy.
It’s no longer about how to experiment with personalization, but how you do it across all of your customer interactions. That’s the real challenge.
#AdobeSummit
@achakravarthy12
We’re honored to recognized in Adweek’s Best of Tech Awards for our real-time CDP built on Adobe Experience Platform! Check out 3 three things to consider before choosing a customer data platform:
Discover the secret to
@Prada
's game-changing digital transformation from Lorenzo Bertelli, Prada Group's Marketing Director and Head of CSR. Catch
#AdobeSummit
on demand now:
Do you have a blueprint for digital success? Build your CXM Playbook and get:
✅ Personalized guidance on your digital transformation
✅ Strategy for your whole organization
✅ Tactical steps to put that strategy into action
Get started here:
Author and futurist
@CathyHackl
talks AR, VR, and the future of your customer experiences at
#AdobeSummit
Marketing Innovations track. Register with code S19SMDP and save $200 off current pricing.
Product 🤝 Marketing
New to Adobe Experience Cloud, Adobe Product Analytics empowers brands to gain deep insights into product lifecycles allowing for greater collaboration across teams to deliver highly optimized experiences.
CEO Hubert Joly of
@BestBuy
said they are not in the business of "selling products, or doing transactions," they want to enrich lives with technology. They ask, "what can we do with customers?"
#AdobeSummit
Prediction alert! 👀🔮 Based on the latest data from the Digital Economy Index, we predict that e-commerce sales will hit $4.2 trillion this year. 💸 Explore the latest stats from the report via
@Forbes
.
#AdobeSummit
📈 📉 According to the Adobe Digital Economy Index, e-commerce sales are up 55% YoY but are slowing down as retailers reopen their doors. See the latest digital insights here:
Adobe is committed to reimagining Customer Experience Management (CXM). We are thrilled to announce our next step in the journey --
@Marketo
, the leader in B2B marketing engagement, is now part of the Adobe family. Welcome
#MarketoNation
!
The wait is over!
@Marketo
, an Adobe company is officially part of
@AdobeExpCloud
. Extending a warm welcome to the Marketo family, customers, partners, and community. For more information:
Bring speed and ease to your content development and publishing workflows with the latest update to Adobe Experience Manager, leveraging next-generation features and AI-powered data insights to help brands easily optimize new content for target audiences.
Decide who stands up and stands out! Vote now to choose The Maverick, the company or individual who you feel pushed the boundaries of the customer experience.
Executive Creative Director at Taco Bell, Christopher Ayers and Head of Brand Strategy at Adobe, Heather Combs talk pain points, processes, and proudest brand accomplishment live from
#AdobeMAX